Are You Making It Difficult?

Welcome to she coaches coaches. I'm your host,

Kandi motsek. And I'm going to help you find the clarity,

confidence and courage to become the coach that you are meant to

be. If you're a new coach, or if you've always wanted to be a

life coach, then this is the place for you. We're going to

talk all about mindset and strategies and how to, because

step by step only works when you have the clarity, courage and

confidence to take action. Let's get started. Hey, friends, and

welcome to this episode of she coaches, coaches. I'm so glad

you're here. You know, what's fun, coaching, coaching is super

fun. I've got some amazing clients. And I've spent most of

the morning, online coaching people, and just watching them

grow and reach their goals is amazing. There was a post in a

Facebook group that I'm part of the other day, and they asked

this. So do you ever randomly think, Ah, I just love what I

do. And then she went on to say, you know, we're doing some

pretty amazing things. And I responded, and my response was

this. Yes, every day, every single day. I love what I do.

And this is what I want for you to. I want you to love what you

do. I want to help you create an amazing and fulfilling coaching

business filled with clients that you feel honored to work

with. Today, I want to help you where you might be making it way

more difficult than it needs to be. Now, get me here, it is not

necessarily easy to become a coach, get your training, build

a business become fully booked. But there are ways that we make

it harder than it needs to be. You want clients, right? Maybe

it's your first free clients. Maybe it's your first paying

clients that you're looking for. Maybe you want to be fully

booked. And what if it could be easier than you think? Well, how

could that be true? Okay, so let me start by telling you this

story. It happened years ago, but it's still fresh in my

memory. I wanted to buy a Mazda Miata. Now, do you know what a

Mazda Miata is? It's a cute little convertible. It's a two

seater. That's got a retractable sunroof or convertible top. And

so you can drive around when it's nice weather. And it's a

great Zippy little car. And in fact, I still have it. And when

I drive around now, I just love it. It is so much fun. Well, I

wanted to buy a car, and I was ready. I had done my research. I

had the money. I knew what I wanted. So one sunny Sunday, I

went to the local car dealership, and I went with my

daughter. She was a teenager at the time. And I was excited.

This was gonna be so much fun. Well, we stood in the showroom.

We oohed and odd and looked at the cars and compared the

colors. We were having fun. Then we wandered around the lot. And

then we stood at the front door. And I started to feel impatient.

I wanted help. Remember, I wanted to buy a car. And no one.

Not one salesperson even looked my way. Now it was a Sunday

afternoon, and it wasn't busy. It had been more than half an

hour as we stood there. And so I thought, hmm, something's wrong.

It's got to be a little mistake here. So I took matters into my

own hand. And I went into the showroom again. Sure enough,

there were salespeople. They're here hanging around and drinking

coffee and chatting amongst themselves. I spoke to the

receptionist and said, I'd like some help plays. And she said,

Oh, for sure. We'll get somebody to help you. And 15 minutes

later, I continued to stand out in front of that dealership.

Still, not one person came to greet me. Now remember, I had

something I wanted, and I wanted help. I knew that that person

could help me. I was prepared. I had the money I was ready to go.

But in the better part of an hour. Not one person helped me.

Not one even a little Look at me, except for that

receptionist.

So what did I do? I walked out. Later that week, I went to

another dealership, and I bought that car. And you know, I have

never been back to that dealership, ever. And since

then, I've bought two more Mazda's, and all of our cars are

serviced at the dealership. That means that that dealer threw

away three car sales and service on three cars over $100,000

Because they made it so difficult, so unwelcoming for me

to do business with them. So my question for you? Is it

possible, you are putting up barriers? Could it be possible

that you might be making it difficult for your clients?

Certainly not as extreme as that Mazda dealership. But is it

possible that you're making it difficult, more difficult than

it needs to be? And in all of that, where could you be

delaying your own dream? So this week, listen to this episode.

And I highly recommend you sit down and have a good honest look

at where you might be making it more difficult for your dream

clients to find you and work with you. So what could you

learn about my story about that car dealership? Use these

questions as a guide. So the first, do people know you're a

coach? Or do they have to scroll through 2345 pages of your

social feed? To find out that you became a coach three years

ago? Do they know that you could help them? Or are you the

world's best kept secret? They're not going to take time

to guess and Sleuth and look around and find out if maybe you

might be the person to help them. It needs to be upfront.

Don't fuss about the exact perfect wording. If you're a

coach, and you can help people lead a better, more fulfilling

life. Say it. If you're a coach, and you can help people overcome

health challenges, say it. If you're a coach, who can help

somebody with a new relationship, say it be clear

and to the point. It's always better than complicated and

fancy. How do I help you? Well, I help coaches get clarity and

create confidence. So you can sign clients. See what I mean?

Clear to the point surd? Do you make it hard for people to find

you? Do you shy away from social media? Do you never tell anyone

in real life what you do? Now, it's not that you need a

complicated website with a freebie and a sales funnel? In

fact, you don't even need a website to get started. You

could just start with an Instagram account that you send

everyone to when they're curious for. Is it easy to book a

consult or a sample session with you? Do they have to email you

or DM you? And then you spend multiple days going back and

forth? Trying to find a day in time that's convenient? Or is it

easy for them to book a time on your online scheduler? Put a

link to your online shedule on your IG profile? Five, do you

see them? And what I mean by this is do you actually see them

as people? Or are you so busy doing everything else? That you

don't even recognize someone who could benefit from your help? Do

you greet them? Just like a friendly human? Do you look up,

smile meet their eye and greet them? Seven, do you help them?

It can be as simple as inviting them in. You could say something

like, Hey, I could help you with that. Or that's what I do as a

coach. Let me know if you'd like to chat. Or you could post

helpful tips or share a part of your own story. You could write

and post on Medium. You could be a helpful professional. When you

meet people during the regular course of your day. Maybe you

help them even in advance. So of course they want to reach out

you've already helped them. It makes it natural for them to

want to reach out to you.

You know it is never up to our clients to do that work to find

us. Nor is it up to them to play Sherlock Holmes as they try to

find help. If another coach makes Sit easy, guess where that

potential client will go for help. They're looking for help,

they're going to go to the easiest place somebody that they

know can help them. And I'd love it. If it was you. It's up to

you. When you take radical responsibility, you're going to

find it is so much easier to create amazing clients. And,

honestly, this is the best news. Knowing that it is up to you,

completely up to you. That's the best news ever. Now, if you've

had a close look and realize that, oh, you know what, maybe

you are making it a bit difficult or even quite

difficult for people to find you and work with you, then great,

you can change and it won't take long for you to see the benefit.

Your path to success looks something like this. Number one,

know who you are, and how you can help show up as you yourself

authentically. Number two, start helping. Now notice that number

two is helping. And that might seem a little counterintuitive

at first, but really start helping before you go out and

even meet people start to serve. Three, connect with people and

build relationships. That's connect. Now, as I said, helping

comms even before connecting. You could write blog posts and

put them on medium. You could guest on podcast episodes, you

could post on social Help, Help Help. And then when you connect

with people, you've got a whole body of knowledge that they can

look at and see what you're about. And finally, number four,

invite them, invite them into your world and invite them to

work with you. Excellent. So now I want to hear from you. What

did you learn from this episode, post a screenshot and take me at

Candy mode sec. Tell me what you learned and what you've changed

to make it easier and way more fun for your potential clients

to find you and get your help. Now before we go, I'd love to

invite you to my free Monday coaching and conversation with

candy. I open up a Zoom Room for everyone who registers. I

usually teach a topic, answer questions, and I coach. I'll put

the sign up link in the Episode Notes. And I would love to see

you there. Now if you want even more help, maybe you've had

enough of trying to figure this all out on your own. Then we

should talk about how we can work together to I'll put the

Episode notes with a link so you can find out about how to work

with me. And I'll be back and speak with you again next week.

Thanks again for listening today. Please hop on over to

Apple podcasts and leave a review. Also, I would love to

hear from you did something that I say resonate? What else would

you like to learn about click the link in the player and leave

a comment on the post. This is going to give me great ideas for

future episodes so I can help you fast. Join me again next

week. For more coaching, support and teaching to help you become

the confident coach. You are meant to be