Helping The Right People Find Your Brand Community | BBB 107

Today we talk about brand discovery, helping people find your community to get to know your brand, and sharing the things that you stand for.

This is the second topic in my three part series on building a community, topic which was covered in the episode 96, "Build Your Community".

These are the three steps on growing the audience around your brand community:

1. Introduction – Figure out the right way to tell your story and the things that you stand for
2. Networking – Interact and build relationships with people that you want to be in your community
3. Promotion – Create content which will catch people’s attention and advertise it at the places where they are

We dive much deeper in today's episode. Take a listen!

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Thanks for listening.