Episode 83 - Recruiting Electricians & Where Else to Look

• Joseph and Clay discussed the importance of recruiting diverse candidates in the electrician industry, including women, and shared different methods for finding and hiring the right people for the job. They also acknowledged the challenges of recruiting in today's landscape and emphasized the need for a new approach. 

• Joseph and Clay discussed the challenges of finding and hiring qualified electricians in a changing job market, including the impact of COVID-19 and the need to look beyond the traditional pool of candidates. They also emphasized the importance of treating employees and prospects like people and investing in tomorrow's business. -

• Clay and Joseph discussed the cyclical nature of generational criticism in the workforce and the importance of diversity and inclusion in creating a culture that welcomes and values all individuals, including women and those with tattoos. They also acknowledged the changing societal norms and the need to adapt to these changes

• Clay and Joseph discussed strategies for recruiting a diverse workforce, including reaching out to women, youth, and those in rehabilitation programs, as well as using marketing services like ApplicantPro to cast a wider net. They also suggested sharing the message of job opportunities with the community to attract potential candidates.

• Clay and Joseph discussed various strategies for hiring electricians, including leveraging other people, split testing, and hiring clients who know the company's culture and brand. They also talked about the importance of recognizing potential in people who may not be ready to buy services but could be great employees. -

• Clay and Joseph discussed various ways to improve recruiting for a struggling business, including leveraging past failures, reaching out to stakeholders, taking a stand for something, and targeting underrepresented demographics such as women in trades and the neurodivergent community. They also suggested using press releases and split testing different ad headlines to attract a wider audience. 

• Clay and Joseph discussed how to recruit the right people for a business, emphasizing the importance of connecting with potential employees and leading with vision rather than money. They also provided action items for finding and attracting all-star candidates. 

Action: Use a service like ApplicantPro to cast a wide net and ABH (always be hiring) 

AllStar Action: Communicate vision, progress, and value with your entire network including clients and social media to find great people who want to see if it's a fit!

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