Sales, funny as it may seem, is seen as a dirty word. No one wants to spend money, but people want things to get done, No one wants to be sold anything, but people want to buy things. If you think hard about it, it's such a paradoxical situation. But the reality is, sales are the lifeblood of any business. Without sales, there's no revenue, and without revenue, there's no business.
Sales is often looked as a "dirty word", especially when it comes to electrical services. Clients are always weary of electricians taking advantage of them, even when that's not the case.
There are many dirty words in the electrical industry that gives off this feeling, which are things you need to be aware of, so you can be more careful with how you speak and handle yourself in front of clients.
In this episode, we list down these words and show you a better way to communicate with your clients. By taking the time to check this out, you'll learn how to build trust and rapport with your clients, which can ultimately lead to more sales and repeat business.