In this highlight:
Joshua shares how he thinks about and approaches positive impact in his role as Chief Evangelist. Measurement remains challenging, but this filter helps him make decisions. He's looking to influence people and motivate engagement with prospects and customers. Seeking immediate and honest feedback also helps him understand his impact.
In this episode:
Joshua Burkhow, Chief Evangelist at Alteryx, joins Ethan Beute and shares insights into integrating storytelling into his role as an evangelist. Storytelling plays a pivotal role in the art of evangelism, enabling us to comprehend our client's unique perspectives and needs.
Joshua also explains the process of crafting and delivering compelling narratives. Joshua emphasizes the importance of ensuring your message comes across clearly and avoids anything unnecessary. This applies to evangelizing to the market, prospects, and clients, as well as to salespeople, sales engineers, and customer success managers.
See or hear this entire conversation on Chief Evangelist with Ethan Beute:
- YouTube: https://youtu.be/wuG9xvtZw4I
- Spotify: https://open.spotify.com/episode/6WfO2yNPKTXdruFmpFpV3H
- Apple Podcasts: https://podcasts.apple.com/us/podcast/chief-evangelist-with-ethan-beute/id1652687400
- Chief Evangelist: https://www.chiefevangelist.com/025-joshua-burkhow-alteryx-on-relationships-communication-skills-and-technical-aptitude/
Chief Evangelist is produced and sponsored by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/