Jim Kalbach is a designer, speaker, and three-time author who delivers workshops on topics like UX design, journey mapping, the jobs to be done framework, and more.
He served as VP of Customer Experience at MURAL before becoming Chief Evangelist.
In this clip, Jim opens with the idea "that making better customers makes better customers" - and describes how he solves all kinds of problems for customers and potential customers with respect for where MURAL fits into the wider ecosystem around collaboration.
See or hear the full conversation with Jim ...
YouTube: https://youtu.be/CqSC1W4q9lk
ChiefEvangelist.com: https://www.chiefevangelist.com/003-jim-kalbach-mural-on-the-4-cs-of-evangelism/
Apple Podcasts: https://podcasts.apple.com/us/podcast/003-jim-kalbach-mural-on-the-4-cs-of-evangelism/id1652687400?i=1000586553557
Spotify: https://open.spotify.com/episode/4pOZjtQZ5qmIC2dpYuDinN