March 28, 2018

101 Making the Personal Profitable: Marketing Maven Mack McKelvey on Executive Branding

101 Making the Personal Profitable: Marketing Maven Mack McKelvey on Executive Branding

Mack McKelvey’s mission as CEO and Founder of SalientMG is to help women, minority and LGBTQ executives build their personal brands. The marketing visionary executive who helped Millenial Media fast-grow to IPO, Mack shares why women often forget to...

Mack McKelvey’s mission as CEO and Founder of SalientMG is to help women, minority and LGBTQ executives build their personal brands. The marketing visionary executive who helped Millenial Media fast-grow to IPO, Mack shares why women often forget to build their personal brands, and what’s in a name.