Pinterest chose a two-column grid for its platform, breaking away from the traditional vertical scroll, to offer variety and a richer visual experience. Pinners appreciate this diverse menu of visual content for inspiration and education, rather than interruption.
Take #TEAMZeigler as an example, we excel in our Pinterest strategy by creating value-driven content that inspires and educates, not just pushing products or services.
When on Pinterest, it's important to appreciate both the visual appeal and the value each pin provides.
What are your thoughts? Have you recently found inspiration or education through a pin? Share in the comments! 📌🧠
Comment below if you want to learn more about how Pinterest's unique video formats can inspire and educate you!
Special thanks to Kelly Majauskas, Senior Partner Manager at @Pinterest
Tune in to the full episode here: https://podcasts.apple.com/us/podcast/driving-vision-podcast-with-sam-darc/id1608046763
#PinterestVideo #VisualContent #BrandInspiration #DrivingVisionPodcast