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Becoming an effective podcaster takes skill and practice, especially if you want your charisma as a host to be an asset. The host of The Charisma Quotient and CEO ofSeltzer Style, Kim Seltzer, joins this episode to talk about how she does business and what her perception of podcasting is. Understand the seemingly complex thought process that goes into the creation of a podcast, starting from signing up a guest, to arranging your intro, all the way to formulating your call to action. Also, learn in this conversation how you can monetize your podcast without devaluing it with sponsorship, but still recoup your costs, and then some.
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