March 21, 2024

Why Are Only 2% Of People Driven

Why Are Only 2% Of People Driven

In this episode, John and Kelly discuss the fact that only 2% of people are driven. John explains that he first discovered this about five years ago. He decided to go to the top expert in the world on success and share think it be it with him or her. As it turns out, John decided that Darren Hardy was the top expert in the world on success. So after he writes a big check and goes out to California, John meets with Darren. Shows him the think it be it template and explains the methodology. And after Darren looked at it very closely he says “this is good”. But Darren says that people are not going to spend 12 minutes a day on this. John couldn’t believe it. John goes how can that be? It 25X my income, Time Magazine did a cover story on the science behind this, and you’re applying the central concept of the top book in the world on success to your life. What you mean that they won’t spend 12 minutes a day on this? Darren says John, you’re new to the success business. The dirty little secret is that most people won’t do anything to impact their success. Because more success is merely a preference. Merely a preference. Darren said you have to only show this to the 2% of people where more success is a necessity. The people that are truly driven. John said that was so eye-opening. And over the subsequent years, what Darren said has proven to be so true. Kelly mentioned that the fact that only 2% of people are driven has a lot to do with self-worth. She’s reading a new book and if people don’t have a strong self-worth, they won’t be driven. John also talks about how his friend and recent student of think it be it Steve Pendergrast is now teaching a group of his own the methodology of think it be it. And he related the story to John that one of the students told him that the reason he didn’t have his homework assignment done is because he was too busy. Steve confronts his student on that. What would be more important than taking your own life to a new level. To improving your life. What’s more important than that. Well the Takeaway is this person he was talking to is not driven. So a higher level of success is merely a preference to him.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.

As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding the impact she’s making in this world. Truly living into the power of the ripple effect.

Reach out to Kelly at kelly@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/kelly-hatfield-2a2610a/

Learn more about Think It Be It at https://thinkitbeit.com/

LinkedIn: https://www.linkedin.com/company/think-it-be-it-llc

Facebook: https://www.facebook.com/thinkitbeitcompany

 


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Transcript
Kelly Hatfield:

We believe life is precious. This is it. We've got one shot at this. It's on us to live life to the fullest to maximize what we've been given and play the game of life at our full potential.



John Mitchell:

Are you living up to your potential? Are you frustrated that despite your best intentions, you just can't seem to make the changes needed to take things to the next level. So you can impact your career relationships and health.



Kelly Hatfield:

If this is hitting home, you're in the right place. Our mission is to open the door to the exceptional life by showing you how to play the game of life at a higher level. So you're playing at your full potential, rather than at a fraction as most people do. We'll share the one thing that once we learned it, our lives were transformed. And once you learn it, watch what happens.



Kelly Hatfield:

Welcome to Think It Be It the podcast. I'm Kelly Hatfield. Hey. And



John Mitchell:

I'm John Michell. So Kelly Today the topic is, why are only 2% of people driven? You know, we know we know this to be true. But let's examine why that's the case. And, you know, I'll tell you how I first came to understand this and how it fits in with you and me, you know, back, I don't know, five years ago, I go and see Darren Hardy, who, who I perceived as the top expert in the world on success. And so I wanted to show him what I'd created and see what he thought about this 12 minute day technique. And so I write a big check. Ginger goes with B, and we go out to California and spend three days with the men, you know, so we there's a point where we sit down and and I show him the template and explain it to him. And he goes, John, people are going to spend 12 minutes a day on this. And, of course, I'm like, Well, how can that be Darren, you know, a 25x by income at the side, Time Magazine did a cover story on the science behind it. We're applying the central concept of the top of the oil on success. What do you mean, they're not going to spend 12 minutes a day on this? He goes, John, you know, you're just getting into the success business. He says, I'm just telling you, if for most people more success is merely a preference, merely a preference? And he says, Yes, that's how it is for 98% of the people. He says only 2% are really driven and will embrace that. And, and you know, of course, I thought, well, you know, everybody wants to be more successful. How can that be? Well, it can be because it's yes, they want to be more successful, but it's barely a preference. And then probably two years later, I meet you. And you and I start sharing this with the world. And we find exactly that most of the people aren't interested in really being more successful, which to you and AI is mind blowing. Right? Yeah. And, and so that sort of sets up this this discussion. But I'm sort of curious, why do you think only 2% of people are driven? And do you? Do you agree with that?



Kelly Hatfield:

I agree with that. And you know, what's interesting is part of the reason why I understand that better now, a is having gone through the experience that we went through right now, but be the science. And now what I understand about the brain science answers the question about why only 2% of people are driven. And so you know, in terms of our subconscious, right, and the stories we've told ourselves, the environments we've grown up in, you know, people's ability, we've talked about this before, where something happens, and people stop dreaming, they get on the treadmill of life, they lower their standards and expectations. And, you know, again, that subconscious, then that isn't set up for success is the reason why more people aren't driven. And so, first so for me, the science answered that question for me, I'm like, Well, no wonder we're having trouble. You know, getting people to connect or to be more driven. And for this to connect with more people's because of exactly what we teach, which is how the human mind works.



John Mitchell:

But you know, that didn't affect you. It didn't affect me, but



Kelly Hatfield:

I'm part of the 2%. Right? You know what I mean? So like, that's what I mean. Like, I think that there are those people who turn like You know, for me, like if I saw something that was contrary, like so for example, let me use something, let's say related to money from a very early age, I remember knockdown, drag out fights with my parents over money, and my mom having to ask my dad for money, and thinking, I am never going to be in a situation where I'm being controlled by money, right? Then he won. And so that was just something that was intrinsically part of him from a very young age, I remember seeing that as a very young girl and going, nobody's ever going to tell me what I can't and can spend my money on. And I'm never going to have to ask with my tail between my legs for money. Right. And so that was my response where a son, people might look at that, and then model their relationships and things, like the story that they've been tell themselves is, oh, well, women are, you know, subservient, or whatever the case may be, however you want whatever, however you want to define that, whatever, then that's the story you carry with you through adulthood, that moles, you know, so I think it's to how you the stories that you assign, or the meaning that you assign the stories in your life helped form that subconscious. And I was always really good at seeing that thing that was like, oh, you know, I had a brother, who was addicted to drugs. And I was like, I see that the havoc that that wreaks, I have no interest in that I'm running in the opposite direction of that. Right. Right, you know, but then there are some people who see that are part of that environment, and who have that history of addiction and choose to go that route. And it's one time and they're on that track. So, so I think for, to answer why the 2% that started at a very young age for me. So I think there's something that's intrinsically I don't know, what are your thoughts? Well,



Kelly Hatfield:

You know, I think that one thing I've come to grasp for the last few years is, is that everybody is just a product of their genetics, plus what has come in their consciousness to this point. That's, that's what makes everybody up. And, you know, there's something I think, in your genetics and my genetics, that, that just causes us to want to excel and want to grow and won't won't accept anything less, you know, and, you know, I'll tell you something, that's, that's interesting. So, my, one of our clients who His name is Steve Pendergrast. And I've taught him, I think it'd be it over the last few months. And he is, he is phenomenal. And so as now he's learning the methodology, he's got, he calls it a cohort group of, I think, five different people that he's teaching, think it'd be it, too. And I let him use our course, you know, and so, off he goes, and he told me this weekend, he says, you know, one of the one of the guys in the group would not really do the homework. And he says, that he asked him, he says, Well, I was too busy. Well, Steve goes, You're too busy. What the hell are you talking about? What's more important than your life? Then taking your life and creating clarity about it? And and go into the next level? What the hell are you talking about? You're too busy. Well, you know, I'm, like, good for you, Steve. Good for you. But then I was also seeing because I've had that inclination with people too. But now, the difference between him you know, he's, he's 33. And I'm at my advanced stage. And, you know, the difference is, I'm like, oh, okay, you too busy? Well, I'm done with you. You know, I, I'm not going to change you by confronting you. Like Steve is, although, again, I admire that Steve did it. Yeah. You know, I'm like, Oh, I won't be changed. And this young man, you know, I've just done with, you know, yeah. And that's why when I teach, I think it'd be it I'm, I've met him hard to make sure that it's not a waste of time, and they're not, quote unquote, too busy. But, you know, that's true. And, you know, I've seen this in other cases where, you know, I would teach thinking, be it to people that, that for one reason or another, were interested, but not totally interested and what a waste that is, and, but I am just pals We'll buy why in this world, only 2% of people are driven. I mean, I don't, other than you know that it's there just made that way. It just, I don't understand why I have



Kelly Hatfield:

A little thing I want to tack on I have a little track, I want to go down to see if we. And the reason why this is top of me mind for me right now is that I'm reading this book called worthy by Jamie Kern Lima. And I was reflecting on remember when you were leading that men's group, and you're you did a presentation or worked with them, then a couple and you're surprised at the things that they had coming up about self worth? Oh, yeah, about just being deserving about. And I wonder, too, that one of the things that Jamie says, and I'm going to murder this thing, but um, she says like your success is going to be equivalent to what you feel you're worthy of. Right? So you know, when we're talking about these stories, and these, these, these things that we tell ourselves and what our subconscious is made of, like, if you don't feel like you're worthy, or, you know, and I'm not doing a very good job of explaining this, then you're going to be less driven. If you don't, yeah, you're only going to perform to the level you feel you're worthy of attaining the success, your level, you know, that you're worthy again, of attaining. And so I wonder if that plays, as I read further into this book, I'm not finished with it yet. I think it answers this question says to some degree to and I think even on another level now, with the degree that social media is playing and the validation that people seek externally, from other people for self worth, and things along those lines, whether we're having a crisis of that happening now, too. And you're seeing those numbers of that 2% being impacted even more greatly by that. So I don't know, what are your thoughts on that in reflecting I was thinking about your group, and these men who are successful business owners, and having issues with that, and not successful to the degree that they could be?



John Mitchell:

Well, yeah, I think there is something to it, you know, I mean, you know, one thing you and I learned is that the person is going to do think it be it has to demand themselves to play the game of life at their full potential. You know, and that's not everybody. You know, I mean, some people a lot of people are like, yeah, um, I don't have to play at my full potential, you know, and then other people, a few other people are like, Oh, absolutely. That's who I am. I'm playing that. You're like that. I'm like that. Yeah. And, you know, I remember, I think I told you this before, you know, I got a brother this nine years younger than, than me. And I remember when he was born, go into the hospital, looking at all those babies, and thinking how precious life is, you know, how each one of them is life. And and now how that's played out. Over the last three years. Yeah, I've had a new grandbaby each of the last three years. And every time that literally is happened, each of the three times we go over to Hannah's house, the day after birth, they give me the baby, and I hold the baby, and I just cry, literally cry from just hold that baby thinking how precious life is and how that kid's gonna live to be 100 in and all the things they're going to go through. But it gets back to what you're saying about being worthy of appreciating how precious your life is, right? Yeah. Yep, no,



Kelly Hatfield:

100% I just, it was funny, when you brought this topic up to date. That was one of the things I immediately thought of about that. 2% have driven because then like there's a direct connection to the way people feel about themselves, and whether they will feel feel they're worthy of bringing new things into their life. And I know,



John Mitchell:

You know why, the more you use it mentioned it the more I think you're right, I mean, over my life, I've seen and seen people with self worth issues, and and I know how I was I'm like, Man, I deserve the best, the best that life has to offer. I deserve it. Why wouldn't I deserve it? I mean, why? I mean, everybody deserves it. You know, what do you mean? You don't deserve it? You know, it's interesting from dating longer than anybody on the planet, you know, I've had more. I studied the female psyche for years Delhi. And, in a few cases, I did see, you know, self worth issues, you know, I'm like, wow, you know, and obviously that's coming from China. All said, Yep, no promises things



Kelly Hatfield:

along those lines that sent the message to people, right and get sends the message that says, and it doesn't even have to be that it can be, you know, the first time that you know the answer to something. But you shrink, and you don't raise your hand. And you know what I mean? You start to slowly subliminally send yourself a message that like, oh, maybe what I'm saying, isn't that important? Or somebody, like, you're already starting to diminish yourself, though. So there's that it can be trauma, it can be where like, literally, you, you know, went through something that devalued you as a human, you know, that you're carrying with you? Yeah, no.



John Mitchell:

Well, you know, I tell you, I, one thing I have learned, as I've gotten older is to not get yourself worth from what other people say or think. Yeah, and, and, you know, that's, that's why I love teaching, think it, be it at the University of Texas, because, you know, all my gratification comes internally, I know how it's going to impact their, their lives. They don't even know it as they're getting it, but I know how how it will impact their lives. And that's all the kudos i i need a you know, I don't expect the world to tell me how great I am. You know, my satisfaction comes internally. And I think I think that's a lesson for everybody really, to create a life where you get what what you think matters way more than what other people think, you know? Nope, agreed. You know, the other thing I've I've oftentimes thought about is if if only 2% of the population is driven, you know, God made it this way. And the human species is wired for survival. And if God made the species so that only 2% of the people are driven. He did that. Because if you had more than 2% That would hurt the survival of the species. That something there's there's something about a just works at 2%. And so I think the the lesson is, are you in the 2%? That's the question I think you have to ask yourself and how precious do you value your life and what how do you feel about yourself worth? To me? That's that's the real question. And you know, if if you answer the question that man, I think my life is precious, and I'm worthy of everything that life has to offer, then, boy, you are a great candidate for think it be it but if you don't feel that way, for whatever reason, you're not because you know, it really a I bet see evolution press is, is we realize it's not for the 98%



Kelly Hatfield:

Right? Yeah, absolutely. Well,



John Mitchell:

Amen. Note we've we've fully explored this concept and, and if you're listening, if you have any, any ideas to enlighten us further, email us, but until next time, we'll see you soon.



Kelly Hatfield:

Thanks for listening today. If you've had your own aha moment from today's episode, send me or John an email. We'd love to share your epiphany with our audience. So email us at kelly@thinkitbeit.com or John@thinkitbeit.com. In the meantime, live the exceptional life