Ep 139 Residential Commercial Industrial Electrician

Ep 139 Reidential commercial industrial electrician - August 18

Joseph and Clay discussed the importance of niche marketing and committing to a specific industry in the electrical business. They acknowledged that many electricians lack business knowledge and tend to jump into multiple industries, but emphasized the need to focus on a niche to effectively market and grow their businesses.

Joseph and Clay discussed the challenges of trying to do too many different types of work in their electrical businesses, leading to a lack of focus and profitability. They also highlighted the importance of specializing in a specific niche to avoid competition and increase marketing effectiveness. -

Joseph and Clay discussed the importance of connecting with customers on a deep level by using their language and understanding their needs. They emphasized the power of organic marketing and building trust with clients, leading to successful and cost-effective marketing strategies.

Clay and Joseph discussed the importance of speaking to the needs and problems of potential clients instead of focusing on their own expertise. They emphasized that marketing efforts should be customer-centric and address specific concerns to attract and retain clients effectively.

Clay and Joseph discussed the importance of effective marketing and targeting specific clients. They emphasized the need to understand and address the pain points of potential customers in order to generate leads and improve sales. -

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