Jan. 18, 2021

Practical Copywriting— The Story of Derek Coleman

Practical Copywriting— The Story of Derek Coleman
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Black Gold Podcast: Stories of Black Dreamers and Doers

In this episode, I interview Derek Coleman. He is a Copywriter who lives in Illinois. In our conversation, Derek and I discuss the fundamentals of copywriting, how the copy of B2B’s fail to appeal to their ideal customers, and we dive into various email tactics that you can use to increase the open rate of your messages.

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Tools Mentioned— 

mailerlite.com

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