In this episode: Justin Robbins, Founder and Principal Analyst at Metric Sherpa. Justin joins Ethan Beute to share the importance of real-world experience serving as the foundation for effective evangelism.
Justin explains why many companies need a savvy, strategic evangelist, not just a spokesperson. Evangelism creates meaning and impact and advances a movement. He also talks through his service as a Chief Evangelist and as a Senior Director of Corporate Communications and Evangelism.
Here in this clip: he tells the story of becoming Chief Evangelist with CX Effect. It leveraged his strengths in training, teaching, and consulting in software and in customer experience. He took on the mission of elevating the intellect of the sales and marketing channel, bringing an idea to critical mass, and helping people be more successful in their conversations.
See or hear the full conversation with Justin on Episode 018 of Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/ABAEJ4Nl9F8
- Spotify: https://open.spotify.com/episode/4bKbj7k8QOXKSbx9KZTwxb
- Apple Podcasts: https://podcasts.apple.com/us/podcast/018-justin-robbins-on-creating-meaning-and-impact-as/id1652687400?i=1000606567463
- Chief Evangelist: https://www.chiefevangelist.com/018-justin-robbins-on-creating-meaning-and-impact-as-chief-evangelist/
