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One reason why 67% of associate doctor relationships fail is the lack of clarity during the discovery process. Actually, the number one pitfall is hiring an associate before you have clarity around exactly what you are trying to accomplish. You must ask the right questions in the right order to get this right. When you do the discovery process right, the result is win, win, win; when you don’t, everybody loses. For CEOs, the juice from finding the right associate is worth the squeeze. It’s wicked hard, but you can get it right!
00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, Finding the Right Associate – Part 1
08:39 – Dr. Pete and Dr. Stephen expound on the role your vision story plays in hiring an associate
14:02 – Dr. Pete and Dr. Stephen speak to the value of answering the question, ‘What are you trying to accomplish when hiring an associate doctor?’
20:13 – The Offensive Line analogy
23:52 – Dr. Pete and Dr. Stephen discuss the importance of having perspective
27:01 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers
30:56 – Dr. Pete and Dr. Stephen discuss how to know when you’re ready to hire an associate
36:25 – Dr. Pete and Dr. Stephen talk about the importance of answering the question, ‘Can you afford to hire an associate doctor?’
40:45 – Dr. Pete and Dr. Stephen discuss starting with the end in mind
43:37 – Dr. Pete and Dr. Stephen tease future episodes of this five-part series
EPISODE QUOTES
“The truth is, 67% of associate doctor relationships fail. And that’s a terrible statistic for chiropractic because when you do this right – and you can do this right – it’s a win, win, win.” (04:36)
“You were lucky if you went to a chiropractic college that taught you the art, the science and the philosophy.” (07:15)
“The pitfall that we are committed to helping you avoid is hiring an associate before you have clarity on exactly what you want to accomplish.” (08:52)
“So there’s really five fundamental questions that we want to focus on answering: what, how, where, when and who? And as you know with the Rubik’s Cube – solving the puzzle of your business – we have to start with number one, which is vision. And that’s where we’re starting today.” (09:25)
“The idea of perspective is actually seeing above where you are. It’s the capacity to see where you’ve been and where you’re going at the same time. It’s the hindsight and foresight. That’s perspective.” (23:59)
“There’s so many different tracks, opportunities, models and ways to do this well. But here’s the key, each one of these models calls for a specific human being. And you’ve gotta know that before you even start interviewing, never mind hiring.” (30:16)
“The economic model will either drive talent into your practice or it will drive talent out of your practice. You get to decide.” (38:12)
“And that’s the goal. That’s win-win. Graceful and profitable is really the remarkable standard that we are holding ourselves to and that we are holding you to as well.” (42:28)
LINKS MENTIONED
Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
