Consultant & Founder of KZA
Karen's expertise stems from decades of consulting, coaching, and training thousands of physicians, managers, and staff nationwide. Specializing in aesthetics, she covers all aspects of practice management, including marketing, financial management, and leadership. After 12 years at the American Medical Association, Karen founded KZA in 1985, which has since grown into a full team of consultants skilled in management, marketing, coding, technology, and clinical operations.
Standing out in today’s tight market is critically important for maintaining and growing a practice. With over 35 years of consulting experience in aesthetics, Karen Zupko shares how practices can really shine by focusing on the patient experience,...