In this clip, Dan shares some criteria for helping you decide whether or not to write and publish a business book. He structures it as a list of dos and don'ts. You won't make money or get famous by writing a book. Make it part of a plan to make a dent in the universe.
Our guest in this episode is Dan Steinman, Chief Evangelist at Gainsight. Dan joins Ethan Beute and shares the idea that creating awareness of something that’s making a difference is the most important aspect of the role.
Dan also discusses the three aspects of being a great evangelist, two ways to source insights to generate thought leadership, and why he and his CEO stopped trying to track and measure the ROI of his role. Be sure to listen in on Dan giving his advice on how you can become a better listener to your clients about what does and doesn't work for them.
Ways to watch or listen to this entire episode on Chief Evangelist with Ethan Beute:
-YouTube: https://youtu.be/4K-poj4fX-Q
-Spotify: https://open.spotify.com/episode/4xrZQrO9UMsTnrZpFHgao9
-Apple Podcasts: https://podcasts.apple.com/us/podcast/011-dan-steinman-gainsight-on-building-affinity-as/id1652687400?i=1000597694578
-ChiefEvangelist.com: https://www.podpage.com/chief-evangelist-with-ethan-beute/011-dan-steinman-gainsight-on-building-affinity-as-chief-evangelist/
Chief Evangelist is produced and sponsored by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/
