Chief Marketing and Chief Strategy Officer
Ian Barkin is Chief Marketing and Chief Strategy Officer of Sykes. He brings his experience as an innovator and a transformational leader to SYKES as its Chief Strategy and Marketing Officer. In his role, he is helping drive the organization to the next level with digital initiatives and industry influence. Ian is the co-founder of Symphony Ventures, a consulting, implementation and managed services firm specializing in intelligent automation (IA) and robotic process automation (RPA) – acquired by SYKES in 2018. At Symphony, he led branding and marketing efforts and designed digital operations strategies, incorporating the Symphony Digital Ecosystem of partners and future-proof delivery models, including Robotic BPO (R-BPO), Managed Centers of Excellence (M-COE) and digital design thinking. Throughout his career, Ian has held leadership positions with consulting and BPO companies, and has built several industry-leading innovation labs. Always at the forefront of innovation, Ian was among the first to focus on trends like the Internet of Things (IoT), supply chain BPO and user experience design. He earned undergraduate degrees from the London School of Economics and Political Science and Middlebury College, and an MBA from the MIT Sloan School of Management.
Futurist Trond Arne Undheim interviews Ian Barkin, Chief Strategy and Marketing Officer of Sykes and host of the OneTake podcast. In this conversation, they talk about The Future of Work, Robotic Process Automation (RPA), automated outsourcing, experienc...