The Millennial Dream
This week’s episode of Boiling Point is going to be a little bit different as we turn the table and our own Greg Hemmings is the guest. In conjunction with a group of New Brunswick thought leaders, Greg has recently started work on his newest documentary, “The Millennial Dream”.
New Brunswick, like a number of rurally based economies, has a problem. Many of it’s smart, and talented young people are moving away to “greener pastures” in order to retain good, well-paying jobs. These young people come from a generation called the Millennials and they consist primarily of those who have grown-up during the Internet age.
This out-migration is draining the province of not only population, but also skills, and tax revenue. So, how does a community go about fixing this problem? Greg’s answer is through better business.
Millennials are leaving because of a lack of opportunity. However, opportunity can take on alternate forms than just salary and career growth. Millennials are also interested in making a real impact globally, locally, socially, and environmentally. “The Millennial Dream” seeks to change the way many businesses act to develop a triple bottom line: profit, but also social and environmental impact.
Is your business up for taking on this challenge?
In this episode
Links and References
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