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Xavier Rush shares how he’s building a fitness brand on the foundations he learned through professional athletics. Listen in as Jennifer and Xavier discuss how a business is like a football team, the importance of consistence and focus when working with clients and on the field, and how football taught him adaptability when building his own brand. Xavier also reveals how to stay consistent with your brand message, why you should be focused on individual client relationships, especially in the early days of your brand, and how you can stand out from competitors from the beginning.
Xavier Rush is a former NFL and AAF wide receiver who played college football at Tulane. Currently, Xavier owns his own fitness business called XRElite where he helps athletes who are looking to improve their performance. He also helps individuals to be all-star players in life, focusing them on improving their performance, having a healthier look, and getting them to show up in life at their best level.
You can connect with Xavier in the following ways:
Xavier's IG and Twitter: @dnt_rush_it
XR Elite's IG, Twitter, and TikTok: @_xrelite
Website: https://www.xr-elite.com
What does greatness look like for you? Get off the sideline and take the next step towards achieving your goals by downloading the exclusive Life Assessment and Goal Worksheet Jen uses with her clients to help them identify what they want and the most direct path for moving forward. Click here to download it now: bit.ly/crossthegoalline
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