PART 4 - How to Create Epic Video Content with Lloyd George

In this episode, we explore the dynamic world of video podcasting. From the buzz around video's role in breaking down podcasting taboos to leveraging its power for growth, this episode covers it all. We break down the in-person vs. remote recording debate and reveal how video can boost your business and revenue streams.

We also give practical advice: when to embrace video and when to stick with audio, along with insights into monetization strategies. We also highlight the beauty of imperfection in podcasting. 

Meet Lloyd, a Zimbabwean American content creator, and freelance project manager with a passion for empowering Creators of Color. By day, he manages creative projects for brands like GoPuff, DraftKings and Chic-Fil-A. By night, he dedicates himself to crafting content that amplifies diverse voices. Lloyd has created content for global brands such as Spotify, Riverside.FM, Acast, Creative Juice, and LinkedIn. His passion for the creator economy shines through in all his work.

Within the last 90 days, over 3,000 people have completed his podcast course. Lloyd has also built a thriving community of over 15,000 creatives across all social platforms. A sought-after podcast consultant, Lloyd leverages his expertise to help brands harness the power of podcasting to reach their goals. As his career progresses, he looks forward to new opportunities in consulting, brand collaborations, and work as on-air talent.

Join us on this episode as we unravel the secrets of thriving in the content creation arena, navigating the challenges, and seizing the opportunities presented by the evolving media landscape.

Learn about:

• [3:05] The importance of video for a podcaster

• [4:50] Does video take away the taboos of podcasting? 

• [6:00] How to leverage video to grow your show

• [8:20] Using video to help grow your business

• [12:05] In person vs. remote video recording

• [13:15] Making money through different avenues

• [15:10] When people shouldn't start a video podcast

• [16:55] Releasing the expectation of perfectionism

Want more? Join our Patreon community for exclusive content, bonus Q&As, and binge the episodes before they go live. More info here: https://www.patreon.com/asitrelatestopodcasting

Resources:

• Canva Templates for Podcasters: https://simonacostantini.ck.page/products/podcasttemplates

• Launch Your Podcast in 8 Weeks: https://simonacostantini.ck.page/launchyourpodcastin8weeks

• Podcast Recording Equipment Guide: https://simonacostantini.ck.page/podcastequipmentdownload

• Online Course [Start and Launch Your Podcast in 8 Weeks]: https://www.simonacostantini.com/start-and-launch-a-podcast-in-just-8-weeks 

• Podcast Manager in a Box: https://www.simonacostantini.com/podcastmanagerinabox

• Join us on Discord: https://discord.gg/GZ4EQnY9

• 7 Ways to Monetize Your Podcast: https://simonacostantini.ck.page/afb0a1adaf

• Free LinkedIn Marketing Strategy Quiz:  https://richperry.com/linkedin-marketing-strategy-quiz/  

Connect with Lloyd here:

• TikTok: https://www.tiktok.com/@lloydnotgeorge

• YouTube: https://www.youtube.com/channel/UC0VFJDLNVjFGQuCavpwjERw

• Instagram: https://www.instagram.com/lloydnotgeorge/

• Website: https://www.bigcreator.energy/

Connect with Simona here:

• Instagram: www.instagram.com/simona__costantini

• Facebook: https://www.facebook.com/costantiniproductions 

• LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/

• Website: https://simonacostantini.com/

• Patreon: https://www.patreon.com/asitrelatestopodcasting 

• Happiness Happens Podcast: https://www.simonacostantini.com/happinesshappenspodcast