EP 138. Host, Sarah Panus, has a big announcement about a pivot this podcast is making. Marketing With Empathy is niching down to focus specifically on Marketing With Empathy -- to Moms! It is now the podcast for brands that want to target and engage moms. Listen to Sarah's quick announcement and what to expect going forward.
TOPICS ANSWERED DURING PODCAST EPISODE
- Why is the Marketing With Empathy podcast pivoting to mom marketing?
- What will future episodes look like and who will guests be?
- Are moms a good audience for all brands?
- How do you anticipate this pivot in the podcast's content will create value and benefits for brands looking to target moms in their marketing strategies?
CONNECT WITH SARAH PANUS
- Website: www.kindredspeak.com
- Sarah Panus on LinkedIn
- Email Sarah Panus at sarah@kindredspeak.com
QUIZ: READY TO IMPROVE YOUR CONTENT STRATEGY?
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ABOUT MARKETING WITH EMPATHY PODCAST HOST, SARAH PANUS
Moms influence 85% of ALL household purchases. But, you don’t know how to get their attention with your content so you’re missing out on this lucrative market. Sarah Panus’ content marketing plans combine storytelling with data to help you reach moms more clearly, and get more moms to buy from you!
You shouldn’t have to struggle figuring content out on your own. Sarah understands how hard it is to juggle your demands. Clients: Sleep Number, SHEFIT, Starbucks, LegalZoom, Katie Couric Media, Thrive Global, Nestle Waters, Lindt Chocolate, American Heart Association, Christos Bridal, Alta Tech, King Technology, small businesses, etc.
She’s a story marketing consultant, podcast host of Marketing With Empathy® (top 5% of all podcasts), Certified StoryBrand Guide, and owner of Kindred Speak® consulting. Sarah works with clients by either doing the work for them through her freelance consulting services; OR, coaching them to think like Editorial Content Directors in one of her online courses. Visit www.kindredspeak.com to learn more.