Once you’ve identified the avatar and know who you are looking for, the next step is to execute the interview and determine if they are the right fit. This brings us to pitfall number two: knowing how to interview, recognize and hire a Rockstar associate DC. In this episode we discuss the different associate DC avatars and the three legs of the stool that must be addressed during the vetting process: Subjective, Objective and Historical. Let’s dig in!
00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, Finding the Right Associate – Part 2
05:45 – The football analogy
07:55 – The Business Builder vs. the Caregiver
13:09 – Dr. Pete and Dr. Stephen break down the other different avatars of chiropractors
15:03 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers
19:54 – Dr. Pete and Dr. Stephen share the three-legged stool that must be addressed during the vetting process
EPISODE QUOTES
“Superstars come in all different shapes and sizes and they play different roles. When you’re a superstar you don't necessarily have to be a carbon copy of you, doc. You’re not just hiring a mini-me. What we’re looking for is a person that’s a superstar in their role.” (04:11) (Dr. Stephen)
“When you’re considering the avatar for who it is that you’re looking for, it goes back to your practice model. It goes back to what you’re trying to accomplish. It goes back to the type of practice you have now. It goes back to the end in mind.” (06:59) (Dr. Pete)
“I want to take good care of people, educate them, change the way they think about their health potential, deliver great healthcare. That’s really the caregiver chiropractor.” (12:09) (Dr. Stephen)
“If you’re a pickup truck, you need things hooked up to your back. You need things loaded into you. If you’re not doing that, you’re to going to be fulfilling your purpose and you will not be fulfilled.” (17:50) (Dr. Pete)
“Three parts to the stool to making sure you do this interview process right – the vetting process – are number one: objective, number two: subjective and number three: historical.” (20:16) (Dr. Pete)
“You put the wrong avatar in the wrong model, it’s gonna be pain, suffering, failure and expense. It’s the lose-lose-lose.” (21:46) (Dr. Stephen)
“I’m a chiropractor. I’m a lover and I’m a fixer. I love everyone and I think I can fix anyone, so I’m a terrible interviewer.” (23:28) (Dr. Stephen)
LINKS MENTIONED
Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business