In this premiere episode, host Greg Dent and special guest, Daniel Dent, introduce us to their company, ReallyTrusted, a Canadian technology provider with a mission to provide technologically under-served real estate professionals custom solutions that allow them to be more productive. Listen in as they detail its history, vision, and commitment to compliance in the real estate industry. The conversation highlights the importance of FINTRAC compliance, emphasizing the need for education and understanding among realtors. They also address the challenges faced by compliance officers and the necessity for ongoing support and resources to maintain compliance.
Key Takeaways:
- The history and values of ReallyTrusted.
- Daniel’s technical background and role as CTO.
- The company's mission to simplify regulatory obligations for professionals.
- The significance of FINTRAC compliance for real estate agents.
- Upcoming episodes to include specific examples of suspicious transaction reports to explain the reporting process and outcomes.
- Continuous development of products and services in response to customer feedback to implement best practices for clients.
Connect with Greg and ReallyTrusted at:
https://www.facebook.com/ReallyTrusted/
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Hello, and welcome to the very first edition of the No
your compliance podcast, otherwise known as the KYC
podcast. I am very excited for both people who are listening
today, I'm very excited for you to have picked our podcast to
listen to, and really happy for you if you didn't. My name is
Greg dent, I am your host here. And the founder of really
trusted and really trusted is the one bringing you this
podcast. And I am happy to be joined today by my co founder,
who happens to share my last name of all things. Daniel
Daniel Dennett, welcome to the show.
Hey, good to be here.
So at the beginning of a podcast, it is customary to
do a bit of a biography of the guest. And I will, I've known
you for longer than anyone in the world, which should scare
you a bunch. But I'll be kind and give you a bit of a
professional biography today. So Daniel Dennett is the CTO of
really trusted he is the co founder of really trusted,
Daniel does all of the work on the tech side of things. And if
we think to his background prior to that, and we've been at this
for six and a bit years now, actually almost six years to the
day, and as I think about that, so not six and a bit, six years,
almost to the day. The prior to that Daniel has always been
geek, and has gotten deep into all sorts of technical things,
email marketing, network management, website, hosting,
you name it, his life has been in front of computers. And so he
is the perfect person to be the CTO of a company where I can
create problems that he then has to find technical solutions to
so Daniel, with that introduction, welcome to the show.
Thank you. Great to be here.
I wanted to do our first episode about the history
of really trusted and the who really trusted is and the why
really trusted is because people who are going to be listening to
this podcast, I hope, are going to be compliance nerds, just
like us who phones ring with the 24 theme song, in case people
missed it. And, and that's okay. But my really truly my hope for
the audience of this show is that it's gonna be a bunch of
compliance nerds, people who really kind of want to get into
the weeds on anti money laundering. And the similar
topics we're going to be discussing are really into the
weeds of of you, no adverse media, sees the assets, the pros
and cons of watch lists, like topics that are pretty AML
specific. And we'll go pretty deep on some of those. But I
think it'd be helpful for our audience to understand where
we're coming from as a company and why we're interested in this
topic. So we thought of that I thought I'd asked you to kind of
give us a two to three minute version of the history of, of
what really trusted is who we are and what we're doing out
there.
Yeah, that's a great question. I'm going to
start by talking about the name because I think the name
actually talks about who we are as company and how we got
started. really trust it. Why is that word trust in there. And it
comes from when the real estate industry lost public confidence
in British Columbia government stepped in and said, You guys
are not doing a good enough job of regulating yourself. We're
taking over? Yep. And as part of that process, they introduced a
bunch of disclosure and paperwork requirements. And we
were chatting one day, you've been a successful busy agent for
some time now. And there's the conversation. I remember you
having with me before it happens, saying, What are they
doing? This is going to introduce so much friction? How
am I gonna do business? Yep.
That was kind of where it started with a single forum
where it's like, I need to be able to fill out this form.
Before I can talk to a customer. That is a major point of
friction for me. And how can we make this easier? And, you know,
that's at the core of our company in a lot of different
ways. Because we are agent focused, we're starting from the
perspective of the customer, you know, you were our first
customer, right? Then it was your team, you know that it was
people at your brokerage people, people in our sphere that we
knew. But, you know, going back back to that initial thing about
the loss of trust. What the government forced down
everybody's throats, whether they wanted it or not, was the
beginning of the process of creating processes that create
accountability and that allow the public, the consumer to
start to have confidence that everything is on the up and up.
And I'm speaking in a really broad terms here. But that
foundationally, I think speaks to kind of how we got where we
are today.
Right, so if I could distil that, I think that's
probably a pretty good explanation, in fact, of why the
name and what we generally believe. And I think if I could
tease out a few of those, and there, some of these are in our
mission statement, and our vision, and our and our core
values for that matter, depending on which of the points
I'm making here, but conceptually around, making it
easier for professionals to fulfil their regulatory
obligations has been a really one of the foundational
principles for us. But doing that in a customer centric way.
And by the way, that's actually the mission statement of really
trusted is to make it easier for professionals to fulfil their
regulatory obligations. I think we've got the words underserved,
under technologically underserved professionals, but
conceptually anyhow. But doing it in a customer centric way.
And that's actually one of our core values is making sure that
all of our stuff is customer centric. And, and honesty is
also one of those core values. And that comes back to the trust
and making sure that we're establishing a we're helping
professionals establish a trustful relationship, or
trusting relationship with their clients, and creating in in our
case of regulatory or helping them with their regulatory only
required obligations, but doing it so that it's easier for them
to do that. I think if I were to distil it all. So that kind of
what you were saying there. Yeah. Yeah. Well, that makes
sense. So that certainly speaks to the foundation of the company
and the the, the underpinnings and the core values. I touched
on a little bit there. What I think in my next question, you
might be able to unpack one of the other core values, I'll see
if you can get there. But what do we do today? And how did we
get to there? And why did we get to there?
Oh, so I mean, these days, were all about anti
money laundering. And, I mean, really, we got there from
talking to our customers from recognising that actually, the
disclosure forms that we started out dealing with were a small
problem, compared to their all of their anti money laundering
obligations, which, when we started, I'm not sure if anybody
in the industry was really paying attention to those
obligations. There was a yeah, maybe there were some people, if
so, I don't think we ever ran into.
There's an argument that some people still aren't
within the real estate industry. But that's a whole other
conversation. I'll hold the episode. I've got a whole
episode on that.
But, you know, what, when we started, the
conversation was, hey, build this out, to take the
information on the driver's licence and stamp it on a floor?
And that's it. Yeah. And if you do anything more than that,
you're complicating our lives.
And if you ask a real estate agent, in some cases
today, still, I'd like to think not at the brokerages we serve,
but some other brokerages, if you ask them what FINTRAC is,
they'll see it as that form that they have to fill out with the
ID information, which is such a, a lack of clarity of the
importance of the whole thing that it's it's almost funny to
me now. But sadly, it is still the belief that many, many in
the real estate industry have at this point, I think the the core
value I was hoping you'd get to was thoughtful leadership. And,
and you touched on it, but I kind of I'll put it out there
and let you kind of expand on a little bit from there.
So we've had and as you say, still have a lot of
customers were the way the thing that brought them to the app was
it makes their life easier. And what we've been able to do with
that is say yes, anytime we can, we're going to make your life
easier. And we're especially going to try to design the app
in a way that makes it easier for you to do the right thing
and it makes it easier for us to lead you down the path towards
regulatory compliance.
You So what I really want to touch on there, and you
said it, but I want to be really explicit about what you said.
And because I think it's super important is that we do want to
make it easier for people to do their jobs. But we also want to
put them into a position where they're better able to comply
and fulfil their obligations in a way that puts the what's the
whole industry, or at least the ones using our services in a
position where they're actually fulfilling their obligations in
a more real way? Is that, is that a reasonable reframe of
what you're trying to say there?
Yeah, absolutely.
I want to I want to belabour that point for a
second. Because ultimately, one of the things that I keep
saying, certainly internally and really, externally, if anybody
will listen to me, is that FINTRAC isn't about filling out
forms. And anybody who thinks that you can be a compliant
programme, just by filling out the form, just hasn't understood
their obligations. And we've, as a company have done a tonne of I
feel like a tonne of education and webinars and conversations
about that topic. And sometimes people get it. But sometimes I
feel like I'm screaming into the wind on that one.
Yeah, but I'd also say that the conversation has
shifted rapidly in the last six months, especially.
I would say it's been about a year, but yeah, I think
And thank goodness for that. Actually. Yeah, you're right.
It's maybe more than six months. But yeah, thank thank goodness,
I would say to knowing what I know today, and understanding
the importance of it, I am going to have a bunch any any realtor
who is listening up to this point is probably about to turn
it off. When I say knowing and understanding the importance of
FINTRAC. That's that's the Okay, I'm done with that podcast
message right there. But bear with me for a second here.
Because I actually do think there's, there's a case here
that I think is important for everybody to hear, which is that
it's really important for for our society, it's really
important for our businesses, it's really important for in my
case, for me personally, my ethical beliefs, that we do this
properly. And all of those things to me, all three of those
things are valid reasons to to make FINTRAC I don't think it
has to be a priority. You're a realtor, your priority should be
to sell houses. Let's be very clear about that. But I do think
it, you do, I have a hard time believing that, based on all
three of those things you wouldn't, as a realtor want to
at least do a good job of your FINTRAC obligations. Does that.
does that jive?
Yeah, it does. You know, I think there's something
you're touching on there that is really hard for most people to
see unless they spend a tonne of time digging into things, which
is that they're part of a machine. They're a cog in even
very large machine. And the consequences of doing a process
in an effective way that leads to suspicious transaction
reports being filed. That leads to people choosing not to even
try to do transactions because they know that if they were to
try to it would not lead to a result they want. These are
things that have downstream impacts that are completely
invisible to us. Yeah. Occasionally, we have like
little windows, but most of it, either because law enforcement
to protect their case doesn't want to share because they're
still building the case, or because there's a case that
never happens. There's there's people who are not getting
trafficked as a result of these processes. There are people that
are not losing their homes, there are people that are not
getting extorted or where the extortion is ending. There's all
these things which are like horrific prices versus society
that we don't like to look at too closely. But that happen,
that are being prevented by the simple act of a This is weird.
I'm gonna fill out this one. Well,
that is the perfect segue. I could not have asked
for a more perfect segue, in fact, into a bit of a teaser and
you know, in podcast world and in any sort of performance that
you're supposed to have teasers, right, so, here that is the
perfect teaser for a bunch of upcoming episodes where at least
two of the episodes where I can think of conversations I've had
or will be having, where we go through exact actual real life
examples of suspicious transaction reports that were
filed. And and all with the repercussions of those
suspicious transaction reports that were filed. So stay tuned.
And, and I think you're absolutely right. It is one of
the question Since I continually hear from real estate agents
when and it from from compliance officers within the real estate
sector as well, honestly. So what we send on all of these
reports, and what is the end result? And on this show, I'm
going to try and unpack a little bit of that in some of our
episodes, because it is a question that I know people have
so, so do come back. If you're, if you're still listening to us
15 minutes into this first episode. And you're still here,
I think you'll probably come back. But if for no other
reason, I'm giving you a reason. Now. We will be talking about
some really specific stuff. I have examples that I think will
be helpful. So what else? What else do you think people will
need to know about about either really trusted and or the the
KYC? podcast as as we kind of roll this out? And while people
talk about and invite people to come have conversations about
compliance and at the moneylender?
That's a great question. You know, I think one
of the other things that we really try hard as a company to
do is we try to have that close relationship with our customers,
you know, you were the original user of our app. And that made
it a lot easier for us to have that be part of that process.
Because the real estate industry, the nature of it is
that agents tend to know each other and build those
relationships over time. And I think as we've grown, that's
something that we're really cognizant of, and our entire
product development process, it doesn't matter what industry
we're talking about, we're always making a point of doing
our best to be part of the conversation to be solving
things, both from the perspective of the regulator,
and kind of what is the actual legislation here? What's the
public policy purpose? And then also, from the perspective of,
Okay, what does that look like for the person on the ground.
And I think we've got a unique perspective, in a lot of cases,
where, you know, we've seen regulations change coming down
the pipe, where, because of our connection to the professionals
that are actually dealing with the public that are performing
the service. Sometimes we've ended up seeing things that
aren't even necessarily obvious to the regulator. And so that's,
I think, an important part of who we are as a company and
something that we strive to continue to lean into. Yeah,
that's an interesting point, for sure. I think. I
mean, when I think about the products that we've launched in
the last couple of years, ignoring the app, and certainly
the app has been led by that, but the the other products,
we've developed the RT Academy platform, the RT manuals,
platform, and ultimately rolling that all up into FINTRAC.
Express. All of those were very much in response to this need
that we saw from compliance officers, that Canadian real
estate brokerage is through conversation after conversation,
where it became clear that they wanted to comply. And that's,
that has been the message I heard the most. But for the most
part, they don't know how, and that's, you know, I think that's
encouraging, but also really an important part of our fabric and
who we are kind of thing.
And, you know, it makes sense that they don't know
how it really does like these regulations, if you look at how
they started and kind of where they started. They started from
the assumption of big conglomerate businesses, you
know, big six banks, companies that have the resources to
dedicate teams keys to these processes.
Well, I don't know if you've been watching the FINTRAC
fines lately, but those big banks haven't been doing all
that well, either at these big processes.
Yeah, no, it's true. And that speaks to how
challenging it is. I mean, we've got an entire company here of
people that do this day in, day out, and it keeps us busy. And
that is all we're doing is making sure that we do our best
to understand all of this and build products in accordance
with that for a small business, which is most real estate
brokers, which is most mortgage brokers, which is like
99% of them, if not 99.9% of them. Yeah,
yeah. Yeah. Like, even if they can afford to hire
somebody whose full time job it is to do this, which let's be
clear, they can't that's just not that's not gonna work
financially. But, but even if they could, for that one person
to then go out and put in an effective compliance programme.
You still a challenge. And I think the fact that we're
fundamentally allowing the industry to pool its resources,
because a it's in a very indirect way, but you know, we
have a whole bunch of different like we have over 500 brokerages
using our software now, right? Oh,
we're probably into the seven or eight at this
point, actually. But yes, yeah, yeah.
So there's, there's leverage that all of our
customers get from the fact that, you know, we're serving
all those customers, we don't just have to recoup that
investment with 10 agents, we can do that over 10s of 1000s.
of agents, right. Yeah.
No, that makes sense. And I know that makes sense to
me. And I think that's kind of the what we've certainly tried
to do is to bring the best practice. But, again, if I were
to dilute what you've just said, it's we're bringing the best
practices to all of our customers, because we have
access to all of our customers.
Yeah, yeah. You know, we've definitely seen
situations where somebody's like, hey, I want to do this
thing. And we're like, whoo, we've seen somebody do this
thing. Here's why you don't want to do that this day. And they,
they don't need to know who did that. They don't need, like, the
fact that we can just give them reasons why it's a bad idea, or
why something's a good idea. You know, there's both the best
practices can cross pollinate within the industry. And I think
that leads to a result that is good for everybody.
Yeah, no, that makes sense. Absolutely. Okay, well,
we don't have much time left. Is there any parting things that
you wanted to make sure that you had said before we before we
wrap this episode of The No, your compliance podcast?
You know, I think just like, as you said, at the
beginning, where six years in, I have a lot of gratitude for our
customers. And I think it's important to share that, you
know, we, it is unusual, to see some of the messages that we get
of like, thanks and appreciation for what we do. And, you know, I
just want to, to really, really tell people what a difference it
makes. You know, we're a small company. We're a small team, and
it's nice to be serving customers that appreciate us.
Yeah, I would echo that statement. So for both of
you who are still listening at this point in the episode, thank
you very much, both for your support of this show and for
your support have really trusted. I can think of no
better way to end episode number one of the KYC podcast. Thank
you very much for joining us today, Daniel.
Looking forward to being back at some point, I'm
sure.
I would imagine so I can't get readyrid of you yet.
Yeah, that's how it goes