Bill Staikos, SVP/Evangelist & Head of Community Engagement at Medallia, joins Ethan Beute to shares how it is important true customer understanding and empathy are - and how he developed them. Bill also discusses how he managed the relationship between his company and his own media property, Be Customer Led and how evangelism can drive adoption and transformation throughout the maturity curve, not just at the top of the funnel.
In this highlight video, Bill offers thoughts and questions for a board member, executive, or leader as they consider whether a Chief Evangelist or an evangelist role is a good fit for their company, market, and industry.
He also talks through who might be a good fit and the importance and value of the role of evangelism.
Bill also explains how community brings all the benefits together.
Watch or listen to the full conversation with Bill Staikos on Episode 005 of Chief Evangelist with Ethan Beute ...
YouTube: https://youtu.be/wd8_7XT-B50
Apple Podcasts: https://podcasts.apple.com/us/podcast...
Spotify: https://open.spotify.com/episode/0xun...
Amazon Music: https://music.amazon.com/podcasts/a1a...
ChiefEvangelist.com: https://www.chiefevangelist.com/005-b...