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Getting yourself to be a guest in a podcast is certainly a good way to get yourself known more in your space and drive more leads to your business or attract more people to your book, podcast or whatever it is you are promoting. However, it’s not a good idea to approach a guesting pitches like a telemarketer would promote their product. You have to do your homework, do some research about the show and convince the host that you care about sharing some value to the podcast as much as you care for your promotion. Joining Juliet Clark in this conversation is Tom Hazzard, a product design and development expert, experienced podcast host and the co-founder and CTO of Podetize, the largest podcast production company in the world. Tom shares his strategies in soliciting to be a podcast guest, promoting an episode and more. Want to get the most out of your podcast or the podcast you’re guesting on? Take your cues from this industry expert.
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