The player is loading ...
Sign up to get updates from us
This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce Group, part of the Flywheel Commerce Network.
Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-b67458/
Follow Walmart Connect online at: https://www.walmartconnect.com/
Follow Jacquelyn Baker on LinkedIn at: https://www.linkedin.com/in/jacquelyn-baker-a5b6811b/
Follow Omnicom Commerce Group online at: https://omnicomcommercegroup.com/
Ryan and Jacquelyn answer these questions:
CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
CPG Scoop Website: http://CPGscoop.com
RetailWit Website: http://retailwit.com
Rhea Raj’s Website: http://rhearaj.com
Lara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=en
Kavita's podcast: Spotify Apple
DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.
CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.
SVP, Retail Media Sales, Walmart Connect
Ryan Mayward is Walmart Connect’s Senior Vice President of Retail Media Sales. He is responsible for leading the sales organization for Walmart Connect. His team partners with large and small Suppliers, Marketplace sellers, agencies, and API partners.
Ryan joined Walmart Connect in 2022 after serving as Instacart’s vice president of sales, where he focused on developing and deepening relationships with CPG brands and advertising agencies. Prior to Instacart, Ryan spent nearly a decade at Amazon where he was on the core team leading and building the company’s advertising business from the ground up – including global agency development, programmatic, ad tech, and OTT sales programs. Before Amazon, Ryan built the national programmatic sales team at NBCUniversal.
Ryan has his BA in Religious Studies from Arizona State University and his JD from Brooklyn Law School. He lives in Brooklyn with his wife, two teenage daughters, and little dog Ollie.
CEO - Omnicom Commerce Group
Jacquelyn Baker is CEO of Omnicom COmmerce Group, part of the Flywheel Commerce Network.
Jacquelyn Baker joins from VMLY&R Commerce, where she was Chief Experience Officer. She previously served as Managing Director of VMLY&R and was instrumental in driving commerce integration across the network following its 2021 merger with Geometry Global. Prior to that, she was VP Business Innovation at Rockfish.
With over 20 years of management, commerce and brand building expertise, Baker has an established track record of driving innovation within the commerce landscape. She is a recognized thought leader and strategic guide for clients across digital marketing, ecommerce and omnichannel customer strategy. She was named Account Leader of the Year by Campaign US in 2022 and a 2021 Women of Excellence Innovator award winner by Path to Purchase Institute.
