3 Ways You’re Subtly Sabotaging Your Podcast Launch (And What to Do Instead)

Ever feel like you’re doing everything to launch your podcast, yet something keeps holding you back? Maybe it’s perfectionism, maybe it’s overwhelm, or maybe it’s just not knowing what you don’t know.
Spoiler alert: It’s often the tiny things that sabotage your success before you even hit publish.
In this episode of As It Relates to Podcasting, I’m breaking down the three biggest ways podcasters unknowingly self-sabotage their launches—and what you can do instead. From overthinking every tiny detail to skipping strategy and ignoring SEO, these are the roadblocks keeping your podcast from reaching the right audience. But don’t worry, I’ve got you covered with practical steps to help you break free and launch with confidence.
If you’re stuck in the planning phase, re-recording your trailer for the 15th time, or wondering why your show isn’t growing, this episode is your permission slip to simplify, strategize, and just launch.
🔑 Key Themes & Takeaways:
🎙️ Overthinking Instead of Launching: Perfectionism is the enemy of progress! Tweaking your cover art for the hundredth time? Testing 18 different intro tracks? Just hit publish—done is better than perfect.
📢 Skipping Strategy & Hoping for Growth: A podcast without a plan is like launching into the wind. You don’t need an overwhelming marketing plan, but you do need a roadmap. Knowing your audience, key launch dates, and a simple promotional strategy will set you up for success.
🔎 Ignoring SEO & Searchability: Relying only on social media won’t cut it. Your podcast title, description, and episode names need to be keyword-rich so people can actually find you. Plus, don’t forget to distribute your show across all podcast platforms!
Learn about:
- 00:00 Introduction
- 01:12 Three Ways You're Sabotaging Your Podcast Launch
- 01:47 Overthinking and Delaying Instead of Launching
- 04:44 Skipping Strategy and Hoping for Growth
- 07:24 Ignoring SEO and Searchability
- 09:04 Tools and Resources for Better SEO
- 09:18 Conclusion and Next Steps
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00:00 - AIRTP 108 - 3 Ways You’re Subtly Sabotaging Your Podcast Launch
01:04 - sting
01:50 - title
02:24 - overthinking
02:37 - list
03:48 - Marker
04:27 - done is
05:23 - skipping
06:54 - Marker
07:52 - Marker
08:00 - Marker
09:41 - list
09:51 - episode notes
10:05 - discovery call