May 15, 2024
The Impact of Strategic Storytelling with Shawn Walchef
Join me as Shawn Walchef explores transforming a classic restaurant business into a global media entity, emphasizing the power of community and digital storytelling.
In today's episode, I'm joined by Shawn Walchef, founder of Cali BBQ Media. Shawn shares insights from his journey transitioning a traditional restaurant into a thriving media powerhouse. We discuss the role of modern technology in business growth, his experience with Toast's customer advisory board, and how strategic storytelling in the business-to-business space can significantly amplify community engagement. Listen in as Shawn reflects on building global connections and the invaluable lessons learned along the way.
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