In this highlight:
Joshua explains the variety in evangelist roles, as well as the most important aspect of his work as Chief Evangelist - evangelizing product value. Accordingly, he reports into the Product organization at Alteryx.
In this episode:
Joshua Burkhow, Chief Evangelist at Alteryx, joins Ethan Beute and shares insights into integrating storytelling into his role as an evangelist. Storytelling plays a pivotal role in the art of evangelism, enabling us to comprehend our client's unique perspectives and needs.
Joshua also explains the process of crafting and delivering compelling narratives. Joshua emphasizes the importance of ensuring your message comes across clearly and avoids anything unnecessary. This applies to evangelizing to the market, prospects, and clients, as well as to salespeople, sales engineers, and customer success managers.
See or hear this entire conversation on Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/wuG9xvtZw4I
- Spotify: https://open.spotify.com/episode/6WfO2yNPKTXdruFmpFpV3H
- Apple Podcasts: https://podcasts.apple.com/us/podcast/chief-evangelist-with-ethan-beute/id1652687400
- Chief Evangelist: https://www.chiefevangelist.com/025-joshua-burkhow-alteryx-on-relationships-communication-skills-and-technical-aptitude/
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