Principle - Chief Hype Officer at contentEXP Group
With 25+ years of experience in advertising and marketing, I started my career in Hollywood and later created the contentEXP Group - a full-service marketing communications firm. I have led client-side team for Abbott Labs and launched Jack Daniels TV spots in China, ran multiple Coca-Cola Super Bowl campaigns, worked for multiple AdAge Agencies of the Year, won awards for a Box of Doughnuts and International Film Festivals for a Short Documentary Film. I am also the Executive Director of a 501(c)(3) non-profit organization More Kids On Sailboats. I hold a degree in Advertising from Michigan State University. I also have post-graduate credentials as a Certified Manager of Exhibits and Healthcare, and have taught Entrepreneur courses in Social Media & Content Marketing as an Adjunct Professor.