Mast General Store: Still Serving Communities The Down-Home Way

In this episode, I head to Banner Elk, NC to visit with Tracy Tilley & Sheri Moretz for a behind the scenes look at the iconic Mast General Store. We take a trip back in time and learn how the Mast's down-home way of doing business is still alive today. Drawing on it's own story of resurgence, its no surprise that part of what adds to the nostalgic charm of the Mast General Store experience is their intentional alignment with areas undergoing revitalization. Buildings at every Mast location have interesting stories to tell about their hometowns.

The Original Mast General Store was built in 1883 and is located in Valle Crucis, NC. It is listed on the National Register of Historic Places as one of the best remaining examples of an old country general store. When you visit a Mast General Store  you feel like you’ve truly stepped back into a by-gone era. The historical locations, squeaky wood floors, antique fixtures, relics, enormously helpful & knowledgeable staff, wide range of daily necessities, and variety of goods from fashion to fried chicken cookbooks and toffee to tents, all collectively add to the experience.

Mast General Store Website
Valle Crucis

LOCATIONS
Original Location in Valle Crucis, NC
Asheville, NC
Boone , NC
Columbia, SC
Greenville, SC
Hendersonville , NC
Knoxville, TN
Roanoke, VA
Waynesville , NC
Winston-Salem, NC