Nov. 21, 2024

The Art Of Small Business Social Media: Peg Fitzpatrick

Ready to unlock the true potential of social media for your business? We sit down with social media expert and author Peg Fitzpatrick to dive deep into actionable strategies from her new book, “The Art of Small Business Social Media.” 

Peg shares powerful insights on building a brand, growing your online presence, and connecting with your ideal audience through social media. If you're a curious, motivated entrepreneur looking to power up your business and make an impact, this is the episode you cannot miss! Learn how to transform your social media into a powerful tool for growth, engagement, and long-term success.

Grab Peg's amazing new book "The Art of Small Business Social Media: A Blueprint for Marketing Success" while you can on Amazon: https://geni.us/PegFitzpatrick


🔗 **Engage with Peg Fitzpatrick**

✅  Website: https://www.pegfitzpatrick.com 

✅  LinkedIn: https://www.linkedin.com/in/pegfitzpatrick/ 

✅  X/Twitter: https://twitter.com/PegFitzpatrick 

✅  Instagram: https://www.instagram.com/pegfitzpatrick/ 

✅  YouTube: https://www.youtube.com/@PegFitzpatrick/ 

✅  Facebook: https://www.facebook.com/PegFitzpatrick 

✅  Pinterest: https://www.pinterest.com/pegfitzpatrick/ 

➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch:  https://www.joinpodmatch.com/castahead 

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Mentioned in this episode:

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Chapters

00:00 - Welcome The Amazing Peg Fitzpatrick!

08:50 - Social media strategy debated; engagement versus frequency.

21:40 - Avoid mastering platforms; adapt and solve problems.

36:44 - Changing social sharing to increase direct engagement.

45:07 - Revamp social media: assess, adapt, plan, execute.

01:01:17 - Allocate budget for effective small business marketing.