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Nowadays, many people love to keep cats as pets, especially Americans. In the United States, about one-third of families own a pet cat. Altogether, there is an average of 2.2 cats for every American. That is how much Americans love cats. China comes in second: in China, around fifty-three million people have cats. This high demand makes purebred cats even harder to get, and of course, the number on their price tags increases accordingly. The most popular and expensive breeds include British Shorthair, American Shorthair, and Ragdoll. There is another breed called a Sphynx cat that is also quite expensive; this breed of cat does not have a single hair on its body, and thus requires extra attentive care from its owner. In contrast, it barely costs a thing to purchase a cat that is not purebred. Why are the purebreds so expensive? Is it because of the high cost required to breed them? Or is it because of a high transportation fee? Both of these reasons could potentially be the cause behind it, but they certainly cannot fully explain the outrageous price of the purebreds.
The Theory of the Leisure Class provides an answer to this question: the reason purebreds are so expensive is that they are a product of the leisure class. The leisure class does not care about their money, and it can even be said that their pleasure is greatly based on their extravagance. You might be wondering how this is possible. What is wrong with these people? The explanation can be found in the following Bookey.
In this book, Veblen analyzed the relationship between consumer behavior and psychology and explained how the rich became a part of our society. To demonstrate the life status of the capitalists, Veblen introduced a new concept: the leisure class. He was thus able to reveal the leisure status of the upper class to the public.
