Aug. 30, 2024

Overcoming Project Planning Challenges with Elisa Boogaerts

Overcoming Project Planning Challenges with Elisa Boogaerts

In this episode, Elisa Boogaerts shares valuable insights on overcoming the challenges coaches face in project planning and management. From avoiding chaos in launches to fostering effective collaboration, Elisa's expertise provides practical strategies to navigate the complexities of coaching business operations.

Guest Bio:

Elisa Boogaerts is a launch planner and strategist with 17 years of project management experience. She transitioned from a corporate project management career to coaching and launch planning, leveraging her expertise to help coaches navigate and streamline their business processes.

Key Points Discussed:

- (06:43) The importance of planning and taking the time to think through project steps to avoid chaos.

- (12:18) Setting up systems early in a coaching business for scalability and stress reduction.

- (19:37) The impact of lack of detail and clarity leading to procrastination and delays.

- (25:09) Identifying dependencies in project management and the importance of meeting responsibilities.

- (32:55) Practical tips to increase webinar success and effective launch planning.

Main Quote by the Guest:

"Start taking steps and avoid getting stuck in perfectionism."

Links:

For more insights and resources, visit Elisa Boogaerts' website at https://www.inspirationbyelisa.com/

Was this episode helpful?

Please leave us a review and subscribe to the show to be notified of future episodes.

Until next time, keep moving forward!

Chuck Anderson,

Affiliate Management Expert + Investor + Mentor

http://AffiliateManagementExpert.com/

Chapters

00:00 - Recording Started

Transcript
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Hello, everybody, and welcome back. This is Chuck Anderson with the



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Creative Collaboration Show, and this is the show where we talk to



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entrepreneurs and business owners who are on a journey



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to get their products,



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their service, whatever it is that they are selling



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out to the world and make a big impact. And most of the people



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that we serve are, have world changing ideas,



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big visions of how they want to improve people's lives.



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Now as we encounter this journey of being



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entrepreneurs, there's gonna be challenges along the



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way. One of those challenges is managing projects,



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managing tasks, managing team, managing employees.



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And today's expert guest is



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an an expert in that and, not only



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helps people with, their project management and their product



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launches, she actually helps us with ours as well. So today,



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my guest is Elisa Boogaerts. She is a launch planner



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and strategist, helps coach, strategize, plan,



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and execute programs and launches in a



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structured and organized way so that you can



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focus on scaling your business. She has a



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combined 17 years experience in project



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management and coaching, and she uses that to



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help you launch. And like I said, she helps that,



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helps us with our team management and our launches as well. So,



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Elisa, welcome to the show. Hey, Chuck. Thanks for having me. I'm super



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excited with that. We, like, got to do this. Yeah. It's like tech.



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Together, and it was like, can I be on your podcast too? I'm like, I



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can't believe you haven't been on the show already. Usually, that happens



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within the first couple of months of getting to know someone. You and I have



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known each other for, which is almost a couple years now.



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So it's about time. It's about time. So Yeah. It's perfect.



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So welcome. And, and so I think a



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a great place to start, we're gonna dive into, everything



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we wanna talk about project management and team management and



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and staying organized and launching and all of those things.



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How did it come to be that you find yourself



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in this role of being an expert in working,



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working with companies to help them with their projects? And so what what's



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your origin story? How did it come to be that you're doing this now?



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Well, like you said, I have many years experience in it. So in



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my corporate career, I kind of, like, could've fell into project management. I had a



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really good manager who was like, I think you'd be good at that. And it



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turns out I really am good at it. And then about 4 years



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ago, I launched my own coaching business and started doing



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my own launches, and I'm working in that. And so it was just



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sort of, I was keeping them very much separate. And



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then I quit my corporate job in 2023,



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and, my business coach at the time was like, what are you doing with



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those skills? You know, we kinda had this idea, and I talked to a few



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different people, and they're like, those types of skills are really needed in



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the coaching industry because there's so many people that just wanna



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coach or or don't necessarily have those business skills. Or even if they do have



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the business skills, actually implementing it and planning and getting it



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done, you know, getting it out there is is it's sort of



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a gap that I've seen in so many programs that I've been in because I'm



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such a doer, such a, like, a get it done kinda person. And so, like,



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I would execute on things and implement them, and some people maybe even a year



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later still hadn't done it. And so I was like, oh, that's like could



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be something that I could help people with because I had, you know, my own



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experience of coaching and, these skills. So sort of



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just kinda came to life in that way and been like, okay. Well, how can



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I help people? And we sort of brainstormed and just kinda



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started working working with people, more word-of-mouth. And then,



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it took me a little while though because in my mind, I was



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like, no. That's my corporate job. I don't wanna I don't



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wanna bring that into my business. Right? Because,



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like, to me, it was like coaching is such this wonderful, beautiful thing, and



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I love working with coaches. I love being in this industry. And to



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me, the corporate environment was kind of toxic and difficult.



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You know? And I was like, oh. So, like, I kind of merged the 2.



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You know, I thought that project management, those 2 were were kind of the same



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thing. And so I it took me a little while to kinda change my mindset



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of it, and then I started to get really excited about it. And, yeah, I've



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been working with people ever since. You know, it's funny. I've heard



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that part of the story so many times where we resist



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bringing what we're good at, in the corporate world



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into our businesses. And, look, you know,



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funnily enough, I I did the same thing. Right? And it's like



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and I think part of that is that, you know, we're we're moving away from



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something we're dissatisfied for you know, in and



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moving towards something that brings us much, much more



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joy. And that idea of combining the 2 is like,



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no. I don't want that to infiltrate this because now that's not



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gonna have joy. And so



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so that's great. And, obviously but then, you know, that realization



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of, look, you know, I'm skilled where I'm skilled, and my



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zone of genius is this, and that's what people really



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need for me. That's how I ended up focusing on the



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affiliate, marketing and affiliate management side of things



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because, again, that's what I was doing so much of when I was,



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when I was a marketing director. So, you know,



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we're kind of experienced similar



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things there in terms of honing in on on that zone. What was the



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turning point for you? Like, you know, so becoming a coach,



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you're trying to leave your corporate job. What was the the turning point or



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the trigger, that that really said, you know what?



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I'm denying myself here. I really need to do that. Was it the conversation with



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the coach, or was there more to it like that, that really



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got you on that path? Yeah. I think there was it was that kind of,



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like, planted the seed, you know, and I sort of, like, had thought about it.



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And then, what I realized was that



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I love I love coaching. And and through getting my because I have, like, 4



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coaching certifications. And and I noticed



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that being a coach and coaching actually kinda gave me



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some anxiety and some stress a little about it. I think it was like I



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I didn't relax into it enough to use my my



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intuition with coaching, and it was always just like, I need to, like, provide



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transformation. I gotta answer the questions right. You know, it's, like, specific way you ask



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questions, and then it was all like and I had this really sort of perfectionism



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good girl kind of mentality around it, and it kinda stressed me out. And so



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I think in in thinking about that and being like, actually, well,



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project management and and planning and organizing and strategizing,



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all that kind of stuff, that I find easy, and it kinda just



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flows. And I know that many people don't find that easy. You know? And then



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that's where I sort of thought about that. And especially after I had quit corporate,



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you know, I had more time to really kinda think about what I wanted and



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what I was doing. And I think that's kind of the realization that I had.



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I was like, oh, you know, I I I think I fell in



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love with coaching, but not me coaching.



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Mhmm. You know? So I think that was kind of, like, the final moment, the



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difference. I was like, oh, you know, maybe that's not meant for me to be



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a coach, but being in this industry and working with coaches is



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where the happy place is. Mhmm. What



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are some of the what are some of the things that you



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notice coaches struggling with or



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or, you know, coming to you and asking you



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questions about, in their business that, you know,



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they they know nothing about or they're struggling with, but this this



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is something that, you know, you're perceived as an expert at this. But what are



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you hearing from them? Like, what do they need help with?



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I'm hearing a lot that I don't know where to get started,



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that there's so much stuff to do, and it's so



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intimidating. This amount of things that needs to get done, especially if you're, like



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is it say, is your first group coaching program? Like, a lot of coaches, if



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they go from 1, a lot of coaches start at 1 on 1, and then



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they move into sort of group and starting to do launches, or they wanna



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even I help people with, like, launching podcasts or books, but I I focus mainly



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on programs. And, and so there's just like,



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there's like, I don't even know where to start, and therefore then they don't. You



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know? Or or this kind of, like, lost on where like, what those steps are



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and and how to even, yeah, just get started because then you can just kinda



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follow things step by step. But they feel like they sort of flounder



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a little bit, and then they get and then they get stuck in, you know,



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just really wanting to coach or in creation mode, which creation mode is great, but



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then you also need to get it out there. Right? You need to do the



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email marketing and then promoting and the, you know, all the things to to make



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it happen. So I think that's sort of the number one thing that I hear



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a lot is that, like, they just don't even know where to start. And it's



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just this giant puzzle, but all the pieces are



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separate, and they have no can't figure out how to get all those little pieces



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to fit to get their program out into the world. You know,



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sometimes when we have designed projects



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and then you start to get into the details of those projects, well, we need



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to do this, and we need to do that, and all of these things. And



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when you start to think of the project as a whole, it



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can actually be a little overwhelming and



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can sometimes lead to that that that



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thought process of, I don't know where to start or do we do this



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and, you know, how long is it really gonna take? And,



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I think it really takes someone who has the the experience



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of of doing that kind of planning



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and that the estimation of time because for that



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that solo person who's out there, unless they've



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managed projects before, you're just guessing at everything. Right? And so



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Yeah. Yeah. What are some of the mistakes that



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you find that they're making that's kinda leading to this overwhelm or the



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confusion or maybe even being stuck at the the starting line with



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some of their projects? Well, I



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think that one of the things is that they don't give themselves the time to



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actually sit down and think it through. And because that's something that I because I



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I sort of love doing. I love the planning. So, like, when I when I



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launched my own podcast, like, and I did that. I was like, you know, I



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just sort of, like, dive in. I was doing things, and I was like, wait



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a second. What is the whole flow here? And to actually sit down and be



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like, okay. Like, as a a podcast guest, what do I need? What are the



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steps? You know? And as a host, what things do I need, and what do



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I need to do to get it out? You know? And so I'd like to



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really, like, go through that kinda I don't know if you would call it, like,



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a story map or process flow to really think it through. And I think a



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lot of people just sort of dive in and kind of just like, oh, let's



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just do whatever it's done. It kind of becomes a bit chaotic because they don't



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really know what they're doing. And then, also, like you said, like,



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we we don't know what we don't know, and things



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can often take much longer than you think they're gonna take. And so



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then so things get delayed. And, so I think that you've



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actually sit down and think it through. Like, I like to use this



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example as, you know, you think, oh, I wanna do a webinar. So



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I gotta, like, you know, I'm gonna do 2 do a webinar. Yeah. I can



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throw that together. Right? But then you think about all the little tiny things that



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need to happen. Right? There's so many little steps that you think you could throw



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together in a couple of days, but, actually, it might take you a week or



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2 because you gotta do all the landing pages and all the emails and the



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reminders and the marketing and promoting and, like, you know, there's so much more to



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it. And so and I think that, yeah, people just don't sit down



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to actually think through all the steps and be like, woah. Actually, maybe



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maybe it's gonna take me a little bit longer than I think it might.



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Yeah. You know, planning a webinar and setting a date is



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the easy part, And then there's all of the if you wanna do it



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properly, like you said, with the marketing it properly and



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sending the emails and, you know, the big part where



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people struggle a lot and and especially in our world is the



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follow-up, not just doing the event, but following up with



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everybody after the event and, really making sure



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that all of that happens because that's that's where the money comes from.



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It's not just, oh, I'm gonna do a webinar on Thursday. Right?



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And I caught myself numerous times because I've done



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hundreds of webinars, and I still think, oh, yeah. I can just do



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one Thursday. I've done hundreds of webinars. No problem. But then when you



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realize, what I really meant is I wanted to do one on



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Thursday properly. And Right. You know, that that does



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take some planning. And so what's your



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so what do you, suggest like, first of all, who



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like, give us some examples of some of the types of



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businesses or coaches or, business owners who are



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coming to you and, you know, coming to you for help.



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Like, what's their situate you mentioned, their coaching



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and their books and other things. Like, you know, just so we



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can get a better sense of, like, you know, who you



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serve and who you help. You know,



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who's coming to you for help? Yeah. I I get



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2 types of coaches that come to me for help. So one is kind of,



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yeah, the newer coaches say in their first, you know, 1



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to 3 to 5 years of business where, yeah, they're looking to launch. Maybe they've



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done some launches before, but it hasn't gone as well, and so they really wanna



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have more success with it. And so they come to me for that because kind



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of, like, yeah, newer to them, and I teach them that process and



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that systems. And then other coaches that come to me are more



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established coaches who, you know, are maybe



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making 6 figures, multi 6 figures, and they need either a



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project manager to come in and help them with the launch, or they



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kind of didn't. And this is actually a mistake that I find that people make



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is that they don't set up their systems early.



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So if you're starting out as a coach, you wanna create systems so that



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things flow. And so as you scale, they're already in place. And so



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I find some maybe more established coaches where they grew fast, and then they're



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like, oh, we are scrambling with everything all the time. Like,



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every launch is just this chaotic running around, like



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and, and so they're like, can you come in and help us streamline



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things, put in processes, and, like, tell everybody what they need to be doing when



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they need to be doing it so we can actually because they they could get



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it out. Right? I mean, anybody can especially if they have the established coaches and



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they have the resources, yes, they can launch. But was it good? Was it stressful?



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Was it, like, like, what was the state of your team, and is everybody burnt



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out afterwards? You know? So kinda working with them to, yeah, to



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really start a stream like that and make it more of a repeatable process



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that they can do over and over and and improve on.



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Mhmm. Yeah. And I think that, you



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know, certainly with some of the coaches that we've worked with, the



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systems are kind of an afterthought of that.



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Oh, no. I need this. Right? Maybe I should have had



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this already. And, and and so systems being



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created out of this, you know, this necessity of just



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the phase of business they're in. What's your



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advice for the coach who, you know, to to take a more



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proactive approach? Because, you know,



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versus reactive where they're creating these systems



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of out of, out of this necessity or out out of



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some issue that's been created. Right. Right. Yeah. It's



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to to get it started early. And I think one of the first things that



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I suggest is, like, having a



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filing system in place so you know where things are so you can find them



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easily. Because, like, so much stuff we can



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spend so much time searching for things and



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searching and searching. And then if you can't find it, you gotta recreate it. And



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then that takes more time and more money, and and it's just sort



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of can be really frustrating. And so I think that's, like, something that's super basic



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and simple is, like, have a filing process, have folders, have the name, like,



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have a structure. And then as you do scale, you can teach people what that



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system is, like, where things go so that you can just, like, oh, yeah. I



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know exactly where that is. I'll find it. I did have one of my clients



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said that he was doing a launch, and,



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the contractor that they had in their previous launch,



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wasn't with them anymore, but did everything on their personal



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Google Drive, whatever email. And so it wasn't in a central



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place for the whole team to get access to it. So when that person left,



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they lost access to it. So they literally lost their intellectual property.



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And so the team spent a lot of time searching for



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everything. Where is all this stuff? Or could, you know, did I receive that email



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that I could dig through and try and copy and paste it or, you know,



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the swipe copy or what have you? And, and then they ended up



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having to recreate everything, and then they did put it in a proper, like, place



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where everybody could access it. But he estimates because



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that took so much time and therefore they weren't spending that



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time on other things, you know, that they could have been doing for the launch,



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he estimates he lost about $50 Wow. In that



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launch. Yeah. You know, and it's huge. And even possible.



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Yeah. Yeah. And even if you're not that established coach and you're just starting out,



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like, think of all your time. Your time is valuable. So, yeah,



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$50 is is like, woah. That's a lot. Yeah. Let's get those



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systems set up. It it seems like some coaches even think



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that, what you're talking about with project planning and



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even having systems and procedures and things like



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that are not for them at the stage of business



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they're in, but it's in that future stage with,



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well, I don't have any employees at or I don't have any contractors



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working for me. It's just me. So why do I need all of



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that? Right. Yeah. Exactly. People don't really think about that



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future or I'll just you know? I had one person to call them and said,



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oh, yeah. Well, I'll just scramble. That's my plan. And I was like, okay. Well,



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do you know? Just to raise that risk of, like, the scramble, you know, can



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can cause delays of things or things to get missed or fall through the cracks



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or what have you. And so, yeah, I just



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think that because, you know, I'd like to believe that we're all going



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to grow and scale. And so even that solopreneur will



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eventually have even if it's just a VA. Right? Have things in a



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place where your VA can access it, and, you know, and you can even put



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some security around that as well so they can only access that one thing.



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And because we will. We will grow and scale. And so set it up



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now so that you because then you won't even have to worry about it later.



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It won't be a thing. It'll just flow. You know? And then, of course, you're



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gonna adapt it and change it as you scale, and maybe people come in have



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different ideas, but you'll have that foundation. I really think it's part of the



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foundation of a business that not many people think about. Yeah. And



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that's something that you were able to help us with as well because the



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reality of we had a new product that we needed to



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deliver, and we had some things documented. But it



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when it came to really training the team members to do



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that work properly, we definitely found some some



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holes, some, you know, misunderstandings that they



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had, and some tweaking that we had to do in that system.



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And it probably took a few weeks until that actually got



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dialed in to the point where now I'm probably not



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even in needed in those in in those because the the checklist



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is there and the procedures are there and people know what they're supposed to



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do. And now it's just kind of like, you



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know, did the boxes get ticked? Do you know, did did these things get



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done? And that that opens you know, I find



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that that opens me up for more. It's like, okay. Well, what other



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things can I add to this process? Right? And and and



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that's kinda, like, where we're at right now. So,



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really helpful. Yeah. Yeah. Go ahead. That,



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yeah, that it's something that I learned when I was in that corporate



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world was to like, I I even noticed that they as we start



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talking about something and someone's teaching you something, that I always



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take very explicit notes for myself because sometimes we can learn



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so much or someone's showing you something. Oh, you're like, oh, yeah. Yeah. Yeah. I



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can figure that out. And then 2 weeks later, you can't



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even remember the beginning point. You know? Like, you maybe remember some of the



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steps or something like that. And so that's something that I do when I work



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with people when I start hearing like, oh, click this, click that. I just, like,



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start typing the notes out so that we can have it, you know,



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to for someone to reference just in case they may or may not forget. And



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I think that that's super handy. Because sometimes we need that that super



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detailed you know? Because there can be one click that you miss,



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and then, you know, it's it's wrong or something doesn't happen properly. And



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so yeah. So sometimes you can you can get really super



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detailed in all of it. Yeah. Which which



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you know, some people's brains are wired for those details



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and some people's are not. There are some



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that are more visionary and creative



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and, others that are more analytical and can



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really figure out all of the details and others that are



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just like, okay. Whatever. Just let's get it done. And, you



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know, you know, if you're trying to fly the space shuttle, right, like, you



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know, it's not like, oh, let's just build 1 and go. Like, it's



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not exactly how it how it works. And, but you



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do need to know, like, what are the steps. And, you know, some people



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enjoy that and and some people don't. But it's the lack



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of detail, I think, that leads to so much procrastination in people.



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I tell the people in my my group coaching program all all the time, and



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I get asked, well, what do I do when I'm procrastinating? And I say, well,



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what are you unclear about? Right? Like Yeah. And



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because, usually, it



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it leads back to some sort of unclarity



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and then an underlying fear



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of what if I do the wrong thing? What if I do this wrong?



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Do I have this right? All of that. And I think that's a sign,



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like, if you find yourself in in your business



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not executing an ideas, I think that's a sign that you need



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Elisa's help or the help of a project planner to help you with the



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details and, and and keep things



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moving forward. Right? Because you're you're great at helping us, with



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the details and also making sure that the team,



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you know, sticks to those details because it can be a little overwhelming. And



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so so anything you wanna add



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to that? Because I think that is something certainly that that,



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you know, coaches and business owners of really



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any kind, will experience from time to time.



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Yeah. I think it's I think you're right. I think even with



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myself, you know, sometimes I'll in even in a day, like, okay.



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What are my goals for today? What do I need to do for today? Or,



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like, what are those sort of, like, tasks of today that I need to do?



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And, you know, and I'll I'll make a list for myself. But I feel like



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if I don't have that, sometimes I'll just be, like,



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floundering a little bit. You know? Like, or I'll have, like, an extra 30 minutes.



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I'm like, oh, great. I got 30 minutes to do something, and then I'll end



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up clicking on stuff and kinda not doing anything. Maybe read an email, you know,



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where if I, like, had that list or I knew that task that I needed



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to do with that, you know, that was, like, kinda specific. I could be like,



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okay. I'm actually, I have 30 minutes. I can get that done right now. And



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so I find that that really helps, and that's kinda what that plan checklist does



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is, like, all those little things and be like, okay. Well, what could I what



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could I do right now? So I find that that kinda helps with the



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procrastination or at least, like, what I consider myself doing is that floundering



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around just like, what? And then if someone's like, oh, man. I just, like, wasted



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half an hour. I didn't even do anything. I'm not even sure if I read



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that email or you know, just like and so I feel like it felt can



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really help you be more efficient. And, yeah. And in



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terms of procrastination I mean, I love what you said about that that



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it's you know, what is that underlying fear? There's something going on. And



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then we all get it. Like, even me is you know? Because we all have



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different types of fears, and, like, one simple thing that I have is,



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with writing emails, sometimes I never know what to put in the subject line. And



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then that's where I get stuck, and I'm like, oh, I'll get back to the



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email, like, some other time. You know? And it's just the subject line that catches



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me out. I'm like, why do I, like, put so much emphasis on that? But



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I don't know. Maybe I learned that somewhere that, like, that has to be the



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most important thing and to get people to open your email. And, and so then



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that's where I sort of procrastinate. But that is like you're really like, well, what



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is the problem? What is the missing piece? Okay. Maybe I'll go grab that



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document that has 50 different subject lines that I could look at to help me



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out. You know? Yeah. So, yeah, we all procrastinate on something. And so,



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yeah, maybe that's it. Just find the tools that can help you get



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through it, and remember that you exist. Tools are nice, but



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I think, where we've made our biggest gains



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in the last couple years is collaborating with others. Right?



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And so, you know, AI is nice.



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ChatGPT is nice. It it, you know, it helps with a lot of,



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lot of things. And, look, if I have unclarity, I can ask it to give



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me a checklist, and it gives me a checklist. Whether



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or not that checklist is right or not, who knows? Did it



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make stuff up? And then and then also,



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I think there's one other level. Because having the checklist is one



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thing, but then having the



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motivation is is one way of putting it, but just now



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executing on it. Right? Yeah. And I think anytime where it's



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just me, it's easy to take



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my time with it or, you know, put it off. But, you know,



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when it's the team, you know, and the team's meeting every Monday



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morning, you, you know, you have to you have to have



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things done. And, you know, even that



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part, that necessity or that responsibility



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has been great in moving projects forward. And I know for a



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fact that there are projects that we have done



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together that would not have gotten done if it wasn't for



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that and and that structure. So so the tools are nice, but



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I think having that that accountability to another human is



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is is a is a big part of it. Yeah. I totally agree. And it's



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like yeah. Especially with your in that team, that collaboration, you sort of know the



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other person's relying on you doing that or you need to get something by a



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certain time. And that's something I also like to talk about, like, to identify. We



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call them dependencies in the project management world. And it's like, okay. So



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you have to do this so that this person can do this. This person can't



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do this until you can do this, or this can't happen until this happens. And



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so just kind of making that clear so then people know that



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there is that. Like, oh, now I have this responsibility. If I don't do this,



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then the knock on effect could be huge. And so sometimes it's just



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making people aware of that. Right? Like, this is what this is the



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risk if we don't do this because this is dependent on this other thing.



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Yeah. So sort of a different way of thinking that I like to



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So for anyone listening in now who is struggling with this,



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and you need a next step, great next step would be



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to download Elisa's, launch planning



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blueprint. You wanna tell them a little bit more about that? Yeah.



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So if you're not sure sort of where to start with planning your



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launch, you know, and you really want help with that side of it, so you



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can just do kind of like we were talking today. Right? Like, a little bit



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less stress, and you kind of, like, know where to start and what to focus



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on. I think that's really part of, like, what to focus on. You can download



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this free guides. Yeah. It's called launch planning blueprint, and



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it's got, teaches you, like, ways to plan. It



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gives you the high level things of what to plan as well for a



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launch, and it talks about goals as well for your launch because each



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launch gonna gonna have a different goal depending where you are in your business.



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And also has, an event tracker in it, which is super



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handy for looking at your conversion rates. Right? So say you have a



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webinar and you notice that, you know, like, a 100 people click



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on the page, but only 5 people actually opted into the webinar. And you're like,



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oh, that conversion is really low, that percentage. Right? 5%. What could



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I do to what tweaks could I make to improve that? And then that can



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increase, you know, more people coming to your webinars. You can just make little tweaks.



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So I find it really happy to, to calculate so it calculates your



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conversions, and then you can track them to, make improvements to be even more



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successful. Oh, amazing. Well, if you'd like to get a



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copy of Elisa's launch planning blueprint and you're



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watching this on video, just look right beneath this video. All her links are



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there. And if you're listening to this on podcast, just, click



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into the, player, whether you're on Spotify



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or Apple Podcasts or wherever you are. Just click in there.



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All of her links there as well.



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Elisa, this has been amazing. We've we've covered a lot of



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ground, but also kind of only scratched the surface as well. And so I do



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highly encourage people to reach out to you, if



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they, need some help, and we've got your contact



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info in the show notes there as well so people can easily,



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find you. Now before I let you go, I have, I



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have one question I wanna ask, and I ask this of all my guests just



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because, you know, building a business, I mean, it does have strategy



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and tactics and tools and all the things that we



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typically talk about. But so much of it



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is about growing and developing ourselves as well. A big part



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of my journey in the last almost 30 years of of of



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business has been what I've learned from books.



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And so I've certainly got my favorites. I wanted to ask you what



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you what your favorite is and if you had a must read book



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recommendation for our audience. One of my favorite books,



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and I think it's sort of towards the beginning of my personal growth journey,



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was a woman written by Gretchen Rubin. She all talks



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about happiness, and it's called the four tendencies. And it's



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about that she believes that there's 4 tendencies in the way that we



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respond to expectations. And I find it really



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handy, to learn about them and then so you can



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identify it in people so you know how to work with other people,



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especially in terms of collaborations. And if you start to build a team,



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what tendency they have towards expectations so then you can change



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your approach with how you work with them or how you ask them for things



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or, you know, sort of setting guidelines of how you work together. I found it



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really interesting. And then I also noticed in myself too. I was like, oh, that's



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so, like, in terms of getting myself to do things, if I have certain



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expectations, I know I need to, like, deal with myself even in a different



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way. Yeah. Super awesome book, I really like. That's fascinating.



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2 things. 1, I've never heard of that book before, and the



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other thing is that sounds amazing. Like, that sounds like,



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definitely a must read for me and a must read for



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everybody because really understanding your own tendencies,



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understanding the tendencies of others. At some level,



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I do incorporate that with the, you know, with the partnership



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conversations that we have and the sales conversations we have.



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We do that to a point, but then understanding that as a deeper



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level is super, super powerful. So I'm gonna add that to



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the must read list for sure. Thank you for that. That's that was amazing. She



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also has a quiz as well, so you can kinda see which tendency you are.



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So when you read the book, you know, you can know to pay attention to



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Oh, there you go. So self assessment as well, and you can kind of see,



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not but you could use that with others too. You could have them take the



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assessment, then you could compare that and just kinda see and



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then use that in formulating your communication with that person.



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Right? So there you go. Wow. Yeah. We just brainstormed,



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some some great uses for that, great applications. Well, we'll put all the links to



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to that book there, beneath the video and in the podcast show notes as



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well. Elisa, thank you. This has been



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amazing. And, and so, you



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know, I hope our audience has taken away a lot



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from this and and, you know, start thinking about, you know, what



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your next steps are. And if you don't know what your next steps are, then



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I think there's a couple of great next steps for you. One is to



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download Elisa's launch



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planning blueprint and also reach out to her as



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well and see you know, to have a conversation. She's,



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great to work with. We are super grateful to have you, in



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our world. Any final advice or words of wisdom you



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wanna leave our audience with before we sign off?



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I would say, you know, live in the place



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of good enough and just sort of start now and start taking those



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first steps and get that ball rolling. Because sometimes,



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you know, we can get stuck in perfectionism or having to get all these things



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done. And so just, you know, good enough and just



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start making those steps and start making further forward progress because



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that's the only way that you're gonna really be super successful in your business. You



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always gotta be moving forward. And if you know what that path kinda looks like,



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then, then you'll yeah. You'll it's the road to success. So



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Yeah. Nothing gets done if you're stopped for sure. Well, that's



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beautiful advice to end this episode by. So, thank you.



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And, to my audience, thank you. Go get Elisa's



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launch planning blueprint. Reach out to Elisa, and I want you to think



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about one thing that you learned in this episode today and



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take action on that one thing. And it doesn't have to be perfect



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action. Just take that action and get momentum.



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And when you get momentum, then you can, speed up and



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things will move a lot faster for you. So, in the meantime,



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never ever give up on your big dream. The only fail way to fail is



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to quit, so keep moving forward, everybody. This has been



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the Creative Collaboration Show with Chuck Anderson. We will see you on the next



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one, everybody. Thank you.