E236: Nicole Penn - The Business Side of Creativity
Named as one of the Top 50 Most Influential Women in 2019, Nicole Penn is someone to keep on the radar. A Creative Marketing and digital strategy Veteran, she has led strategic marketing directions for top corporations. As the CEO of EGC Group, she has led it to be named as one of INC. 500 fastest Growing Companies. She has an exciting journey and in this episode of Back2BAsics, she shares how she has found and leveraged the Business side of Creativity, to create the life she always dreamt of.
Connect with Nicole at: Nicole Penn | LinkedIn
Nicole Penn is the CEO of the EGC Group, a marketing and digital agency with offices in Manhattan and Melville. A creative marketing and digital strategy veteran, Nicole and her team have led the strategic marketing direction for companies that include Canon USA, Brother International, Thompson Reuters, Mayo Clinic, among others. Under Nicole’s watch, the agency has been named an Inc. 500 Fastest Growing Company, an Agency Post Top 100 Agency and a Google Premier Partner. Additionally, Nicole Penn is the Chief Marketing Officer of Digital Wellness, a leading global business committed to improving people's health and wellbeing.
Nicole is also the co-founder of Raydeus, a digital marketing platform built for local marketing. She has been named among the Five People to Watch in Advertising and Top Advertising Executive. In 2015, she was awarded among the Top 50 Most Influential Women. In 2019, Nicole was selected as a member of the Forbes Agency Council. Nicole has been published in Mashable, People Magazine, MediaPost, Luxury Daily and AdWeek. Her board affiliations include The New York Foundation for the Arts, Tribe Global, the Young Presidents Organization, and she is a member of the Harvard Business School YPO Presidents Program
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