Kerry Moher asserted that the real game-changer is owning the customer experience.
When launching their product through Kickstarter, they sold 2,500 gloves to 1,100 customers.
What stood out was not the numbers, but the personal touch. They sent handwritten notes to every customer, a thoughtful gesture that left a lasting impression.
This approach isn’t a one-time thing, but a core part of their customer service ethos.
They continue to take full responsibility for the product and the relationship, a philosophy that they believe sets them apart in the golf industry.
Listen to the full Golf Smarter episode here!: https://www.golfsmarter.com/category/podcasts/
With Kerry Moher
Host:
Fred Greene
#GolfSmarterTV #GolfSmarter
#DirectToConsumer #PersonalizedService #golf #podcast #golfsmarter #mulligans
