Ep 329 - Season 2 Launch: Goodbye Electricpreneur Secrets! Hello...

Transcript

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Hello, hello, hello and welcome back to yet another episode of Electricpreneur Secrets, the Electrician's Podcast, where me and my homie Joe keep coming, keep showing up to help you guys master your sales, simplify your pricing and deliver premium level electrical service.

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Today there are some exceptions.

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Today there's a little bit of change and we're so excited to announce this with you guys right here on the podcast, in the Facebook group and with this big giveaway that we've got as really like a pivotal moment in our podcast at Service Loop Electrical and it's all making perfect sense from our side.

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We want to make sure that it makes perfect sense on your side and you could see what's coming and how great it's going to be.

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Joe, how are you doing today, brother?

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I'm doing absolutely amazing.

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You know it's a wonderful start in the day early, getting a good start, your feet running right before you get the day.

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But I'm feeling really really great because I know this new direction is really has been a long time coming and I can't wait to start leveling people up.

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Yeah, man, I'm in the same boat.

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And speaking of leveling people up again, at the end of this episode we're going to give you the code word that you can send to us.

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Whether you're listening on YouTube, whether you're with us on Instagram or Facebook or in our Facebook group, if you send us this code word, you're going to get the most valuable value piece guide that we've ever put together to date, and it's like the 30,000 foot view, but still dive so deep on the same strategies we're using to help electric burners get to their million dollar vans and beyond.

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I absolutely love that.

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It feels almost like we're kids again.

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It's like what's the password to come on in this time, when you have the password, it's some serious value.

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This thing's so hot that when I first showed it to you, joe, we were doing the framework.

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Remember that you were like should we be giving this away?

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Yeah, there was a lot that was in there and you know it's kind of cool because I know sometimes you go good cop, bad cop every now and then.

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But this was an actual situation where I'm like this is a lot, we're giving a lot away.

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But you convinced me.

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I definitely think that it's worth doing because the more hands that this gets into, the more success people are going to find and I think that's worth it.

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If there's anything that's been true and come to be true about us, it's that we've really tried to help the best of our ability.

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We've given, given, given and like so many hours, so many episodes.

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In the first year alone, I mean, we shot over 250 podcast episodes, which means you could listen to one a day, five days a week for an entire year and always have some influence, some better information in your pocket to help you grow your electrical service business you know, and it's so wild that that happened, because, looking back, it doesn't feel like it was a year, it feels like the combination between a week and 10 years.

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Right, you ever feel like that where it's feels longer than a year, but at the same time it's so feels almost like it was yesterday that we started doing it.

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Now we've done so many live podcasts that you could put us in front of a recorder at any point and we're like hey, ready to go, ready to go on queue, let's make it happen.

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You know what they say about, like a gym partner or a fitness coach.

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Right, it's like it makes the difference to have that accountability person.

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I think I'll be honest and say like I could have never done that without you.

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Well, it goes both ways, man.

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I think that together we make one very functional human being, because your strengths complement my weaknesses and my strengths complement your weaknesses, and together we're overcoming a lot of the struggles that hold most businesses back because we're not in each other's way.

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Yeah, I think that's a really big factor.

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And throughout the different podcasts that we've.

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We've talked with you know the waste no day guys who are on that podcast, and a lot of people learned about us there we've talked with the service business mastery guys.

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We've talked about doing a podcast with them many times.

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Everyone seemed to have the same question like how are you showing up and doing this five days a week with all the work that a podcast takes?

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I mean like it's a valid question, because the thing is is, sometimes I wonder how did we actually manage to pull it off?

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Like being in day in, day out is a thing.

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I honestly think that one of my superpowers, though, is when it comes to KPI.

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If it's on the list and it's something that needs to be done, we'll always find a way to get it done, hell or high water, and I think leveraging that almost OCD level desire to get it done and fulfill the checklist really helped get it done.

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But, once again, I there were times when my emotional basin was low and it was hard giving away enthusiasm when you didn't have it yourself, and for that I'm so glad that I could plug into you, because from the first hello, hello, hello, I was like all here we are, we're on camera, let's go, let's make it happen, bring the energy in this, and we always managed to fill it out, and, once again, I couldn't do without you either with everything we taught, and, I agree, I had days where I didn't want to do it too, but it was like no, we made a promise, this is what we're doing.

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We're doing the thing we as much as we taught and gave away.

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The biggest secret was underneath what we were saying.

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We just kept showing up, no matter what.

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The biggest electric printer secret I still hold true to this day and it's obviously that's bigger than electrical.

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I mean, humans know the way from A to B.

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Most of us know that need, desire or problem that we need to work on.

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Next it's the actual doing it consistently that breaks us down and that's kind of why we did like the 75 eHard series where we focus so much on that and try to help people with that, Because it is so bloody hard to do to just stay in the game and keep showing up, no matter how you're feeling.

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It's wild when you say that because really, when you think about the feeling that comes with it, it's a little hard to kind of narrow down.

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But it's the result you're chasing rather than the feeling you're looking for.

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Right, I'm not looking to feel a certain way, I'm looking for results to be on the board, and that requires us to say we're going to be dealing with it diligently and consistently.

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What a lot of people, I think didn't realize is when we launched the podcast, we were also launching Service Loop Electrical.

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Both of us were already successful in our own rights and with our own businesses and our own paths, but for whatever reason, we came together at the right time and the right place to the right people, you and I, and we decided you know what we're going to give this a shot for electricians, by electricians that was one of the first things we came up with and brainstormed Like we.

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We knew we had to hold true to this niche and just stick with our crew, our crowd, our brothers and sisters out there, right, and that alone, and just showing up five days a week was was like that was our minimum viable product with our maximum viable effort.

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I think there's a huge, huge takeaway there, joe, that we don't talk about enough I'm just gonna say it again minimum, minimum viable product, maximum viable effort.

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What that really means is like save all the fancy shit, don't go invest in in the wraps and the vans and the pens and the mugs and the the stuff everyone goes and gives away for free.

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We didn't do any of that.

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We got invested in providing value to our marketplace immediately, in our lowest possible form with the highest possible impact, and we worked bloody hard at doing that.

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And for that reason this is why it's the biggest secret, because I do consider us successful in our first year of business together.

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We hit our seven figure mark, which no one thought was possible.

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And we did the thing.

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We just kept doing the thing and it kept proving to be not just a benefit to us but the community.

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I mean, count all the messages we get from people that have never actually invested with us yet at this point.

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Right, still, our good friends, you guys all are, you're part of our community, just listening, just being a part of this, but still the wins keep adding up, out there as well.

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It's been remarkable.

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Something you said was I really want to double down and dive into was the community, because I've hired coaches.

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I've done coaching for other companies before and the thing that I've seen that's so consistent is that people will say it's HVAC plumbing and works for electricians too.

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But I've hired those guys and the thing is is that it's not for electricians, it's tailored so electricians can have something with it.

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We wanted to create something that was for electricians.

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That way it's like this is done by an electrician for electricians, based on tests that we've done in the field that we've actually proven, and metrics, the results.

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That's something that I felt was never present when I started and I wanted it to be present.

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I needed it to be present because I couldn't have it, so I want others to have what I couldn't.

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That's why it really means so much to me to say for electricians by electricians, and why we needed to have the electrical in our name 100% and you know yourself from going to the multi-trade sales classes and different business classes that there's a takeaway.

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I mean at times I think you said at one point, even on the podcast, when the electrician would start asking questions when it was their turn in the room, like other trades would literally leave.

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Yeah, and it's really important for that.

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There's a fine line.

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There is a difference, as much as those trainers will be the first people to tell you oh, it's similar enough to get a gain here.

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There's explicitly an exponential gain in the areas that they don't cover specifically, and we've seen that in this community alone and in the efforts that we've taken on this podcast.

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I couldn't agree more.

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So here's the thing Decision to refocus.

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We've decided that we're leaving electricians.

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No wait, that came out wrong.

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I was like wait a second just justified all the specific electrical work.

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If, if you could believe it.

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You know I want to say this the right way.

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Of course, you know this is unscripted.

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We always just show up and do our best.

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Here I want to say this the right way Many people felt that an electrical program alone wouldn't justify a business being operational.

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It wouldn't see enough volume.

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But we're seeing thousands upon thousands, upon thousands I mean there's 3000 on our email list alone right now of electricians and 50% of them open our emails every week.

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And that's just scraping the surface.

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That's been almost entirely Facebook and just the odd person who finds us on YouTube or their podcast channel their favorite podcast, you know.

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So, if you could believe it, we're actually even deeper now.

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We're going deeper to focus on really one key core principle, and it's this loop method idea of getting more juice from every squeeze, and what that involves still is service, of course, at the highest level.

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But it is this sales, this dirty word, that sales process and helping people achieve what you did consistently and what we're seeing others do, and even other people in our program staff do at this point, which is get up over 80 and 90K months selling from their service van, with really what this focus is, is that million dollar electrician.

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Joe, how important is this shift do you think in your mind, and how do we even go about getting deeper in this niche?

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I'm setting you up with a hard question.

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I know right, no pressure.

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So the thing is, when we say we're getting deeper, it means we're getting more specific to the problems that we know that you're facing, but also focusing on the levers required to get you out of those problems.

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Rather than cover the broader surface area, we're getting narrower, almost like a spear point.

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So the things that we do empower you with are going to be very applicable to your everyday situations and if you're an electrician, listening to this, you will be able to take something away every single time that you can say I could use this on the next call that I'm going to, or this will help me on the call that I didn't get.

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So every single session is going to be something where it's meant for you specifically, almost like when you're listening to it I'm like how do they know it was me?

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Because we've been you, we understand you and that's why we want to be there for you.

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I love it and the way the content is going to come out, and this all begins very, very soon.

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The fire is under our butts to get this change in full swing for you guys, but ultimately we want to have our email still.

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If you're not on our email newsletter, you're going to want to be, because this firepower that we're sending out to really spark up your sales and get the most from your service van is going to be very direct, very powerful and really more concise than ever.

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Those emails will also guide you to our shorts and our reels that you'll be able to find on our Instagram account, which is just under my name, currently claynewmeyer.

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You can follow it there on Instagram, because we're going to give you the best sales advice, some of the most impactful silver bullets, if we dare say, to help you serve at the highest level, feel great about it, get higher reviews and get more productivity in your top-line revenue than you've ever had in your life.

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And that's in little videos that are like two to three minutes or less, which is extremely powerful.

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But then, on the same weeks, following those focuses, we're going to jump into this podcast and every week, dive into the deeper and the execution of those and some relative stories to help really fuel your desire to go out and make those changes in your service van, in your business and amongst the ranks of your team, to get the most juice from every squeeze, just like we talked about earlier.

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How does that sound?

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Joe.

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Man, how can you go wrong?

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I mean, when we talk about the juice from every squeeze, really, what I mean by that is you can run 10 calls getting $100 a piece.

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You can run 10 calls getting $100 a piece.

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Or you could run one call and get $1,000.

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Now some people would just say, well, why don't you just raise your price?

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I'm saying no.

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What I'm saying is that if you can take each call and put the $1,000 effort into it within a $1,000 play, naturally you're going to receive the result that comes because of it.

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Play naturally you're going to receive the result that comes because of it.

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So, running less calls and making more on them, but also serving at a higher level, benefits everyone.

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You yourself, stop having to go into the grind to the race to the bottom.

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Your customers have someone they can consistently call and say this is my person.

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We're going to help you implement your club memberships.

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We're going to help you implement your warrant memberships.

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We're going to help you implement your warranties, help you implement your maintenance agreements and then show you the different levers that are required so that you can consistently make touch points with every client you have.

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So once they're in your funnel, they'll always stay in your funnel and wanting to come back to you.

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That's the real benefit and the huge advantage you guys will have by applying these principles in your business and daily lives absolutely.

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I mean service loop always was and always will mean that little bit extra for future serviceability.

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The deal is, and what what's so counterintuitive about it, is that little bit extra doesn't have to cost you anything.

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Right?

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It's not a cost center, it's an investment center.

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You're investing in people.

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I heard this and I keep referencing it.

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Whoever said business is just business really messed that up.

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Business is personal.

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It is about people.

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It is about relationships.

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It's about how you treat those people.

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That gives you the influence and the leverage to get more from every one of those people who are ultimately stakeholders.

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They're shareholders in your business, whether you see it that way or not.

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That's what this is, because every time someone refers you, what does that really say?

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It says that they want to work with you so much so that they believe that they'd actually risk their friend's time and money as well.

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And if you can get people to repeat and refer all while you've made more than you've ever made before and get more reviews high five-star reviews than you've ever had before, then isn't that telling us something?

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Yeah, I mean.

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The thing is is that I think Bob Marley said it really well with is you can fool some people sometimes, but you can't fool all the people all the time.

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If this was just like a one of trick that someone can pull off, it's going to work for some, but it wouldn't be consistent.

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What we're offering is a consistent approach so that when you get those reviews, it becomes a new norm.

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You should be looking at your five stars and saying like, oh, we got another one today.

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Well, that's natural, compared to oh, thank God, we got a review.

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I hope it's five stars.

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We want a consistent result you can measure and metric.

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Love that man, I love that.

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So this big change means that the name's changing this podcast From Electricpreneur Secrets, which we hold near and dear to our hearts.

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We felt it was an awesome, charming little name that really explained what we were helping do is really about this million dollar electrician and it's for home service professionals, and that's this extreme focus, this level, and so what's at stake today thanks for following along with us is literally we're giving away the playbook, the million dollar accelerator program playbook.

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This thing is absolutely loaded.

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It's 30 pages deep with some of our best content, some of our best tricks and secrets from throughout the podcast, but everything we've learned from 18 months also of training hundreds of electricians now in maximizing their sales and their service and their business.

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So here's how you can get it.

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All you have to do is really be on one of our channels and follow us and engage with us.

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So, like I said on Instagram, and even if you're a TikTok listener, you can find it at claynewmeyer and you can reach out to me right there and type this code word loop method.

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That's actually two words, but if you type loop method in the chat, we're going to have a quick conversation and send you this playbook immediately.

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If you're not the type of person to use Instagram, then go to LinkedIn Again, find Clay Neumeier and message me loop method.

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Well, same thing, couple of questions.

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Send you this playbook so you guys can have that and leverage that immediately.

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If you're one of our facebook friends where it all began, or you're in our facebook group or you want to join us there formally electricpreneur secrets and still can be found there, or again clay newmeyer and message direct loop method, will be happy to help you with that.

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Just like the podcast, this name change will take place in that Facebook group to become the million dollar electrician, and that's what this is all about.

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Again, for home service pros Joe, did I miss anything there, brother?

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No, I'm just sitting back and I don't know if you can tell my smile is getting bigger and bigger, because there's this sense of pride that comes from being able to do the things that have been done, but not almost in a haughty way.

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We're just.

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I'm so grateful that we've been given a position and a platform to where we can help people that otherwise wouldn't have been helped.

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I agree.

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I agree.

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It feels almost a little conceited to say this and I think I've said it before so I'm comfortable saying it again.

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If this wasn't life-changing, I wouldn't be into it.

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Off unemployment right now, which is interesting and that's a new thing you hear at a networking meeting because they're looking for something that they truly enjoy doing.

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That doesn't feel like work.

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I've found many days where electrical actually upset me and I felt like gosh, is this really what I signed up for?

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In the service of people, I was always able to overcome that feeling and feel like this wasn't work at all.

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When you have someone on the other end of this smiling and sharing how much it changed their day, their week or their life, and to me that's the center, that's the purpose, that's that north star, the why for this.

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If it keeps changing lives, I want to keep doing it at the highest level.

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Brother, how about you?

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I'm exactly the same way, like I genuinely loved doing electric work, but at the same time, yeah, there are days when you were in a hot attic with a 12, a 12 inch crawl space, ceiling top full of bad insulation, and now I'm like, yeah, I could do that and that's going to piss you off.

00:21:18.751 --> 00:21:28.440
But now the benefit is is that every effort I put in goes to improving the lives and the futures and the business of someone in a very real and applicable way.

00:21:28.440 --> 00:21:35.303
So, yeah, I could just be running one circuit for one light, or I can run one class to change someone's life.

00:21:35.303 --> 00:21:37.733
I think the choice is pretty obvious.

00:21:38.496 --> 00:21:40.180
I love that man Really good share.

00:21:40.180 --> 00:21:42.265
I think the choice is pretty obvious.

00:21:42.265 --> 00:21:43.669
I love that man Really good share.

00:21:43.669 --> 00:21:49.390
We've got one more podcast to share with you under this old Electricpreneur Secrets, the good old trusty Electricpreneur Secrets brand.

00:21:49.390 --> 00:21:51.193
And that's one of our clients.

00:21:51.193 --> 00:21:56.740
Rich with TrustPoint Electric Can't wait to share that interview, already recorded.

00:21:56.740 --> 00:22:01.212
It's in the chamber ready for you guys, and I know you're going to take a ton for that.

00:22:01.212 --> 00:22:02.555
So stick around for Rich.

00:22:02.555 --> 00:22:07.785
That should be coming out later in the week as well, and then we're ready for the shift.

00:22:07.785 --> 00:22:22.117
Join us and share with the people out there to see how you can help the industry.

00:22:22.117 --> 00:22:24.608
Then you can also reach out to us on any of the channels mentioned and just say podcast interview.

00:22:24.608 --> 00:22:30.001
We'll be happy to book a call and talk with you about how that could look amen to that.

00:22:30.102 --> 00:22:32.153
I'm so down to meet new people awesome.

00:22:32.513 --> 00:22:39.375
well, guys, this has been another episode of electricpreneur secrets and it's been our absolute pride and joy to bring it to you guys.

00:22:39.375 --> 00:22:54.520
As we said, we got one more interview under this hat and then it's all changing into next week, so we're super pumped for you to join us on this sort of season two of this effort to bring all the secrets to electricians everywhere and help you be home service pros.

00:22:55.724 --> 00:22:56.026
Amen.

00:22:56.026 --> 00:22:57.590
May you guys have a wonderful day.

00:22:57.590 --> 00:22:58.554
May you be blessed.

00:22:58.554 --> 00:22:59.597
Can't wait to see you soon.

00:22:59.597 --> 00:23:00.682
Cheers.

Ep 329 - Season 2 Launch: Goodbye Electricpreneur Secrets! Hello...

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