In this episode, Tara Bryan breaks down one of the biggest secrets to scaling an online business: pre-creating your training content. If you’re tired of reinventing the wheel every time you launch a cohort or onboard a new coaching client, this episode is for you. Tara explains how creating foundational training content in advance allows you to focus on delivering a transformative experience for your customers—without repeating yourself. Learn how pre-created content can fit into various delivery models like live cohorts, hybrid programs, certifications, and more. Discover how this approach unlocks infinite scalability while enhancing customer experience.
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https://taralbryan.com/step/15-learn-to-scale-call
Hey everybody, it's Tara Bryan and you are listening to the Course Building Secrets Podcast. Whether you're a coach or a CEO, the success of your team and clients is based on your ability to deliver a consistent experience and guide them on the fastest path to results. This podcast will give you practical, real life tips that you can use today to build your online experiences podcast. The Get Results and Create Raving Fans. Why? So you can monetize your expertise and serve more people without adding more time or team to your business. If you're looking to uncover your million dollar framework, package it and use it to scale, you're in the right place. Let's dive in. Hey everybody, welcome to this week's episode of the podcast. I am thrilled that you're here. I just had somebody ask me a question and I thought it was really interesting, so I'm bringing it forward to the podcast, which is, if there was one thing that you wish that everyone knew about creating and building an online business, what would it be? And so I love this question, and my answer is actually simple, which is regardless of how you want to deliver, your signature solution, you need to have the training aspect, the core content, the core path in terms of your authority framework of taking somebody from point A to point B, right? Take them from their problem to the solution. That whole path be it a training, however you want to frame it. We frame it as a training. All of that actually is pre recorded pre created and pre designed. Even if you're doing a cohort model, even if you're delivering it in a different way, be it live, be it as a membership, be it as a cohort model, or live workshop, however you want to do it, turn it into a certification program, doesn't matter. But that foundational path, that training path for that person to go from point A to point B is like, that can all be pre created. And then what you're doing is you're creating an experience on top of that, that helps people actually get, to the finish line. Right? Could be you showing up and answering questions. Or being involved in creating a discussion. It could be that the tech does all of that for you and there's not a live component. It could be that you have facilitators that you've certified in your approach. It could be a book that you've written. It could be a presentation, it could be a live experience. It doesn't really matter, that's layered on top of the foundation, which is the fastest path that you're getting somebody from point A to point B. So if that's training, if they have to learn something, if they have to take action, if they have to practice, if they have to do all of the above, all of that can be pre-created using technology. And then everything that you're putting on top of that becomes how do you want to deliver it in a way that it provides the best experience for your specific audience. And that is one of the things that I wish everybody would be able to create and get about an online business is it's not like you show up and do a cohort and then every single time you do a cohort, you're reinventing the wheel and you're reteaching everything and you're doing all of that live because it doesn't become a scalable asset. It doesn't become something that lives beyond you when you are just showing up month after month with a new cohort group. So the way that you do a cohort is you have them go through and do the self study, do the pre work, do the parts and pieces that are pre recorded. And I say that, you know, pre recorded could be however you want to create the experience. Doesn't need to be necessarily a video, but that's usually the format that people are using. And then. The cohort part is how are people connecting? How are they having discussions? How are you coming in and helping somebody work through how to apply this to whatever they want to apply it to? That's the live cohort model. It's not like you show up and teach it for the first time every single time you do a new cohort. That's not scalable. Same thing if you're doing a live event is that there are pieces and parts that you can preload for people so they show up and you're having valuable conversations. You're not wasting your time talking about the basics or concepts that, could already be locked and loaded where they're, they're doing that pre work and then they're coming in and you're actually able to get into the weeds with them around how they're going to apply it to their lives. And so hopefully just this short episode provides you with that insight to think, oh, that's the missing piece, it's not about showing up and recreating the wheel every single time you have a new group. If you're the kind of person who's launching a cohort four times a year, it's not like you're making it up four times a year and you're teaching live four times a year. You're using the cohort as a way for people to connect. The content is already pre created. So that way it becomes infinitely scalable because you can deliver that, that content in a million different ways. And that's what we're really focused on here is how do we help you create that foundation so you can choose how to deliver it. Be it all on demand, all virtual, maybe a hybrid model, maybe delivering it as a book, maybe delivering it as something that hasn't even been created yet, but you have a scalable asset once you've created that foundation. So hopefully this serves you. If this serves you, I would love to hear how you've incorporated this into your business or how you want to incorporate this into your business. If you love this episode, as always, give us a rating. And if you're watching this on YouTube, hit that subscribe button so you don't miss any episodes coming up in the future. All right, until next time, have a great day.