I really love this interview back from 2012, because it sets up so much of what's fallen into place today around my thoughts, beliefs and ideals - In this interview I start to talk about the content game, why community management, and engagement are SO important on social media - and give a few examples into people and ideals that I think were massive examples for marketing in this day and age, knowing that storytelling helps lead a customer to a purchase.
Hope you all enjoy this little throwback ;)