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In order to influence retention, you must measure the behaviors that matter most. Remember, you don’t get what you want, you get what you measure. Measuring retention can be difficult and is often overlooked, making it essentially impossible to manage or improve. The remarkable practice standard will help you assess and determine what the focus should be now, next and ultimately when navigating the layers for growing retention domain of your business. Listen in!
00:38 – Dr. Pete and Dr. Stephen introduce today’s topic, Clinicoscopy: Retention Audit
06:20 – Dr. Pete and Dr. Stephen begin the break down the 25 criteria for retention success
11:53 – Dr. Pete and Dr. Stephen take a moment to promote Chiro Match Makers
12:55 – Dr. Pete and Dr. Stephen continue to list the 25 criteria for retention success
16:07 – Dr. Pete and Dr. Stephen explain the Helium Balloon Transformation
17:50 – Dr. Pete and Dr. Stephen stress the importance of compliance to care plans
24:48 – Dr. Pete and Dr. Stephen talk about the value of reporting systems and measuring outcomes
26:06 – Dr. Pete and Dr. Stephen discuss the three Ps: Purposeful, Possible and Profitable
27:33 – Dr. Pete and Dr. Stephen encourage listeners to download a copy of the Clinicoscopy Retention Success Score PDF
EPISODE QUOTES
“So you actually are always cross-referencing. Each domain doesn’t’ stand alone. There’s no siloing going on between attraction, conversion and retention. They all are interlaced and interconnected.” (06:39) (Dr. Pete)
“What we’re doing is we are creating what we call true conversion in the remarkable practice, which means we’re gonna start them so they stay. So, we wanna make sure that we start the relationship off with clear expectations. Pause. Clear expectations and honest agreements.” (08:23) (Dr. Stephen)
“This is the story that chiropractors tell themselves all the time. Listen, we know the truth, if great adjustments just created great retention, we’d all have more patients than we could possibly see. If great results from chiropractic care just created naturally more retention, we’d all have more new patients than we could possibly see. ” (09:05) (Dr. Stephen)
“Frankly, in order for your patients to really understand and appreciate and want regularchiropractic care across their lifetime, they’re gonna need to appreciate that chiropractic is a lifetime success strategy for healthy human beings.” (10:56) (Dr. Stephen)
“We talk a lot about the value of table talk. We talk about how your ‘adjustatorium’ is a continual education center.” (14:35) (Dr. Pete)
“As CEOs, you are in the compliance business. Everything that we do in the Remarkable Practice is to create greater compliance. Compliance means that the patients follow the doctor’s recommendations for care.” (18:02) (Dr. Stephen)
“People’s goals change. Remember, it’s not about just getting goals in the beginning. It’s continually getting goals from people, always keeping them looking ahead and seeing how are we gonna help you on your journey to your destiny and where you want to go.” (21:56) (Dr. Pete)
LINKS MENTIONED
Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business
Download your copy of the Clinicoscopy Conversion Success Score PDF here:
