The big boys know that the little guys cannot withstand a prolonged legal battle, and can force settlements below value fairly easily. If you think you have a fight, you must be willing to fight for the long haul, and pay the costs necessary to win.
Enjoy the content from Business Questions Answered Here? Consider joining one of our coffee clubs to help offset the cost of production: http://buymeacoffee.com/jclevelandpayne
#businessquestions #entrepreneurship #businesswisdom
