April 25, 2023

198 - Are Your Prices Right?

198 - Are Your Prices Right?

In this episode, you'll discover:

  • The 3 Levels of Consciousness of Your Customers
  • Be sure your Payment Plans pass the The 3 P’s sniff test 
  • How much would some people pay for your care
  • The 4 R’s go up when your get your financial model right 
  • The most powerful business model in the world

 

Episode Highlights

02:25 - Your payment plans should match the three P's. It should be purposeful, possible, and profitable.

06:08 - Defining the concept of creating a recurring payment plan.

08:54 - Build lifestyle chiropractic care the same as any other lifestyle membership.

12:07 - Multi-tiered payment plans have to be a reflection of your purpose and recommendations for care. 

16:15 - How recurring payment plans play into your valuation process for your business. 

21:29 - Join Dr. Pete and Billy Sticker from Chirocandy as they discuss marketing and the crucial task of staying on top of it. The key to successful marketing is having a clear and compelling message that resonates with the target audience and utilizing the right vehicle to deliver that message. Learn how Chirocandy does that for its customers through the inception of social media in their marketing strategies. 

 

Resources Mentioned

To learn more about the REM CEO Program, please visit:  www.theremarkablepractice.com/rem-ceo

For more information about Chiro Candy please visit: www.chirocandymarketing.com

Schedule a Brainstorming call with Dr. Pete

Dr. Stephen’s LinkedIn

Dr. Peter’s LinkedIn

The Remarkable CEO Website

Dr. Stephen’s Book – 

The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business