Have you heard about social audio and wondered if it's worth integrating into your podcast marketing plan? In this episode, we explore the world of social audio and how it's impacting the podcasting industry.
Marc shares insights on the benefits of social audio, the community that's built on these platforms, and the impact of being a creator in this space. We also discuss best practices for hosting a Clubhouse room, how to increase your authenticity and relatability, and the importance of emphasizing community over competition.
Marc Ronick, a podcasting veteran with over 17 years of experience, has a passion for empowering podcasters to turn their visions into reality. From launching his first fantasy football podcast in 2005 to founding the innovative NextGen Podcaster membership platform, Marc's journey has been marked by an array of successful ventures.
His popular comedy podcast, The Marc and Lowell Show, alongside childhood friend Lowell Melser, has accumulated over 1 million downloads. As a co-founder of The RELM Network and iRonick Media, Marc continues to help independent podcasters build their brands and reach wider audiences.
With NextGen Podcaster, Marc brings podcasters access to cutting-edge AI tools, expert advice, and a vibrant network of like-minded creators. Marc also hosts the podcast, "Podcast PhD" and leads The Podcasting Morning Chat on Clubhouse, engaging with a community of hundreds of content creators.
Learn about:
[0:00] Intro
[4:45] What is social audio
[6:05] Is Clubhouse and social audio dead?
[9:35] The community that is built on a social audio app
[12:45] How does being on a platform like this impact you as a creator?
[17:00] How to integrate social audio in your marketing plan
[22:05] Increasing your authenticity and relatability
[23:10] Best practices when it comes to being the host of a Clubhouse room
[29:35] Emphasizing on community over competition in the podcast space
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Resources:
Canva Templates for Podcasters: https://simonacostantini.ck.page/products/podcasttemplates
Launch Your Podcast in 8 Weeks: https://simonacostantini.ck.page/launchyourpodcastin8weeks
Podcast Recording Equipment Guide: https://simonacostantini.ck.page/podcastequipmentdownload
Online Course [Start and Launch Your Podcast in 8 Weeks]: https://www.simonacostantini.com/start-and-launch-a-podcast-in-just-8-weeks
Podcast Manager in a Box: https://www.simonacostantini.com/podcastmanagerinabox
Join us on Discord: https://discord.gg/GZ4EQnY9
Marc’s Resources:
Chat GPT Prompt Guide: https://nextgenpodcaster.com/chatgpt-prompt-guide/
Connect with Marc here:
More links: https://linktr.ee/ironickmedia
Connect with Simona here:
Instagram: www.instagram.com/simona__costantini
LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/
Website: https://simonacostantini.com/
Happiness Happens Podcast: https://www.simonacostantini.com/happinesshappenspodcast