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Inspired Book Summary By Marty Cagan How to Create Tech Products Customers Love

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In an era when numerous products exist, what kind of product can stand out? The author of Inspired has summarized his twenty years of practical experience in tech product management. He explains how to create products that customers love in great detail from three dimensions: how to assemble an excellent product team, how to use an optimized process to create products that customers love, and how to determine the features of the products customers love.

The author of this book is Marty Cagan. When working for Hewlett Packard in the early days of his career, he once had the embarrassing experience in which the products he developed could not be sold. In the twenty years since then, he has accumulated abundant experience in product process design during his work at first-class companies such as Hewlett-Packard(HP), Netscape Communications, and America Online. He is known as a highly experienced product manager. He also served as the senior vice president of product management and design at eBay. He later founded the Silicon Valley Product Group dedicated to helping software companies develop product strategies and improve their product development process.