Oct. 16, 2024

From a Dare to Acclaimed Show with Julie Lokun: Mastering Podcasting Success through Persistence, Social Media Savvy, and Community Building

From a Dare to Acclaimed Show with Julie Lokun: Mastering Podcasting Success through Persistence, Social Media Savvy, and Community Building

Unlock the secrets of podcasting success with bestselling author and top-ranked podcast host Julie Lokun on Ready Set Collaborate with Wanda Pearson. Ever wondered how a simple dare could lead to a thriving podcast career? Julie shares her fascinating journey from a friendly challenge to the creation of her acclaimed show, Obsessed. We promise you'll gain invaluable insights from Julie's background in journalism, her passion for creative content, and the lessons she learned from industry titans like Gina DeVee and Gary Vaynerchuk. Wanda also reveals her own mission to educate and empower listeners through engaging, expert-led conversations.

Explore the nitty-gritty of building a successful podcast community as a solo podcaster. Learn why consistency in publishing episodes is crucial and how leveraging social media can expand your reach. Julie and Wanda discuss the hurdles of guest promotion and the life-saving strategy of repurposing content to avoid burnout. Get practical advice on engaging with your audience through reviews, testimonials, and contests, and understand the importance of collaboration within the podcasting world. Don't miss out on this treasure trove of tips and inspiring stories that could transform your podcasting journey and lead to broader opportunities like speaking engagements.

Connect with Julie Lokun
https://www.linkedin.com/in/julielokun
https://www.julielokunconsulting.com/
https://www.linkedin.com/in/coachjulielokun
https://twitter.com/julielokuncoach

Stay tuned for the next episode of Ready Set Collaborate with Wanda Pearson. Subscribe - Follow and Like Ready Set Collaborate with Wanda Pearson

Chapters

00:00 - Podcasting Secrets for Success

13:36 - Building a Successful Podcast Community

Transcript
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Welcome to Ready Set Collaborate podcast with Rhonda Pearson, where we will dive deep into the world of networking, collaboration and partnership, unlocking the secrets to a successful team working within innovation.

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Whether you're an entrepreneur, a creative professional or just someone eager to understand the power of networking and collaboration, this podcast is your go-to resource.

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Join us as we explore the stories, strategies and insights from experts, entrepreneurs and thought leaders who have experienced the magic of networking and collaboration to achieve successful results.

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Tune in to Ready.

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Set Collaborate podcast on a journey towards achieving your goals with host Wanda Pearson.

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Welcome.

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Welcome to the Ready Set Collaborate podcast with Wanda Pearson.

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I am so excited for this series, which is about podcasters, and I got a professional podcaster with me today.

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Julie, is it?

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How do you say your last name?

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Julie, it is.

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Loken L-O-K-E-N.

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Yeah, loken, okay Loken, julie Loken with us today, and I am just so excited that she agreed to be on my show.

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I'm honored, Julie.

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So, yes, say hi to the audience.

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Hi audience, I'm so thrilled to be here with Wanda.

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Wanda is Wanda.

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She's an amazing human being, so I'm just honored to be in her presence.

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Thank you.

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As well as you, I'm honored to be in your presence.

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So thank you so much for that.

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I appreciate it.

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So I'm going to tell you a little bit about Julie Loken.

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Julie Loken is a bestselling author and podcast host of two shows, wow, which rank in the top 1.5% globally.

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She's known for elevating the voices of impact through her company, the Media Casters.

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With her exceptional skills in media and public relation, julie has built an impressive client roster that spans across various industries, from presidential appointees and TV personalities to Inc 5000 corporate clients.

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Julie helps individuals and organizations share their stories through publishing, presenting, podcasting and public relations.

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Her commitment to excellence and dedication to her clients' success have made her a sought-after media expert and changemaker in her field.

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I am so, girl.

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I feel like I'm here with the star, you know.

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You're not.

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I'm here with the star, and that was a great introduction.

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It's almost like I wrote that.

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I am so excited.

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Tell us a little bit more about yourself, other than what you just talked about your bio.

00:02:49.207 --> 00:02:51.961
Yeah, and I'm not really about my professional bio.

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What I really am is a mom to four boys, I'm a wife, I am a creative and anywhere I can create content is amazing.

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Because, way back in the day when I went to college, content is amazing because, way back in the day when I went to college, I had a degree in journalism.

00:03:09.866 --> 00:03:12.913
But I really always wanted to be a creative content creator and unleash my creativities.

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I just didn't have the words 20 years ago.

00:03:15.225 --> 00:03:16.950
And tell us how you got into podcasting.

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It was a dare, Wanda.

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It was a dare my co-host, for I actually have three podcasts and I know like it's.

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I have a new one coming up because I'm always trying to figure out what's going on in the podcasting world.

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But my I was a dare by my dear friend, Mika Altidore, and she said, Julie, you need to start a podcast.

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I dare you and I'm like, okay, I go, but you're doing it with me, girl.

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We started a podcast almost four years ago called Obsessed, Get Obsessed, and we talk about how we can all change our lives.

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We are all more alike than we are different.

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And just bringing on those stories of powerful change makers and thought leaders, I feel like it's a therapy session almost every time I go on that pod record on that podcast.

00:04:06.604 --> 00:04:09.132
That's awesome, that's awesome, and I had a dare too.

00:04:09.132 --> 00:04:12.324
Yeah, I'm an author Actually.

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I said I actually said I would never write a book.

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I did collaboration books.

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Oh, that's amazing.

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Adacity to Shine and also Impact of One Voice, which is number one a bestseller on Amazon and Barnes and Noble.

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And then I wrote my own book, past Grace Through the Fire, from Struggle to Triumph.

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So I became a podcaster because one of the CEOs the networking groups that I actually said well, I want you to do podcasting.

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I said, say what.

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She said no, I like to talk.

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That's how I got into doing podcasting and it's just been a because I like to talk.

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That's how I got into doing podcasting and it's just been a.

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Because I like to collaborate.

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That's why I named my title Ready Set Collaborate.

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But it's been a journey and I will be podcasting.

00:04:51.428 --> 00:04:51.949
Julie for a.

00:04:51.949 --> 00:05:21.831
You get to talk to guests like you and I have different series that I actually do and I get the experts that can actually teach us something educated, because I'm about educating and empowering and that is what makes me help me to bring more and more of you, my guests, to teach our audience about different things.

00:05:21.831 --> 00:05:26.086
I think it's great, and you told us about what inspired you to start your podcast.

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So who are some of your biggest influences in the podcasting world?

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Who influenced you to do more podcasting?

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The reason why we started.

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I listened to someone named Gina DeVee and she was brilliant in her podcasting and my partners, mika and Tia we all loved Gina DeVe and funny thing is the power of podcasting.

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We were podcasting for a year and I just asked her would you like to be on our show?

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You really were our influence and she came on our show and she actually put our episode on her RSS feed on her podcast as well.

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Her and Gary Vaynerchuk is super huge in inspiring my content creation.

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Gary Vee, I had the opportunity to spend time with him last year.

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Amazing, Just to understand the mind of a creative.

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Those kinds of people inspire me, and now Wanda's inspiring me too.

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So Thank you, julie.

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So sweet.

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I love it.

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I love it and also I love and I'm going to talk about this too but you sent me a book, which I thank you here Audio Cat, audio Caster is the ultimate guide of podcasting, the podcasting.

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You all need to get this book and I'm going to talk about that.

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As far as how you're going to tell people how to get in, how to get to doing podcasting in a minute, that's one of the questions I'm going to ask you.

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But I love this book that you gave me and I said, wow, I wish I had this when I first started, because this is great, but you know what?

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You're never too old to learn I'm still getting some great information from it.

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Thank you for this gift to me to teach me more about podcasting.

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Mona, you're amazing.

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It's true.

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We teach what we are wanting to learn, and I love the power of podcasting.

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If you're even thinking about doing a podcast, the great thing is it's a low entry level in terms of financial responsibilities.

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You don't need to spend a lot of money on your podcast.

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It's great to build your business and leverage your expertise.

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Or if you have a hobby or you just want to talk about something you want to talk about how much you love your husband, or you want to talk about your two French bulldogs, or how you love to knit, or how you love your grandkids.

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Podcasting is not regulated by the FCC, so you can do whatever the heck you want and it doesn't have to be a lot.

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I know people like Wanda probably want to take it up to the next level because you understand building your brand and it is a marketing tool as well.

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Absolutely, absolutely and I'm glad you brought that up because actually that's my brand is WD Pearson Associates, which I put my podcasting within that brand to build it up more for people to understand what I do as well.

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No, thank you, you just make me blush over here, girl.

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Thank you so much, I appreciate it.

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My job is done, job completed.

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Yes, it is, yes, it is.

00:08:14.369 --> 00:08:17.581
So what is the main theme or focus of your podcast?

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I have three podcasts, which I know you said too, but I didn't share with you that I have a third one because we are launching a new podcast.

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The first one is personal development obsessed.

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The second one is for creative entrepreneurs, called the creative entrepreneur podcast.

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But I'm most excited, wanda.

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I am obsessed with a lot of things and I'm a journalist.

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I also have a legal background.

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I've always been obsessed with true crime and we are investigating a 45-year-old cold case that happened in the Chicagoland area Ron Bender and Susie Ovington.

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It has never been solved.

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There's been no arrests.

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It's called Murder in Morton Grove.

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And this just speaks to.

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If you have something you're passionate about, people need to hear your voice, and there's no better vehicle than podcasting, just like we're doing right here?

00:09:09.340 --> 00:09:10.784
Yeah, absolutely, and that's great.

00:09:10.784 --> 00:09:12.129
I definitely want to hear that one.

00:09:12.129 --> 00:09:13.183
The murder, the murder.

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45 years, yeah.

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When did you graduate high school, by the way, wanda?

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Many years ago.

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Let's see, when did I graduate 19.

00:09:22.408 --> 00:09:22.408
?

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Yeah, 1975.

00:09:30.383 --> 00:09:31.927
I think it was 1975.

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Yes, it was from in Illinois, because Julie's from Illinois and I am from Illinois, I'm actually all over Illinois.

00:09:37.802 --> 00:09:40.167
But yeah, no, I graduated in 1975.

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But yeah, 40s, yeah, it's probably later after I left this murder thing.

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Yeah, that's what I was wondering.

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If you were around in 1979 it happened and it was Niles, West Morton Grove area.

00:09:52.229 --> 00:10:04.466
But there are a lot of issues and just I love getting deep into these files that people aren't looking at and we can use our voices for anything.

00:10:04.466 --> 00:10:08.823
I know the power of scratching the surface.

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Sharing stories changes people's lives so many different reasons.

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That's why I'm obsessed.

00:10:15.802 --> 00:10:18.168
That's the main reason I'm obsessed with podcast.

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No, I love it.

00:10:19.030 --> 00:10:21.006
I love it, and that was actually going to be.

00:10:21.006 --> 00:10:23.519
How do you choose your topics of guests for your podcast?

00:10:23.519 --> 00:10:26.793
Yeah, yeah, you just told somebody walk us through the process of creating an episode from start to, and that was actually going to be.

00:10:26.793 --> 00:10:28.019
How do you choose your topics or guests for your podcast?

00:10:28.019 --> 00:10:31.000
Yeah, yeah, no-transcript.

00:10:31.485 --> 00:10:52.279
You need to understand what the genre of your podcast is and I encourage you to invite guests that will share your information with their community, because that's the purpose of podcasting you want people to hear their voices, like the topic and a guest that will make the most impact for your community or who you're trying to reach.

00:10:52.279 --> 00:10:55.702
And get a good microphone.

00:10:55.702 --> 00:10:59.206
Actually, my mic is not set up Like.

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I have a Shure MV7.

00:11:00.831 --> 00:11:03.291
I can share it right here, shure MV7.

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I love my Shure MV7.

00:11:05.732 --> 00:11:06.033
Okay.

00:11:06.625 --> 00:11:09.254
Make sure the audio is excellent, no matter what.

00:11:09.644 --> 00:11:10.666
And I have this one here.

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Let's see that I can't, oh nice.

00:11:13.571 --> 00:11:14.511
Yeah, it's a Zoom.

00:11:14.511 --> 00:11:15.013
I got that.

00:11:15.013 --> 00:11:16.654
I said, okay, I'm going to start doing podcast.

00:11:16.654 --> 00:11:19.298
Yeah, I'm going to start doing podcast.

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Let me get the podcast material.

00:11:20.740 --> 00:11:22.908
And I got a new computer and a microphone.

00:11:22.908 --> 00:11:24.254
But yeah, it does make a difference.

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It's for the computer, the equipment that you have to be heard, right, yeah?

00:11:29.705 --> 00:11:38.255
And make sure you're branded, right, right, you have to make sure you're very branded and understand audience, like the woman obviously understands her brand.

00:11:38.255 --> 00:11:44.131
Make sure you have good cover art, an apple podcast they can find you or spotify, wherever you upload your the podcast feed.

00:11:44.131 --> 00:11:47.138
But yeah it actually upsell buzzsprout.

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That's why I learned a lot from the guy buzzsprout sprouts it all over the sun.

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I didn't even know it sprouts it all over.

00:11:53.368 --> 00:11:53.589
I love that.

00:11:53.589 --> 00:11:53.929
It's a tagline.

00:11:53.929 --> 00:11:54.331
Yeah, just put it in.

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It sprouts it all over.

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I love that it does.

00:11:55.293 --> 00:11:56.477
It's a tagline, yeah, just put it in there.

00:11:56.477 --> 00:11:58.123
It sprouts it all over, it's nice to be back.

00:11:58.144 --> 00:11:58.544
Does it go on Apple?

00:11:58.544 --> 00:12:00.568
Wanda, did you upload it to Apple?

00:12:00.929 --> 00:12:07.708
Oh yeah, it goes on Apple, spotify, podbean, things that I never I haven't even heard of somebody say but yeah, no, it's all over.

00:12:07.708 --> 00:12:13.794
It does sprout it all over and I it everywhere.

00:12:13.794 --> 00:12:14.195
I love it.

00:12:14.195 --> 00:12:21.287
And the good thing about that too, julie, is that it tells you what parts of the country that people are listening to your podcast.

00:12:21.287 --> 00:12:22.792
I like that as well.

00:12:23.173 --> 00:12:25.100
Pay attention to your analytics, too.

00:12:25.100 --> 00:12:27.668
I think, no matter what you're doing as a business person.

00:12:27.668 --> 00:12:30.695
You have to know who's consuming your content.

00:12:30.695 --> 00:12:34.873
I love that on Buzzsprout you can see who is consuming your content.

00:12:34.932 --> 00:12:35.815
Yeah, it sure does.

00:12:35.815 --> 00:12:36.297
It's great.

00:12:36.297 --> 00:12:39.975
What are some of the biggest challenges you face as a podcaster?

00:12:40.684 --> 00:12:44.490
There is something called pod fade, there's something called isolation.

00:12:44.490 --> 00:12:53.476
It feels if you are doing a podcast and you're getting like your mom to listen and your kids to listen and your brothers and sisters, how is it going to grow?

00:12:53.476 --> 00:13:02.878
And I would say it's something like 70% of all podcasts and after five to seven episodes, because they're like, why am I doing this?

00:13:02.878 --> 00:13:04.368
I'm not seeing that.

00:13:04.368 --> 00:13:10.057
That the actual adulation that I'm looking for.

00:13:10.057 --> 00:13:13.754
I'm not seeing the numbers and want you to know.

00:13:13.875 --> 00:13:16.085
It takes time and it's consistency.

00:13:16.085 --> 00:13:17.390
You have to be consistent.

00:13:17.390 --> 00:13:26.833
You can't go to a number one rated podcast just by posting something out there, because there's 2 million podcasts out there.

00:13:26.833 --> 00:13:28.467
Some of them are gone.

00:13:28.467 --> 00:13:35.105
But that is, I would say, the biggest deterrence in terms of podcasting just not seeing the numbers immediately.

00:13:36.147 --> 00:13:39.802
Yeah, and I'm glad you said that, because that exactly that's why I was feeling too.

00:13:39.802 --> 00:13:46.081
I said, okay, I'm putting this out here and I know it's not been a year, and consistency, and that's why I got.

00:13:46.081 --> 00:13:47.529
I still got to get to know that guy's name.

00:13:47.529 --> 00:13:47.932
He told me.

00:13:47.932 --> 00:13:49.379
He said why did you want to do a weekly?

00:13:49.379 --> 00:13:51.027
You want to do a monthly or bi-weekly?

00:13:51.027 --> 00:13:52.389
I do mines every.

00:13:52.389 --> 00:14:04.975
A new episode comes out every Wednesday and this way they know and it's funny because you don't know who's looking at you, because I put it on my social media and I have my marketing manager put on it, but you don't know who's looking at you.

00:14:04.975 --> 00:14:10.389
But then when you see my person Wanda, I've been watching you I said, okay, have you listened to the podcast?

00:14:10.389 --> 00:14:11.735
That's my biggest challenge.

00:14:11.945 --> 00:14:14.947
Are you doing this podcast on YouTube or is this just an audio podcast?

00:14:14.947 --> 00:14:15.509
That's my biggest challenge.

00:14:15.528 --> 00:14:17.070
Are you doing this podcast on YouTube or is this just an audio podcast?

00:14:17.090 --> 00:14:22.155
This is the audio, but I'm also putting these on YouTube as well, yeah, oh, now you tell me I should have brushed my hair and stuff.

00:14:22.235 --> 00:14:23.356
You look beautiful, honey.

00:14:23.356 --> 00:14:24.418
You look beautiful Now.

00:14:24.498 --> 00:14:27.782
YouTube is a whole animal of its own.

00:14:27.782 --> 00:14:31.525
That's hard to build on YouTube hard but that's why you need somebody.

00:14:31.525 --> 00:14:42.476
When you are done downloading this podcast, editing it, getting all the stuff out, you share that with me and this, as a guest, is my responsibility to share it with my community.

00:14:42.576 --> 00:14:52.215
Yes, yes, yes, and that's what I ask people when I do have a guest on there, Make sure you share it and listen and follow me so you can know what new episodes.

00:14:52.215 --> 00:14:55.955
I tell them that I have to go after my guests again and say have you done that?

00:14:55.955 --> 00:15:01.577
Because I can see how many of my guests the podcast has been open on their episode.

00:15:01.577 --> 00:15:04.613
A lot of them are not doing what I asked them to do.

00:15:06.306 --> 00:15:07.711
I'm going to do what you tell me to do.

00:15:07.711 --> 00:15:17.039
Let me just be clear, and that's something that a lot of the bigger guests I have like I've had big name guests and they don't share.

00:15:17.039 --> 00:15:23.635
It's like the smaller guests who are so excited to be sharing their story.

00:15:23.635 --> 00:15:24.958
They will share.

00:15:24.958 --> 00:15:27.910
It's seriously something for real.

00:15:28.052 --> 00:15:30.745
Exactly, exactly, and that's my biggest challenge.

00:15:30.745 --> 00:15:36.457
I'm like, okay, a lot of people, can you just share this out here?

00:15:36.457 --> 00:15:42.291
That is one of my biggest challenges too, and I'm glad you told me it's not just me and I'm dealing with this here.

00:15:42.291 --> 00:15:46.910
Tell me about how do you overcome creative blocks or burnout, because sometimes you get burnout.

00:15:46.910 --> 00:15:48.350
How do you overcome that?

00:15:49.924 --> 00:15:52.193
So on all my podcasts I have partners.

00:15:52.193 --> 00:15:55.354
You're doing this as a solo podcaster, right?

00:15:55.354 --> 00:15:58.450
Yes, I have partners on all three of my podcasts.

00:15:58.770 --> 00:15:59.131
Okay.

00:16:00.014 --> 00:16:05.970
When I get burned out and I have this podcast obsessed that I've been doing for three years, four years almost.

00:16:05.970 --> 00:16:11.687
We've all gone through some hard times or we've all been like I just need a break.

00:16:12.089 --> 00:16:14.331
The other ones, pick up the torch, right.

00:16:14.331 --> 00:16:20.687
But I'm thinking, if you're a solo podcaster, you take a break and guess what?

00:16:20.687 --> 00:16:24.236
Wanda, you can repurpose your old content.

00:16:24.236 --> 00:16:28.397
You can repurpose an episode from a year ago, nobody will know.

00:16:28.397 --> 00:16:35.152
You just rename it, call it a name, write a couple of new show notes and you've got a new podcast right there.

00:16:35.152 --> 00:16:41.730
And it gets you through those times when you're like I just don't want to record, yeah, I don't want to do this, and then go do something joyful.

00:16:41.730 --> 00:16:45.932
It's like creativity, get away from everything.

00:16:47.046 --> 00:16:51.096
That's a good idea, because I'd be doing like two podcasts a week and I actually put them out.

00:16:51.096 --> 00:16:53.453
They're actually ready to go every Wednesday.

00:17:00.044 --> 00:17:05.438
But yeah, that's a good idea, because that's what I'm going to start doing repurposing, because I can't believe anyone would have listened to every single I'm talking probably your podcast, but my podcast.

00:17:05.438 --> 00:17:08.009
I don't think they would have listened to every single episode.

00:17:08.009 --> 00:17:17.468
I pull up stuff from two, three years ago, just retitle it, put a different picture, make sure it's a little bit updated, boom, yeah, yeah, repurpose content.

00:17:17.468 --> 00:17:19.732
That is what we can't do.

00:17:19.732 --> 00:17:21.136
Everything, wanda, we can't.

00:17:21.744 --> 00:17:22.326
That is great.

00:17:22.326 --> 00:17:23.130
That's a great idea.

00:17:23.130 --> 00:17:24.694
Now you're right, cause I in fact.

00:17:24.694 --> 00:17:26.188
Why are you doing this?

00:17:26.188 --> 00:17:34.512
I said I'm doing it too and I had to think about why am I doing this, but it's actually one of my stepping stones of what I'm doing into speaking.

00:17:34.512 --> 00:17:44.712
As far as doing speaking as well, that's a good thing, and because I was doing webinars and seminars already, this is something that was actually natural for me to do so, but it's great.

00:17:44.712 --> 00:17:49.275
Yeah, let me ask you something how do you engage your audience and build a community around your podcast?

00:17:49.664 --> 00:17:50.911
There's a lot of different ways.

00:17:50.911 --> 00:17:53.011
It's great to read reviews.

00:17:53.011 --> 00:17:55.050
Reviews and testimonials are amazing.

00:17:55.050 --> 00:17:58.049
You want people to feel like they are heard.

00:17:58.049 --> 00:18:03.008
Every human being wants to be heard Reading those testimonials, maybe having contests.

00:18:03.008 --> 00:18:10.710
If you do have a Facebook community, an Instagram community, make sure you are validating them.

00:18:10.710 --> 00:18:15.386
And again, this can seem overwhelming, but there are ways to nuance it.

00:18:15.386 --> 00:18:19.654
You're not having to do everything yourself, but give those validations.

00:18:19.654 --> 00:18:21.699
Shout them out on your podcast.

00:18:21.699 --> 00:18:22.989
Thanks, john F.

00:18:22.989 --> 00:18:25.470
I loved your review.

00:18:25.470 --> 00:18:39.079
Guys, if you leave a review, maybe I'll send you some swag or maybe you have something you can send them, but bring them into the fold and listen to their voices and also make sure your guests share podcasts.

00:18:40.045 --> 00:18:40.507
That's great.

00:18:40.507 --> 00:18:44.176
Those are great ideas, Great tips that you're giving us there.

00:18:44.176 --> 00:18:50.794
Let me ask you something too, and I know you say you how has collaborating with other podcasters of greatest influence?

00:18:50.794 --> 00:18:51.916
Your podcast?

00:18:52.484 --> 00:18:53.247
We're a community.

00:18:53.247 --> 00:18:56.316
If you do things right in life, you collaborate with people.

00:18:56.316 --> 00:19:11.326
Let's say, now Harry Spade introduced us and I'm going to leave this podcast and I'll be like maybe there's a great guest for Wanda's podcast and let me introduce Wanda to be on someone else's podcast.

00:19:11.326 --> 00:19:14.473
Life is all about building relationships and collaborating.

00:19:14.994 --> 00:19:18.090
Yes, yes, I love it, I love it, and that is so true.

00:19:18.090 --> 00:19:25.695
What are your future plans or goals for your podcast and you just talked about another podcast you're bringing out here Tell us about that.

00:19:26.645 --> 00:19:27.406
Thanks for asking.

00:19:27.406 --> 00:19:31.515
I'm hoping to crack this case, this murder in Morton Grove.

00:19:31.515 --> 00:19:34.106
It is a risky thing that we're doing.

00:19:34.106 --> 00:19:41.569
Some weird things happen, but if we can do something for the greater good, if we can, that's amazing.

00:19:41.569 --> 00:19:44.173
Podcasting is such a powerful tool.

00:19:44.173 --> 00:19:47.076
It's a platform for everybody.

00:19:47.076 --> 00:19:48.878
It democratizes our voices.

00:19:48.878 --> 00:19:50.520
Anyone can do it.

00:19:50.520 --> 00:19:57.528
Me encouraging people to do to start a podcast try podcasting, start as a guest on a podcast.

00:19:58.829 --> 00:20:12.588
That's an amazing place to start maybe I started well, actually I was told to do a podcast, but I said but that may be a good idea to have my own podcast, and what would I name it?

00:20:12.588 --> 00:20:20.618
And I love it because I love to collaborate, I love to educate, I like to empower, I like to bring us all together, because I say collaboration is the key to success.

00:20:20.960 --> 00:20:22.384
We're going to collaborate later.

00:20:22.384 --> 00:20:25.417
I have a feeling you and I yes, we are, yes, we are.

00:20:25.438 --> 00:20:28.183
God is just bringing us together here and I say, I'm glad, harry.

00:20:28.183 --> 00:20:30.509
I say, harry, what is Julie's information?

00:20:30.509 --> 00:20:42.986
And I'm glad that you came to my show because, listen, I got a star here that's on my podcast Looking for her where, yeah, right in front of me here, winding down here, can you share a fun fact or something unique about yourself that your listeners may not know?

00:20:50.474 --> 00:20:51.897
I've had weird with presidents throughout the years.

00:20:51.897 --> 00:21:08.929
When I was this is fun fact I flew out to Beverly Hills when I was in eighth grade and my mom was going to meet Ronald Reagan because he had Alzheimer's and she's Alzheimer's expert on Alzheimer's and I met Barack Obama who's from Chicago, by the way at a hotel in Washington.

00:21:08.929 --> 00:21:12.685
Doesn't sounds a little seedy, but we were at an event and I'm like who is that?

00:21:12.685 --> 00:21:15.344
He is the senator and I was like eight months pregnant.

00:21:15.344 --> 00:21:17.080
I'm just like going over to him.

00:21:17.080 --> 00:21:26.105
I'm like, hey, and my mom grew up with Hillary Clinton and we've just had like weird brushes with a lot of different presidents.

00:21:26.315 --> 00:21:28.944
Wow, wow, that's when you get your expertise in.

00:21:28.944 --> 00:21:36.589
I tell you, and you said Barack Obama, I love the way he swags, how he walks, I love him, I miss him and I know this isn't a political podcast.

00:21:36.992 --> 00:21:39.782
I know I miss his statesmanship.

00:21:39.782 --> 00:21:43.442
And that doesn't mean I'm Democrat or Republican.

00:21:43.442 --> 00:21:46.804
It just means I recognize good people when I see them?

00:21:46.844 --> 00:21:50.969
Yeah, exactly, but that's very unique and informative about yourself.

00:21:51.229 --> 00:21:52.970
Let's get Michelle Obama on your podcast.

00:21:52.990 --> 00:21:55.652
Oh, that would be awesome, I'm going to get Michelle on my podcast.

00:21:55.971 --> 00:21:57.452
I'm dropping the mic and I'm done.

00:21:57.452 --> 00:21:59.160
That's right, that's right.

00:21:59.160 --> 00:22:00.403
I pitched her too, by the way.

00:22:02.115 --> 00:22:08.084
Yeah, she's awesome and she's from Chicago yeah, I know she's right around the way I grew up at, which is Michelle Obama.

00:22:08.084 --> 00:22:13.916
Okay, what do you do outside podcasting that?

00:22:13.936 --> 00:22:15.440
helps keep you inspired and motivated.

00:22:15.440 --> 00:22:27.608
I'm a creative and I have a company called the Media Casters, which is an Omni Media company, but what keeps me inspired is my yearly event called Creative Con, which I love bringing people together.

00:22:27.608 --> 00:22:37.800
I know the power of networking and I know the power of meeting Wanda and connecting Wanda with A, connecting Wanda with B that is how relationships are built.

00:22:37.800 --> 00:22:48.541
I am networking and meeting new energy makes me feel refreshed every single day when I get burnt out, because I do get burnt out.

00:22:48.742 --> 00:22:57.898
Yeah, yeah, I appreciate that and I tell you I really am excited and tell us about what you got coming up in February.

00:22:58.701 --> 00:23:07.021
It is called Creative Con, c-r-e-8-t-i-v-e Con, and when it rolls up the tongue it sounds like create a con.

00:23:07.021 --> 00:23:07.884
Create a con.

00:23:07.923 --> 00:23:08.905
What was I thinking?

00:23:08.905 --> 00:23:17.596
Creative con?

00:23:17.596 --> 00:23:24.010
But it's for creative entrepreneurs who understand the power in using their voices through writing books, podcasting, getting on stages and the power of PR.

00:23:24.010 --> 00:23:32.922
And we're going to be doing an AI track as well and neurodiversity track, because I think that's a really important subject this year, but I just love bringing people.

00:23:32.922 --> 00:23:35.775
The last time we did it, I wanted to create a family.

00:23:35.775 --> 00:23:47.761
It has been beyond my wildest dreams, to be honest, and the fact that there have been so many amazing collaborations without me having to facilitate it.

00:23:47.761 --> 00:23:52.086
That's a job well done, not on my part, but on the events part.

00:23:52.567 --> 00:23:53.627
No, that's awesome.

00:23:53.627 --> 00:23:55.309
I tell you, I'm excited about that.

00:23:55.309 --> 00:24:00.179
I'm definitely going to come to Chicago and come to that, because that's that's all of my field.

00:24:00.200 --> 00:24:00.563
What I want to do.

00:24:00.563 --> 00:24:01.613
We're hanging out you, me and Harry Spate.

00:24:01.613 --> 00:24:03.137
Harry, yeah, yeah.

00:24:03.178 --> 00:24:04.422
Tell Harry he got to come too.

00:24:04.603 --> 00:24:05.465
Michelle Obama.

00:24:08.480 --> 00:24:13.482
That is awesome, julie, tell us about how people can get in touch with you.

00:24:14.164 --> 00:24:16.181
You can Google me, and this is the power of Google.

00:24:16.181 --> 00:24:19.786
Just Google my name, julie J-U-L-I-E-L-O-K-U-N.

00:24:19.786 --> 00:24:22.703
I work hard in trying to keep my content fresh.

00:24:22.703 --> 00:24:28.627
Google me or just email me, julie, at themediacasterscom.

00:24:28.627 --> 00:24:36.587
But I challenge everybody listening to Google themselves and see what comes up, because that is a good reflection of your digital footprint.

00:24:37.088 --> 00:24:41.526
Yeah, yeah, and that's funny because actually one of the guys I did podcasting with, he told me the same thing.

00:24:41.526 --> 00:24:42.760
He said I want to put your name in Google.

00:24:42.760 --> 00:24:44.540
All of a sudden I started seeing that.

00:24:44.540 --> 00:24:45.875
I said, oh, I did that.

00:24:45.875 --> 00:24:46.576
I did that.

00:24:46.576 --> 00:24:47.257
You're so famous.

00:24:47.257 --> 00:24:52.622
I was like, wow, I had no idea it had all this information on me, even the podcast that I've been in.

00:24:52.622 --> 00:24:53.362
That.

00:24:53.362 --> 00:24:54.202
That is awesome.

00:24:54.202 --> 00:24:59.928
But thank you so much, julie, and I want to make sure people get your book, because this audio casters.

00:24:59.928 --> 00:25:05.051
The ultimate guide of podcasting is by Karina Belize how do you say her name?

00:25:05.051 --> 00:25:12.296
Belize Belize?

00:25:12.296 --> 00:25:12.758
Ok, and Julie Lokengan.

00:25:12.758 --> 00:25:14.864
Get it on amazon, because it's great, especially if you're thinking about starting a podcast.

00:25:14.864 --> 00:25:29.244
Yeah, understanding, even if you start when I started already, but it's some great information in here that actually can help you to be even better than what you are now thanks to julie yeah you're amazing.

00:25:29.305 --> 00:25:31.808
You are amazing girl, Amazing.

00:25:32.911 --> 00:25:33.471
I adore you.

00:25:33.471 --> 00:25:35.355
Thank you for having me, thank you.

00:25:35.434 --> 00:25:37.536
Thank you so much for being on the podcast Audience.

00:25:37.536 --> 00:25:50.125
Make sure you follow, share and like my podcast Ready Set, collaborate with Wanda Pearson it's on all podcast platforms and make sure you get to listen to Miss Julie.

00:25:50.125 --> 00:25:53.462
That can give you some more insight on how to be a podcaster.

00:25:53.462 --> 00:25:54.886
Thanks again, julie.

00:25:57.534 --> 00:25:58.075
Thank you, Wanda.

00:25:58.275 --> 00:26:02.065
Thank you for tuning into this episode of Ready Set.

00:26:02.065 --> 00:26:03.027
Collaborate.

00:26:03.027 --> 00:26:13.909
For more information about the host head to WDPearsonAssociatescom and that's P-E-A-R-S-O-N.

00:26:13.909 --> 00:26:15.351
Want to connect?

00:26:15.351 --> 00:26:29.483
Send an email to Wanda at WDPearsonAssociatescom and, as always, stay tuned for the next episode of Ready Set Collaborating.