Kimberly Jin

Chief Marketing Officer, Darwinbit

Kim is a seasoned marketing professional with 12 years of experience spanning both B2B and B2C domains. Her career is uniquely intertwined with the rise of cryptocurrencies, making her a true crypto native. In addition to her professional expertise, Kim is also a personal crypto trader. Her hands-on experience in the crypto markets provides her with valuable insights into the world of decentralized finance (DeFi) and the exciting realm of Web 3.0. Formerly serving as Regional Marketing Director at OKX, Kim led key markets in Turkey, Europe, and LATAM, driving growth and success in the crypto industry. Kim's journey began at Nielsen, where she mastered market research. She later excelled in crafting compelling narratives and brand strategies at WPP, a leading creative agency, and expanded her horizons in digital marketing with Google APAC.