April 1, 2025

Transforming Productivity with AI Tools with Jason Van Orden

Transforming Productivity with AI Tools with Jason Van Orden

In this episode of the Creative Collaboration Show, Chuck Anderson welcomes back Jason Van Orden to discuss the transformative role of AI in business. They explore how AI can enhance productivity, streamline processes, and help entrepreneurs optimize their business models. Jason shares practical applications of AI, including how to create a foundational document that can guide AI interactions, making it a valuable business advisor. The conversation emphasizes the importance of taking action and leveraging AI to reduce overwhelm and increase efficiency in business operations.

CHAPTERS:

00:00 Introduction to Creative Collaboration and AI

03:05 Jason Van Orden's Journey with AI

05:56 Challenges Faced by Coaches and Consultants

10:40 Leveraging AI for Business Growth

17:07 Practical AI Applications in Business

23:20 Evaluating AI Recommendations

25:33 Free Resource for AI Implementation

28:46 Final Thoughts and Recommendations

LINKS:

https://jasonvanorden.com/ai/

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Until next time, keep moving forward!

Chuck Anderson,

Affiliate Management Expert + Investor + Mentor

http://AffiliateManagementExpert.com/

Speaker:

Hello everybody, welcome back.

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This is the Creative Collaboration Show.

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Chuck Anderson here, your host.

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And this is the show where we help business owners who are on a mission to make a big

impact in the world and enhancing people's lives with their products, their services, and

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whatever it is that your unique gift is that you're bringing to the world.

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Now, right now on...

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where as you're on that mission, getting the word out about what you're doing, being more

productive, doing more with less.

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Sometimes there's just not enough hours in the day.

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Also, the landscape of how we do business is changing so rapidly.

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And since AI has really become the theme of our conversations in the last couple of years,

we get a lot of questions here about, know, what tools should I be using?

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What strategies should I?

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be implementing, et cetera.

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So I wanted to bring back onto the show a previous guest who has really, I think, this

whole, all these AI tools and processes and really fine tuned them, not only in his own

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business, but with the businesses of his clients.

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and has developed technology, has co-founded programs, which we're gonna tell you about.

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And so we're gonna dive deep into using AI to enhance your business.

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So my guest today is Jason Van Orden.

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And Jason, it's a thrill to have you back on.

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It was a long time ago that we did our previous episode and so much has changed since

then.

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So welcome back.

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well, it's pleasure to be here.

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I'm happy to have been invited.

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Thank you so much.

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Yeah, so I think a great place to start is give everybody that high level overview of who

you are and what you do and then we'll kind of dive into the whole AI thing and how that's

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been going in your business.

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Yeah, well, you mentioned something earlier that resonates with me and that is helping

people get their unique message and gift out there.

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And there's so many great experts, coaches, consultants, author speakers who have a slice

of people in the world who they are just uniquely positioned to serve.

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And I love helping them to reach and impact more of those people, but in a way that

doesn't.

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overload their energy and time.

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That's the challenge of being in an expert-based business is that you very easily become

the main bottleneck in your growth.

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And so as a growth strategist for coaches and consultants, I help them look at their

business model and know what it is that they need to optimize and tweak to unlock that

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next level of impact and income while reducing their workload and still giving the same

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level or even better level of results and value to their clients.

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yeah, with AI over the last couple of years injected into that, it's just taken it to a

whole new level in terms of time saved and value you can offer.

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And we'll be getting into all of that.

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But that's that's me in in a nutshell.

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I love it.

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you know, we you and I serve very similar people, but in different ways.

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And I think that's always been the the the sort of the synergy between both of our

businesses.

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And, you know, and a lot has changed since our last chat and, you know, in particularly

AI.

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So what was the beginning of your your AI journey?

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Was it more to solve some?

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productivity and workflow issues in your own business or were you already, did you dive

right into working with clients on it?

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Like what was your sort of discovery process like?

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Yeah, well, as a former engineer and programmer and as a big sci-fi fan, when I first

started hearing the whisperings of like a really accessible, easy to use model, Chachi PT

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was available, I jumped right on experimenting with it.

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Now, like many people at first, you're like, okay, this is kind of like it's novel and

cool at first.

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Then you start realizing, well, maybe I'm not getting exactly what I need here.

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And so then you have like kind of a, you know, a mixed relation

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with AI at first because you're like, wow, everyone's hyping this up and saying it can

create content for you and it can do all these things.

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And you're like, okay, you're trying to feel it out.

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Well, that fascination with that feeling of like, wow, we're suddenly living in the future

here just led me to persist and try out a lot of things and research things and see how

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others were using it and talk to my clients about what are you running into that you would

love to solve?

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And then coming back and saying, like, how can I help AI do that?

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And essentially trying to solve that issue of like, okay, like there's so much we can do

with AI.

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But how do you really find those specific use cases that are going to make a really big

impact in saving you time and delivering better value and help you get to those results

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from AI faster because it understands you and your business inside and out.

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And so that's been a big part of my journey is like, okay, how do I keep taking, how I use

AI and teach my clients to use AI to a level where it just feels like this seamless flow

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of a relationship.

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Like, like almost like you're working with a, another version of yourself or like, you

know, some people like to joke about having your, your own Jarvis like on Ironman, His,

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his Jarvis AI, but it's really getting to that place and, fast forward to today.

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And I talked to my AI that I, fondly called Ada named

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after Ada Loveless, one of the very first programmers, all day long and think of Ada as

like a key advisor and resource in my business.

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And especially as somebody who in adulthood found out they had ADHD and have learned about

all the challenges that come along with that.

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It's really been significant in also helping me organize thoughts and know what to focus

on and stay focused when I need to.

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So yeah, that's why I'm just so excited about it now.

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I've discovered over the last couple of years so many great ways to dial it in and have it

really be a useful tool within your business.

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I resonate with so much of what you just said, especially that last part about ADHD.

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mean, I think a lot of us who are self-employed or business owners or entrepreneurs have

some form of focus and attention issues.

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Yeah, and it's not easy working by yourself, right?

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And you're just at home like doing your thing.

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And sometimes it's like, oh, it's, you know, just on your own, can be tough.

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Exactly, exactly.

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And, you know, it's interesting because I've had conversations with others, they're like,

because you'll recommend some tool or some process and there, you could just feel the

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overwhelm.

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Like you can just, there's like, when am I going to, you know, get to that?

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But what, you know, to your point is what if you could use it to be less overwhelmed?

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What if you could, to be more focused and, and where you really didn't have to feel that

way.

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So it's not like this.

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new thing you have to sort of learn, but how do you kind of use it to make your life

easier?

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Right.

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And so, yeah.

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What are you hearing from some of the people that you're working with?

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are some of the, when they're first coming to you, what are some of the struggles?

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What are some of the questions that they're having?

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mean, what is the, where are they at in their business?

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specifically around AI and how they're using it.

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Yeah, or just even the struggles in their bit, maybe they had specific questions about AI,

but maybe you're the one introducing that to them.

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But what's the challenge that they're coming to you with?

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Yeah.

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So often the, the clients that I'm working with are just the people that follow my

content.

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They're, you know, they're, they're out of place in their business where they, they're,

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working with clients, delivering great value and they know they could be like helping so

many more people, but they're also feeling like, well, I can't just work harder and work

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more.

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know, sure, like referrals have gotten me this far and networking has gotten me this far,

but they have that feeling.

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It's like, well, but what's gotten me here isn't necessarily what's going to get me there.

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So clearly I need to shift something and how I'm doing what I'm doing, whether that's my

messaging, the systems for my marketing and sales or the offers that I'm putting out there

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in order to

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Create more capacity for impact and income.

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And so usually it's in one of those three categories Their messaging isn't dialed in

enough like it works fine for like referrals and networking and being known within their

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their sphere But now they're at a level it's like you need to be reaching what I call like

audience level awareness about your value and so you've got to have that really refined

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messaging that cuts through the noise and and Quickly gets the right people to lean in and

go like I have not heard it said like this before so that then now you can kind lay out

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your

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case in the nurture system of why they want to work with you.

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So that's one big thing.

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Another big thing is that they realize that there's kind of a boom and bust maybe in their

sales and they're like, you know, it feels like there's holes in the system, but I'm not

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sure what to add or fix or whatever.

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And usually what I point out to them is like, yeah, you know, it's not your fault.

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What's worked again, got you here is working great.

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But the problem is like, we all know, hey, you want to get the right people on the phone

to close them.

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And we want to be visible to bring new people in that could potentially work with us.

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And everything that happens in between is like this black box.

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It's like, I don't know, like I put my booking link out there sometimes, or you give my 10

second pitch.

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It's like, but how do you dependably identify who's ready to work with you and get those

people on the phone or whatever your sales process is without wasting their time, without

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wasting your time.

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And so that's another thing is just like more consistent sales systems and processes that,

but that feel good to them because that's one reason they haven't tightened it up as they

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resist it.

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They're like, sales, it just doesn't feel good.

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I don't want to be one of those salespeople.

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So

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I was talking about like, we're gonna make sales feel like an act of service and really

leverage your strengths to in a natural way, bring the right people through.

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So that's the second is just places that was marketing and sales systems that create a

seamless and welcoming customer journey.

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And then the third place is in their offers and making it more scalable.

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a lot of experts work one-on-one with clients and do amazing work that way.

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But again, you only sell so much of your time and energy.

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So how do we repackage your expertise in a way that allows that to become the

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that people are focused on and using and you don't always have to be like on the phone

every moment to make sure that things are progressing or you be the one to always teach or

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guide through that key principle or idea.

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So it's about restructuring their offers, their knowledge as signature methods and

frameworks and then the way that they deliver value to their clients so that it's just as

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good or even often even better value being delivered.

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They can work with more clients, but they're finding that they can put less of their

personal time in while still excelling at what they do.

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So those are the three areas that we work on.

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Messaging, marketing and sales systems, and scalable offers.

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And of course, AI, the IK has supercharged all three of those.

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Well, yeah, we want to kind of go there now.

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And what I will just echo is I think what you've said describes so many conversations I've

had with coaches and, these are, you know, the areas where they're, they're feeling

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challenged or, struggling or, or, or it's like, I really know I should do that, but I

can't really get to that right now.

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And it can, when we start to think about it all at once, it can kind of get overwhelming.

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And so, so now.

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And that really describes, I think, every coach we've ever talked to.

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So where should they start with their journey with AI to start to make some of these

things more streamlined, more effective, maybe feel a little bit less overwhelmed with

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where they're in their business?

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I know there's multiple things they can do, but let's kind of go through, like, what are

the top priority areas where

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or opportunities to use AI to make this go even easier.

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Yeah.

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Yeah, so I've got some great examples and first I'll share a tip that just kind of makes

all of it easier and better.

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And it solves that issue of sometimes you just feel like the advice or the output that

you're getting isn't quite, you know, it's like either maybe not aligned with your style

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or it's like, my business doesn't quite work that way or that's not my voice and the email

that it.

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And so one of the things I have my, clients do, and I actually have a resource that I'll

share at the end of our interview that can help anybody listening with this as well is to

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create.

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a document that turns AI and this could be chat2pt, could be Claude or another one but

that has key context and information about your business, know, who you serve, how you

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serve them, what your offers are, know, characteristics of your ideal clients and you

know, there's some other pieces in there so that you don't always have to repeat the same

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stuff when you're talking to AI because that's when the number one mistakes is that

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people don't give AI enough information or context about the background, what they're

trying to do, what the goal is and how the output will be used.

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And that's why the AI just kind of takes its best shot.

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And it's like rolling a hundred sided die.

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You know, it was like a role playing D and D guy way back in middle school, right?

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And you had the hundred sided die, but imagine like rolling that hundred sided die and

hoping that you land on the one or two things that actually work.

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Well, how about we narrow that down to like a six sided die where like

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five of them are amazing and perfect.

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Because that's kind what you're doing when you hit enter on your AIs.

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It's a little bit of a, you know, you can probably notice you can go back to use the same

prompt again and you'll get a different answer.

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Anyway, so to narrow it in, create this document with some of that information.

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And then there are some different ways you can use that.

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But the easy way to use it, if you're even on a free plan, is most AI prompts allow you to

attach that document and that now is considered in the prompt.

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So attach this about my business document and then

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you can ask it to help you with messaging, help you create content, help you make

strategic decisions, and it knows what you're trying to do and how you're trying to do it,

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and now your output's gonna be so much better.

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And of course, you can take that to another level by turning it into a custom GPNT, and

that's a little more technical, and maybe we'll get into that, but if nothing else, just

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having that document readily available on your computer to attach to a prompt is gonna

make a huge.

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difference in the quality of output that you get.

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Amazing suggestion, because I think that really speaks to that frustration that people

have had when they're just sort of like dabbling with chat GPT.

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it's like, write me an article about blah, blah.

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Well, if that's all you tell it, it's always trying to fulfill your wish.

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Whatever you ask it, it will fulfill.

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With whatever limited instructions, it doesn't say, I need more information.

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It will just try to do it.

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do what it Right.

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that's where the inconsistency comes from.

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And then we hear like, well, I don't really want to use chat GPT because I don't really

align with the content.

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But to your point, if you're uploading this about me and about my business document where

now you've trained it about your voice and just everything that it really needs to know

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about your business, now you're going to get a much better output.

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And that's one of the things we felt like some of our prompts are

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full page long that we copy and paste in.

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And then there's even the patience for someone to write those.

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So are you helping your clients create that so that, because of course that's, most of

them probably don't know how to do that.

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You're helping them create that document for themselves?

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Yeah.

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things.

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in fact, recently I put together a new workshop to help them do that and some templates

and resources.

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And that's what I'm going to actually share with your listeners.

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This is the first time I'll be putting this out.

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And this is like straight out of a client-based program that helps you construct that

document.

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And then from there, that opens up so many more possibilities of what we can do.

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so then I teach them how to come up with

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good prompts or share with them prompts that I have.

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And then you can start taking it to another level of things.

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I know you help with your clients too, with as well, starting to add automations in there

where, like something like Zapier or make.com is like doing things automatically with the

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assistance of AI, taking a transcript of a call with a client and then creating the

summary thing and the action plan and sending it to them without you having that kind of

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thing.

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But yeah, all with one of the first things I do with them is we create that document.

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Amazing.

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Well, what you just described there and some of the tools are we I'll use this podcast as

an example.

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It used to take us hours, sometimes even weeks of back and forth with team to get a

podcast edited and and out.

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And I challenged the team at some point.

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I'm like, let's we got to get this down to two hours.

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And now with all of the tools and the sequences that you just talked about, we can get it

down to under an hour.

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And we can we can have an edited episode with all of the marketing assets, the video

clips, the text and everything in in less than an hour with the consistency.

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The consistency comes from what you were sharing earlier about having it well trained.

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That is important.

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You really have to because it's like a child.

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It will it will it will just do things.

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But you need to you know, you got it.

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You got to tell it.

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what you, very specifically what you want.

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And when you do that, man, is it cool.

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And so messaging and content, obviously, and I think that's where a lot of people start is

with that.

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But what other uses for AI have you found have made a really big impact in your business

or your clients' businesses or both?

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Like where should people be looking to utilize AI in various parts of their business to

just really streamline things?

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Yeah.

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So here's one of my favorite use cases.

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I think one of the reasons why it can be tough as an entrepreneur or coach consultant to

grow your business is there are so many different possibilities of what you could focus on

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and you're getting newsletters and seeing content saying you got to do this or you got to

do that.

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And you're hearing your mastermind or your coach say things.

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then it's just like, OK, I have.

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two hours today to work on business growth and I need to be able to get the most out of

that effort as possible.

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So what do I focus on to really get the biggest bang for my buck given my goals and

resources and what I'm trying to do.

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So with that business advisor document in place you can go start a new prompt attach that

to the prompt so it already has all the background on your business and this is this is

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what you do is you say I need help prioritizing what to focus on in order to grow my

business the fastest and

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according to my goals.

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Here are the ideas I have so far and I'd like you to go ahead and give me another five

ideas that maybe I'm overlooking.

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then, and you know what I love doing is I love using voice and I'll just start like

throwing stuff.

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like yeah so I've one thing I've been thinking about is I could do a collaboration with

Chuck and we could put together a thing and you know I described that and then like or

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another thing is you know I've been thinking about trying out live streaming on LinkedIn a

little bit more.

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I'm also thinking about going on other people's podcasts as a way and you might like

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throw in there like, here's what I like about that idea.

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Here's what I'm worried about when it comes to that idea.

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And so you just kind of like dumping it as if you're talking to a business advisor, right?

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And then when you get down to the bottom, you know, and you hit enter on that prompt and

it'll organize your thoughts for you.

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It does a really good job at taking my ramblings and going, okay, so here are the ideas

you just listed.

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Here are five more ideas for you.

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Like great, thanks.

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And then the next prompt you do is you say, help me prioritize these using the following

criteria and the criteria and it could be whatever criteria you

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But here are three criteria that I suggest that work really well.

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can say, assess each of these according to ease.

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So how easy is this to put into place?

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So if it was really resource and time intensive, it would be low on a low rating on ease.

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If it aligns with your strengths, it would be a little higher on ease.

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And if it knows about you, it can gauge that, right?

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So.

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for some than others, right?

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Yeah, sometimes my AI will see like, well, Jason, given your ADHD and what you've talked

to me about your background and podcasting and I recommend you go this direction.

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That other one might be a little frustrating for you.

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I'm like, that's a really

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Good point, Ada, thank you very much.

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so, ease is the first criteria.

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The second criteria is impact.

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What is the potential of this strategy to impact my most important goal?

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And so, you wanna make sure you tell the AI, my goal right now is to bring in X amount of

dollars over the next, or my goal right now is to get my clients from this number up to

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this number.

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So, you tell it what your goal is.

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rate it according to its potential to impact my potential goals, so have ease,

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and we have impact, and then you have speed.

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How fast could I see results with this?

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Because we all know there's some things like, it might be easy and you start putting into

action, but you might not see the fruits of the labor come in for three to six months.

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And that's OK.

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Sometimes you need to do those things too.

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if you're especially like, look, today cash flow is what's important.

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that speed is going to be important.

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And then you go, so assess these for me and you hit enter and it'll do a great job of

saying, okay, here's what I would say you focus on first.

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Here are some high value things that would take a little more time.

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So, you know, maybe think of these second, I would leave these on the back burner until,

until later.

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And suddenly I go from feeling very overwhelmed to like, okay, and I'll pick a couple off

of its top suggestions.

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And you can always check in with your own intuition.

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And of course, you know, just cause something raised went to the top.

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If you're like, nah, you know, it doesn't mean you have to do it, right?

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But it can be very insightful to just have that

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reflected back to you and go like, okay, awesome.

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Thank you.

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And then you say, okay, let's start with these, this one right here.

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Make me an action plan.

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What's my next step to do?

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And this is something that would be just so helpful because I I know that this is

important for because all the coaches and consultants that come to work with me, that's

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the number one thing they're asking me is like, Jason, I need your frameworks and

experience and outside perspective to help me decide what should I be focusing on to best

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grow my business right now?

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Well, this is one way to get some help with that on your own with the help of whatever AI

works best for you.

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So that's one of my favorite use cases is prioritize what to focus on right now to best

grow.

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your business according to your goals and resources.

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What an amazing way to use this.

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And again, the more it knows about you and your business and what your priorities are or

what you're really trying to achieve, the better job it's gonna be to do of assessing

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those.

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And yeah, I remember the last time you and I chatted about that, I gave that a try and I

kind of gave it about five different things to look at in terms of criteria.

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It's amazing what it comes up with, right?

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And so, and I use the, of course, the, the latest advanced reasoning version of, of GPT.

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And it, and it tells you like, I'm thinking about this and I'm considering that.

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And you can kind of see it think verbally thinking, I guess.

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Yeah, it's, it's just absolutely fascinating.

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And what are you finding in terms of the, accuracy of its recommendations?

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So if you follow what, what it recommended for the plan and you go down the road with it.

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You know, how right was it?

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Yeah.

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So this is a really interesting question.

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Like, you know, how right is it now?

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Here's how I look at it.

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Like I've always had it, um, like it's, it makes a lot of sense to me.

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And really what it's doing is saving me time and mental energy of having to sit down and

think about how would, what would I rate this on ease and how would I, and it's probably

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more accurate than me because it also has access.

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Like it's very familiar with growth marketing and that this is a technique that growth

marketers in all kinds of companies use to figure out what should we focus our teams and

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resources at?

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it,

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knows.

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And so it probably has better information about the ease of things and the impact of

things.

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And, and, know, if I see something, I'm like, Hey, why did you give that a lower score on

impact?

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And it'll say, well, here's why.

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And according to, you can like, do you have an example of that?

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And so you can always question it if you want.

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But here's, here's the bigger thing to realize is I think what it's the right answer is

taking action.

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The right answer is taking action on something that's in the realm of going to make a

difference.

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So I think like,

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No matter what you're going to, you know, just the fact that it gets you in motion and

focused on something is going to be better for you.

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Like just because that's one of the things I think where we struggle the most as

entrepreneurs to make the progress we want is that we kick the can down the road or we

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allow ourselves to get distracted.

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And so then inaction or lack of foot, whatever, like that's the enemy.

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The right answer is squashing that.

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And so.

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And look, I'm not ashamed to say that even with 20 years of experience in business, I love

having something reflect back to me, remove some of that mental load for me and say like,

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hey, here's what you should consider.

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I go like, yeah, awesome.

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Thanks for saving me the time and energy.

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That makes sense to me.

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Here we go.

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So that's how I look at it.

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Yeah, ditto over here.

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I mean, it's definitely helped save me that over analysis time that I would find myself,

because it's like, you want to make the right decision.

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And it's like, well, I don't know what decision to make, but it's a great even just to

have it weigh in.

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And I find that guides my, I'm the one ultimately making the decision.

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It's not making the decisions for me, but I am taking into consideration its

recommendations.

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So for sure.

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And speaking of taking action, because that is definitely important.

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We've teased a couple of times that you have a resource for our listeners.

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And I think that this is, mean, gosh, we could spend all day deep diving into any one of

these processes.

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Right.

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You and I have had other conversations about this, but, you know, tell everybody about the

free resource and I'm going to make sure, by the way, if you're watching this on video,

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all of the links of everything Jason and I are talking about are right beneath this video.

345

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It's also in your show notes if you're listening to this on your mobile phone.

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Tell them everybody about this resource that they can go and get.

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Yeah, so we talked about how the first thing I do with clients is help them put this

business advisor document together.

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And so I did a newly updated version of a workshop for clients in my group program,

walking them through that process, including templates of what to to include and example

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instructions.

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And I'm to make that available for free to people using this or listening to this today.

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If that resonates with you, like I'd really like to give that a try.

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But you're wondering, like, you know, what to include in the

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document, what's the best way to go about it and exactly to use it.

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That's what this workshop is all about.

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And so if you go to jasonvanorden.com forward slash AI, that will take you to a landing

page or you know, you can enter your name and email and I will send over to you access

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into my course client hub.

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directly access to that workshop along with the templates and tools that go with it so

that you can give this a try yourself and see how it goes.

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we didn't even talk about like how you could take that and use it in your messaging to

come up with lead magnet ideas or how you could use that and your sales follow up and

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you're like, I don't know what to say to this person and you but I know I need to follow

up with them.

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there's so many great use cases it can help you with.

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yeah, JasonvanOrden.com forward slash AI.

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Yeah, and like I said, we could spend all day talking about this.

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And you listed off a few of those uses.

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By the way, think the big reason to go and get that resource is if you've ever been

frustrated with the inconsistency that you get from your questions of ChatGBT, this solves

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that problem, first and foremost.

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But then, you just rattled off some of them.

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But what are the main?

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things that our listeners should be, now that they have that as the foundation, they can

start to be looking at using AI for it.

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So you mentioned lead magnets and messaging and content creation, think, anything, and

follow up.

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I think you mentioned follow up there as well.

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Gosh, we could do an entire episode on each one of those things.

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I mean I use that business advisor sometimes to help me

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outline workshops, both paid and free.

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I'll give it that advisor information and maybe a past version of my workshop or an

article of mine that I want to base it on.

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And it'll give me a first draft of what that...

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I'm like, there's going to be an hour long and here are the goals of the workshop.

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And so I'm not starting from a blank page.

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It's like repurposing this and knows my business like, hey, here's a great start.

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And then I can either with it, work through it.

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So that's another example.

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And you can do that for content repurposing.

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I absolutely love, I mean, I love using it just if I'm any time during the day and maybe

I'm just feeling flustered or whatever.

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And I'll just like stand up, go for a little walk and say, okay, here's what's on my mind.

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Here's what I'm trying to figure out in my business.

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So, and sometimes I feel better just like saying that stuff to it, but then you'll be

surprised sometimes when you hit go and it'll be like, hey, it sounds like you might want

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to, you know.

387

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And so it can help normalize what you're going through and then give you some useful ideas

too, but that are aligned with you and your business.

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So just start playing around with it.

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like you said, Chuck, this is going to make it so that the input or the output that you're

getting from AI is so much better aligned and useful for what you need.

390

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Fantastic.

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like I said, like we could probably just do an entire full day workshop on all of these

things.

392

00:30:53,029 --> 00:30:56,471

yeah, maybe that's in the future.

393

00:30:57,733 --> 00:30:58,664

so Jason, thank you.

394

00:30:58,664 --> 00:31:00,725

This has been absolutely amazing.

395

00:31:00,725 --> 00:31:04,498

And I always love our conversations.

396

00:31:04,999 --> 00:31:12,005

I think we share a fascination for AI and how it's not only helped us streamline our

397

00:31:12,085 --> 00:31:17,067

businesses, but how it can help with our clients' businesses as well.

398

00:31:17,107 --> 00:31:25,250

And I'm sure we're going to have many more conversations about this as we continue to

navigate this and help people with it.

399

00:31:25,711 --> 00:31:35,304

Now, before I let you go, my listeners know that we have a bit of a theme here, and that

is that our business only grows to the extent that we grow.

400

00:31:35,304 --> 00:31:41,803

And I always describe building a business over the last 20 plus years as being the best

401

00:31:41,803 --> 00:31:46,156

personal growth exercise a person could ever have.

402

00:31:46,416 --> 00:31:55,542

Part of my journey has been books and more recently audio books, because with my

attention, I don't read really well, but I do listen.

403

00:31:56,203 --> 00:31:58,244

Yeah, Audible has been great.

404

00:31:58,825 --> 00:32:05,350

And I keep hinting, Audible, should sponsor the show, because I've shouted out to you

many, many times.

405

00:32:05,350 --> 00:32:09,953

But maybe the AI will pick up on that and I'll get a phone call from Audible, who knows?

406

00:32:10,689 --> 00:32:17,009

What book would you recommend is either a next read or a must read for for our listeners?

407

00:32:17,009 --> 00:32:21,569

Maybe it's one of your favorites or it's been impactful for you.

408

00:32:21,569 --> 00:32:22,949

What would you recommend?

409

00:32:23,169 --> 00:32:31,333

Well, since one of the themes here has been telling AI about yourself so it can align

things more with who you are, how you show up, your strengths and so forth.

410

00:32:31,333 --> 00:32:35,635

Here's and I was just looking over here to see if I have it to grab real quick, but I'm

not seeing it anyway.

411

00:32:35,635 --> 00:32:45,279

There's a OK, so there's strategic coach Dan Sullivan, strategic coach is a organization

that he started and I took their program for a little while.

412

00:32:45,279 --> 00:32:48,621

Lots of great books also that Dan Sullivan has written with others.

413

00:32:48,621 --> 00:32:53,123

Anyway, this one is called unique ability 2.0 and it's based on his

414

00:32:53,123 --> 00:32:55,915

ideas his team actually wrote and put the the

415

00:32:55,979 --> 00:32:57,029

the book together.

416

00:32:57,029 --> 00:33:00,531

And it's both a book and a process and a framework.

417

00:33:00,531 --> 00:33:01,580

So it's super useful.

418

00:33:01,580 --> 00:33:10,396

And what it helps you do is really zero in like, how do you best show up in the world,

create the greatest value in the world while also giving yourself energy and fulfillment.

419

00:33:10,396 --> 00:33:13,967

So it's really useful information to have no matter what.

420

00:33:13,967 --> 00:33:21,191

And then that's also additional information you can give to the AI so that it can try to

steer you towards that and away from things that are the antithesis of that.

421

00:33:21,191 --> 00:33:26,403

So UniqueAbility 2.0 is a high recommendation that I

422

00:33:26,889 --> 00:33:27,923

that I offer.

423

00:33:27,923 --> 00:33:29,664

I'm going to put that one at the top of my list.

424

00:33:29,664 --> 00:33:32,574

Now I've read a lot of Dan's books.

425

00:33:32,574 --> 00:33:44,308

In fact, I went through a unique abilities workshop live with him at one point, which was

great at the time, but now sounds like this is more up to date with kind of where we're at

426

00:33:44,308 --> 00:33:44,558

now.

427

00:33:44,558 --> 00:33:52,970

And I love what you just said, because you can go through the framework, which I think

everybody should do, but now you can use it with what you've been talking about in

428

00:33:52,970 --> 00:33:56,021

creating this, this, this found date.

429

00:33:56,021 --> 00:33:58,982

foundational document that you can use for your business.

430

00:33:58,982 --> 00:34:03,763

Well, that's, that's, there's so many powerful uses for that.

431

00:34:03,763 --> 00:34:05,652

I love, love that recommendation.

432

00:34:05,652 --> 00:34:08,294

I didn't even know that book existed, honestly.

433

00:34:08,294 --> 00:34:09,515

I mean, there's so many.

434

00:34:09,515 --> 00:34:12,265

mean, the guy's a prolific writer for sure.

435

00:34:12,265 --> 00:34:15,246

And collaborator for sure.

436

00:34:15,446 --> 00:34:16,627

Jason, thank you.

437

00:34:16,627 --> 00:34:18,107

This has been amazing.

438

00:34:18,107 --> 00:34:19,948

I love, you know, everything.

439

00:34:19,948 --> 00:34:22,788

I think we even just scratched the surface, to be honest.

440

00:34:22,788 --> 00:34:25,329

I mean, it's a pretty big topic.

441

00:34:25,729 --> 00:34:26,297

Yeah.

442

00:34:26,297 --> 00:34:27,179

Right.

443

00:34:27,682 --> 00:34:38,442

and so, and you know, I'm sure we'll be talking again and you know, everyone just kind of

watch your email, watch the links because there's going to definitely be more on this

444

00:34:38,442 --> 00:34:39,873

topic in the future.

445

00:34:39,874 --> 00:34:44,177

Any final advice, words of wisdom you want to leave our audience here with today?

446

00:34:45,074 --> 00:34:52,344

Just this that if you know you're you're feeling I don't know resistant overwhelmed or

maybe you're intrigued But like I just don't have the time yet to play around with this AI

447

00:34:52,344 --> 00:34:58,112

stuff really It's like I would say that you can't you can't afford not to

448

00:34:58,445 --> 00:35:04,088

You know, AI has saved me four to eight hours a week, you know, in recent months.

449

00:35:04,088 --> 00:35:07,079

And, and not to mention just the mental load that it lifts.

450

00:35:07,079 --> 00:35:14,102

you know, I know there are still plenty of ethical concerns and other things that we need

to figure out with AI, but it's, it's here to stay.

451

00:35:14,102 --> 00:35:18,484

It's a tool that can absolutely supercharge your business in your life.

452

00:35:18,484 --> 00:35:28,479

So find that bit of time to invest in it because it will pay off for you and ignoring it

and not doing something about it is actually ultimately going to be costing.

453

00:35:28,479 --> 00:35:35,856

I'm not I don't like being a fear monger thing, but it's just it's so much power there

that that is a final thought I wanted to share

454

00:35:36,161 --> 00:35:42,141

Totally agree, and I think great advice to end this episode by for sure.

455

00:35:42,203 --> 00:35:43,404

Jason, thank you.

456

00:35:43,404 --> 00:35:46,085

Very generous with your time and your information.

457

00:35:46,085 --> 00:35:54,528

And I know we're just barely scratching the surface too, but I think we've given people a

really great place to start and a foundation.

458

00:35:54,548 --> 00:36:01,231

And to my audience, I want this time to have meant something useful for you and productive

for you.

459

00:36:01,231 --> 00:36:06,015

So take something that you learned here today or that you were reminded of here today.

460

00:36:06,015 --> 00:36:10,449

I want you to identify one thing and I want you to go and do that thing today.

461

00:36:10,449 --> 00:36:23,670

And so maybe it's some project that you've put off or maybe it's an AI tool that you

purchased and haven't used yet or maybe it's go get Jason's resource and start working on

462

00:36:23,670 --> 00:36:34,293

that foundational document because that's really going to change your whole AI experience

and ultimately the output is going to be so much, much better.

463

00:36:34,293 --> 00:36:36,955

whatever it is for you, go take action today.

464

00:36:36,955 --> 00:36:47,861

And I want you to remember that on your big mission to make a big impact in the world,

obstacles come up, but there are no obstacles too big to be overcome.

465

00:36:47,861 --> 00:36:54,474

And you might be just one collaboration away from that big breakthrough you want in your

business.

466

00:36:54,474 --> 00:36:56,965

And maybe Jason is that collaboration.

467

00:36:57,226 --> 00:37:03,519

And so in the meantime, never ever give up on your big dream, making that big impact.

468

00:37:03,522 --> 00:37:06,735

and keep, you know, the only way to fail is to quit.

469

00:37:06,735 --> 00:37:08,643

So keep moving forward, everybody.

470

00:37:08,643 --> 00:37:09,585

Thank you.

471

00:37:12,188 --> 00:37:13,814

okay, how do I...

472

00:37:13,814 --> 00:37:15,901

I just about clicked the wrong thing here.