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Every entrepreneur is eager to know what kind of startup can gain a foothold in the business world, and understand how to make innovative products, face competition, assemble teams, sell products and services, and ensure a company's sustainable development. In this book, Peter Thiel, known as the "Silicon Valley venture capital godfather," gives the right answers based on his entrepreneurial history and experience. In his opinion, startups must find unique ways to innovate if they want to succeed. Overview | Chapter 1Hi, welcome to Bookey. Today we will unlock the book “Zero to One: Notes on Startups, or How to Build the Future.” For those who are interested in starting a business, they will always be anxious before starting a business. What kind of entrepreneurial project is more likely to succeed? Should they enter a red ocean to participate in the competition or strive to find a blue ocean to explore the unknown world? Going into a red ocean means that there are existing and successful cases that can be learned from and referred to. But when faced with many competitors, it is not easy to survive and win. However, choosing blue oceans is not necessarily better than red oceans. Although there is not much competition in blue oceans, if the market is not developed, the road ahead will be full of unknowns and challenges for any pioneers. Whether they can keep going depends on their determination and capabilities. Every entrepreneur is eager to know what kind of startup can gain a foothold in the business world, and how to make innovative products, face competition, assemble teams, sell products and services, and ensure a company's sustainable development. This book gives the right answers to these critical and highly practical questions. The author, Peter Thiel, who is known as the “Silicon Valley venture capital godfather” and a thinker in the investment world. Which companies come to our mind when we think of the most successful startups in the past decades? Probably Facebook, LinkedIn, and Tesla? All these startup stars are closely related to Peter Thiel. Peter Thiel is a successful entrepreneur who co-founded PayPal in 1998 and sold it to eBay for US$ 1.5 billion in 2002, bringing e-commerce to a new era. But what is more commendable is his investment foresight for startups, as we mentioned in another bookey “The Facebook Effect” in which we introduced him as the first Facebook investor. He then co-founded Founder Fund, which has provided early funding for LinkedIn, SpaceX, Yelp and dozens of outstanding technology startups. Former colleagues ran many of these companies. They have been dubbed the “PayPal Mafia,” which includes Elon Musk, the founder of Tesla.
