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Aug. 19, 2020

13 Marketing Tools for Content Creators| Ep. 128

13 Marketing Tools for Content Creators| Ep. 128

Brands On Brands On Brands - August 19, 2020

You’ve got to create content for your business, but why settle for that when you could absolutely crush content with the best content marketing tools around? 

This week, we’re looking at marketing tools specifically for content creators who are producing podcasts, videos for YouTube, and blogs. These are the tools you'll need to turn that piece of content you create into hundreds of other pieces of content in a way that doesn't drown you and become more than you can handle.

Highlights from the episode:

  • Find highlight moments in your content. 
  • Systemize the process of creating those moments. 
  • Extract and create them.

Quotes:

"When you deliver an idea in a concise way, it resonates with your audience because it's focused, because it's clear, because they can understand it." 

"You're going to get out there, you're going to create, you're going to record something. Then you're going to have to go back and find that golden nugget of information. So the first step in that is figuring out what does an amazing piece of content, in terms of a highlight, what does that mean?"

"The point I want you to take away from this is that you have to look for the easiest, fastest way that you can skim through this content."

"Figuring out where you are and your process is important, but these things are all there for you to help not only extract your highlights, but also to format them in a way that really makes them pop on the media platforms."

"If you can put the effort into those steps, then you have more of a chance of taking this thing that you put all this effort into creating and having people find it, having people actually listen to it and subscribe to it."

MARKETING TOOL LINKS

Rev

Descript

Quicc

Repurpose

Headliner

Getaudiogram

WrapR

Lumen5

Upwork

Freeup

Acadium

CoSchedule

Semrush

MORE ADVICE AND INTERVIEWS

If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide.

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Talk soon!