#011 Chris Strub | Going Live and Twitter Marketing Tips for Entrepreneurs

Chris Strub is the CEO of I Am Here, LLC, a social media consultant agency, and an expert on how to get your brand noticed, discussed and promoted. He is also the author of 50 States, 100 Days - The Book and the first person to livestream in all 50 United States, both of which allowed him to promote youth-centric nonprofit organizations across the country. Through his extensive experience with social media over the last decade, Chris knows what will and what will not get people talking about you.

In this episode, Chris lays out how he and other experts have pioneered this era of social media branding, reveals how you can make a name for yourself on Twitter, and explains why everything boils down to getting people to talk about you.

The Finer Details of This Episode:

Chris explains the 50 States, 100 Days challenge and the roadtrip that gave him the idea.
The very personal reason Chris got into nonprofit work.
How old media actually helped Chris develop his skills with new media.
Explaining why this decade’s successful social media brands will be seen as pioneers by future generations.
Chris makes his case for Twitter and how it’s an excellent tool for professional AND personal networking.
Why he thinks Twitter is far from the dying platform some people have said it is.
Chris’ biggest piece of advice for getting started: ignore your follower account.
The one tweet that can help you set yourself up for success as an online destination.
Having an excellent product does nothing unless people are talking about it.
Why selling and branding won’t mean much unless you have a solid product or service to back it up.
The sheer hard work and coordination it takes to turn your brand into something reputable.
What Chris hopes his customers and the people he regularly engages with would say about him.

Quotes:

“I know now that even at a relatively young age I’ve left something that has made this world a better place.”

“It’s really a matter of having a good idea and executing upon it at all costs.”

“I’m trying to do things a little better today than I did them yesterday, and trying to do them a little bit better tomorrow than I’m doing them today.”

“If you don’t start something soon you’re gonna get lost in the wash.”

“When you’re on Twitter you’re basically establishing your voice.”

“Use social media as a mechanism to connect with real people in real life.”

Mentions:

Shonduras, Dan Gingiss, At Your Gate, Switcher Studio, American Airlines, Twitonomy, Publix, Uber, Mario Armstrong